.app .APP Registration

[drewwash]

Now that .APP is rolling out I thought I'd share a little of our position in .APP domains. I'd love to know what others are doing.

We budgeted just shy of $100k for .APP domain registrations. Several we've already acquired and several we've missed. I'll update our pickups as I can without giving away our position. So far I will share that we picked up:

• Wedding.app

Trademark Claim
I do have a domain that we registered that has to pass their trademark claim process... it is very generic, not sure who decided to try to call it a trademark, we shall see.

Our Why
To sum it up, Google is our why. I became a domainer back in 2000, when the domain really mattered in SEO. My hunch is that Google won't be able to resist giving some type of preference to quality .APP domain.

Even a small advantage in the SERs or even the Play App Search results, make generic .APP domains valuable.

 

[wwwweb]

This is stated by Google officially at https://www.registry.google - no any auctions, fixed/Tier prices and that's all.
If GoDaddy is running some auctions for the domains they got - this is their own "scam".

Godaddy has always done that with multiple pre-reg, Some auctions have gone well over what it would have cost in the previous day's EAP... that is why the EAP pay to play system is in place. It is a huge cash cow, pure profit, and high margin for both parties.

Enom used to send multiple pre-reg to namejet auctions.

Name was first come first serve, unless it was landrush, then it was namejet auction.

 

[JamieHines]

Godaddy had a glitch about a week or two ago where any domain was available to register. I typed in a bunch of LLL.com's and it showed them as available for $11.00. I was able to put it in my cart but of course, I couldn't check out, but damn did I try. They would have been sold within 15 minutes too. I'm not greedy.

 

[Jurgen Wolf]

This is not a glitch but their standard practice.
https://www.namepros.com/threads/go...in-that-wasnt-available.1008294/#post-6059531

 

[Lawismything]

What a lot of people aren’t realizing is with this .app extension it will make a lot of consumers feel more comfortable and aware based off marketing that the content they are viewing related to a mobile app.

Plus the abilities to put pixel within the .app to track who clicks and their behavior and location allows us to build lookalikes where as referring people directly to App Store doesn’t give us that.

Any app developer would choose .app over .com for the first time ever as it makes the product so much more appealing to advertise.

As you see on social media people advertise their apps as “calm app” “airtime app” “uber app” “tinder app” it can now be put together with meaning. Consumers will see .app more than ever and any other tld when it comes to social media advertisements aswell

 

[nametrekker]

I'm sure there will be some nice aftermarket sales for the really super premium ones like crypto, casino, office, bet, cam, blockchain, coin, etc .app, but there can be some danger with 2000 renewal fees, however, the persons who purchased those high-priced domains probably don't worry about high renewal fees.

I imagine we'll see a high flip within 2 weeks --- ____app purchased for 9500 USD and sold for 55000 USD.
But I don't foresee hundreds of flips like these . We'll see.

 

[Vimal Kumar]

What a lot of people aren’t realizing is with this .app extension it will make a lot of consumers feel more comfortable and aware based off marketing that the content they are viewing related to a mobile app.

Plus the abilities to put pixel within the .app to track who clicks and their behavior and location allows us to build lookalikes where as referring people directly to App Store doesn’t give us that.

Any app developer would choose .app over .com for the first time ever as it makes the product so much more appealing to advertise.

As you see on social media people advertise their apps as “calm app” “airtime app” “uber app” “tinder app” it can now be put together with meaning. Consumers will see .app more than ever and any other tld when it comes to social media advertisements aswell

One cannot oversee a critical point. Today Android controls almost 80% of the smartphone market share. Effectively, Android controls almost 80% of the apps market. Since .app and Andriod is controlled by Google, I am confident they would take steps to ensure they mutually benefit and, .app leads the developer market.

This is the one big difference between .app TLD and other TLDs

 

[MadAboutDomains]

Interesting thought about the premium renewal domains. I haven't seen it possible to let a potential buyer know what the premium renewal fee is on domains listed on auction websites. Is it possible? Or will it just be a surprise to whoever buys a premium priced name like crypto.app?

It would be a real shame if someone flipped it for a good price and then the buyer was surprised at the mad yearly renewal fee if it's not disclosed to them at auction.

It sounds like something that would need to be written into law to force sellers to reveal the renewal price to prevent people from getting stung.

 

[Lawismything]

One cannot oversee a critical point. Today Android controls almost 80% of the smartphone market share. Effectively, Android controls almost 80% of the apps market. Since .app and Andriod is controlled by Google, I am confident they would take steps to ensure they mutually benefit and, .app leads the developer market.

This is the one big difference between .app TLD and other TLDs

Google wants to remain very fair and have allowed Apple to register over 70+ domains during sunrise to ensure collaboration on both counterparts for the app world. Very exciting times.

 

[kr4sh]

the cheapest registration for .app
OVH UK: Confusing with France lang and many failed reg: $10.32 USD
1&1 if you like them $12 usd
The one I used was Porkbun for $13.88 with free WHOIS privacy and the same for renewal (other than 1&1)

 

[kam]

Interesting thought about the premium renewal domains. I haven't seen it possible to let a potential buyer know what the premium renewal fee is on domains listed on auction websites. Is it possible? Or will it just be a surprise to whoever buys a premium priced name like crypto.app?

It would be a real shame if someone flipped it for a good price and then the buyer was surprised at the mad yearly renewal fee if it's not disclosed to them at auction.

It sounds like something that would need to be written into law to force sellers to reveal the renewal price to prevent people from getting stung.

You can simple check the renewal fee at another registrar. The price you have to pay to transfer-in to new registrar = the renewal fee.

 

[MadAboutDomains]

You can simple check the renewal fee at another registrar. The price you have to pay to transfer-in to new registrar = the renewal fee.

Thanks! I hadn't thought of that, that's a fun way to find out how much they're costing people. I'll be doing that to a few domains!

 

[CJ6]

Thanks! I hadn't thought of that, that's a fun way to find out how much they're costing people. I'll be doing that to a few domains!

Or simply go to https://tld-list.com/tld/app

(Change the "app" in url to whatever for other gtlds)

 

[Galaxy Traveller]

Or simply go to https://tld-list.com/tld/app

(Change the "app" in url to whatever for other gtlds)

No

 