strategy How to Find Potential End Users?

[shilmy]

Hi,

Do any of you has regularly sell your domain to end users? If so, do you mind share with me in this thread on how find potential end users for your domain?

Regards,
Sjarief

 

[Soofi]

posted by Dont.net:


Absolutely. Don't base your asking price around some figure you drew out of the air; be ready to justify it on a point-by-point basis.

You want to build value in any sales pitch. I would recommend that when you first give the prospect a price, take the first or first and second most relevant points -- even if they aren't the strongest -- and present them, along with the price.

By most relevant I mean --

If you are contacting this person because they advertise for the domain's keywords on AdWords, and you see them on the parking page for the domain, then the big relevant point is the cost of advertising on that keyword.

If the prospect owns a ton of sites centered around that keyword's niche, then search volume and how the strong the domain's keywords are relative to other phrases in that niche, especially any weaker ones.

If you found them on the second or third page of search results, try to find some related keyword domains that are ranking and point those out.

In other words, if your domain is not crap, it probably has three or four points about it that give it some credible weight. After all, you must have done some research before you picked it up, right? Find the plus signs that seem most relevant to the prospect and present them prior to the price. Save your other points for when they respond that that's ridiculous, nobody pays that for domains, it's not even a site, you must be on meth etc.


Frank

Great post Frank, as usual we can never expect anything less then brilliance from you!! repd+

 

[TLA215]

I just received a response back from an end user regarding my domain Blog | Entry | . net. How much should I ask for? I was thinking $1,200. Is $1,200 a fair price? Thanks

 

[accuname]

I just received a response back from an end user regarding my domain Blog | Entry | . net. How much should I ask for? I was thinking $1,200. Is $1,200 a fair price? Thanks

Only .com and .info are also taken and neither are developed. I think 1200 will scare them away. And BlogEntries.net is also available.

 

[1901gt]

Sent out 50 over emails this morning.

Received one reply within minutes.

With no content and no page rank, the domain name is probably worth nothing. It is not domain names that have value it is page contents that have value.

What do you think?

 

[coltter]

Sent out 50 over emails this morning.

Received one reply within minutes.
What do you think?

i will simply ignore this email,
he/she has made the decision. you were rejected. :lala:

 

[FanCube]

Sent out 50 over emails this morning.

Received one reply within minutes.


What do you think?

Shoot them back an asking price and tell them you are open for negotiations. They might already have rejected you but at least they replied which might mean that they are somewhat interested and sending a reply only takes a moment.

 

[Cyphix]

Shoot them back an asking price and tell them you are open for negotiations. They might already have rejected you but at least they replied which might mean that they are somewhat interested and sending a reply only takes a moment.

Educate them on domain sales by sending them to dnjournal

 

[Soofi]

well umm he's probably a domainer or a webmaster, so ignore is the keyword!!

 

[fm1234]

@DONT

I don't know about all that, but I do appreciate your comments. Offline sales experience has helped this process for me a good deal, as has a few years' worth of selling minisites to end users.

Taking such sites directly to end users and pitching them as relatively affordable traffic drivers for their sites has worked well for me since 2005; the "bare" domains are a little bit of a harder sell, but if you have quality domains and can convey the value to potential buyers, success is attainable.



Frank

 

[Soofi]

Frank, bare domains do sell and if you are pitching to the relatively right end user, who can use it for something or some of his other projects already online or offline, then bare domains wont hurt him or them.. that's my experience of selling all this while!!

 

[dnbrokership]

End User tool

Without a doubt, the Estibot $40 program does the work for you. Once appraised, it has a "help me sell the name". I tbrings back everyone who pays for the search term... and t has a contact the buyer function and plugs it all in automatically. The only think you set is the price.

I have sold job and annuity domains using this tool.

Digibroker

 

[kotan]

hi guys i'm a newbie in this. ive been reading the pages and i just wanna ask the people

1. how many domains do you try to market per day? i've read that some people send around 200 emails a day but i'm curious if those 200 emails correspond to like 10 domains maybe 20?

2. how much time do you normally give your potential end-users to respond? i've been trying and at times it just seems like waiting forever though i've been receiving replies occasionally saying no ) i'm not giving up though!

thanks for the contributors this thread's really inspiring and helpful :D

 

[Nattydomain]

Without a doubt, the Estibot $40 program does the work for you. Once appraised, it has a "help me sell the name". I tbrings back everyone who pays for the search term... and t has a contact the buyer function and plugs it all in automatically. The only think you set is the price.

I have sold job and annuity domains using this tool.

Digibroker

So your saying it shows you the name and email of the person who bought Goggle adwords for say a keyword "glass pan" and if you have the domain name glasspan.(whatever) you email them for sale of your domain?

Is this $40 a monthly fee or yearly AND about how many emails are you seeing per keyword?

 

[fm1234]

@digibroker

I'm amazed to hear that that thing works. I've tried a couple of services like that and generally found that they don't produce anything I couldn't find on my own, and there was lots of crap to filter. Intriguing if one of them actually works.


Frank

 

[lincolndsp]

Guys, how would you reply to the argument of an end-user to my pitch I used (Nameflipper.com transcripts by JoshuaPZ):
My "after How much?" pitch to the .net website owner who has defensive regs in other TLDs.:

...As for price, the most accurate way to gauge a domain's market value is to base it off similar domains' sales listings. Five double-word .com domains starting with "Term-" are currently listed at BuyDomains.com (NameMedia, Inc.), the largest domain retailer on the web and most influential trendsetter for domain pricing. The tags on these five domains range from $1,688 (for TermXXX.com) to $4,488 (for TermYYY.com), which represents the ballpark amount the seller of a domain starting with "Term-" may expect to receive in exchange for such a name. Considering the economy, we would be willing to offer you "mydomain.com" for $xxx which is much lower than the median price for comparable names...

here's his reply:

I don't believe an accurate way to gauge a value of anything is from what someone would list an item for sale, it is what the selling prices are. When determing the value of a house, you look at sold prices not listing prices. I feel that your price is a little high.

How would you reply to this...any similar cases?
I would also propose him to make an offer to me.
The domain is not a product name or a generic one, just has 2 words in it.

 

[End User King]

I hope no one takes this the wrong way...but I feel you explained yourself to much in your reply to the "how much" questions.

Following the "How Much" question. I usually do something like this.

Hello Mr. X.

I am asking $1288 for MyName.com

My pricing is based on the following criteria.

1. MyName.com is easy to remember, and easily passed the radio test.

2. The Cost Per Click for the term My Name is 12.97.

3. The term My Name receives X,XXX searches per month.

4. There are several sites up and running that contain the term "My Name". It can be argued that MyName.com is better in terms of Memorability and Keyword Relevance.

...then a simple ending usually does the trick.

---------- Post added at 01:00 AM ---------- Previous post was at 12:50 AM ----------

hi guys i'm a newbie in this. ive been reading the pages and i just wanna ask the people

1. how many domains do you try to market per day? i've read that some people send around 200 emails a day but i'm curious if those 200 emails correspond to like 10 domains maybe 20?

2. how much time do you normally give your potential end-users to respond? i've been trying and at times it just seems like waiting forever though i've been receiving replies occasionally saying no ) i'm not giving up though!

thanks for the contributors this thread's really inspiring and helpful :D

A simple formula that seems to work.

Take 20 domains that you want to sell. For each domain contact the top 15 companies which rank for your keywords and send them an email. When you're finished with that look for at least 10 similar registered domains and contact them as well.

Then move to the next domain. No need in sending an additional 200 emails just to move 1 domain. The real money is in having several deals going on at once. So unless you can outsource the task of emailing hundreds of end users, it's not worth the effort.

 

[lincolndsp]

I hope no one takes this the wrong way...but I feel you explained yourself to much in your reply to the "how much" questions.

Following the "How Much" question. I usually do something like this.

Hello Mr. X.

I am asking $1288 for MyName.com

My pricing is based on the following criteria.

1. MyName.com is easy to remember, and easily passed the radio test.

2. The Cost Per Click for the term My Name is 12.97.

3. The term My Name receives X,XXX searches per month.

4. There are several sites up and running that contain the term "My Name". It can be argued that MyName.com is better in terms of Memorability and Keyword Relevance.

...then a simple ending usually does the trick.

thank you. unfortunately, my domain cannot boast search volume and CPC because it a made up name. but I got what I should reply them.

 

[coltter]

Just want to know if i make any mistake for send emails,
a few days ago i sent almost 50 emails for a toys niche domain,
but just got back 2 reply emails and said no interesting.
i always mention the selling price, is it wrong?

 

[fm1234]

@lincolndsp:

Your prospect actually has a good point. Pointing to asking prices for domains as an indicator of your domain's value is specious. Honestly, if someone sent me a message along those lines I'd think he thought I was an idiot. To me that's like saying that a search term is valuable because it has a lot of Google results (as opposed to searches.)

I recommend using a tool like NameBio to pull up historical sales prices of similar domains. Be careful how you use that data -- if you find a big-dollar sale from say 2004 it's tempting to point that out but in order to stay relevant, you need to stick to sale prices from the last twelve months. NB isn't comprehensive but it does have a huge amount of archived data and sales reports from there have closed a couple of sales for me.


Frank

 

[Domineiro]

"
Dear [Name],

or

Hello,


My name is [name], i'm from [country], i study economy and i buy and sell domains for part-time. I am the owner of the two word domain name [domain]. I'm contacting you to let you know that domain is available for acquisition. If you are interested in acquiring this domain contact me.

In the case I do not hear from you fairly soon (2-5 business days), I will move along to the next candidate.

The domain is registered on [registry].com and listed on Sedo.com.

Best Regards,
[name]

contact@domain

"

I would to know what you think about this sales letter?
I put this: "i buy and sell domains for part-time". To try get some more credibility, but that can go wrong.
And i put my country since im not from USA. Just to open "the game".

What you think?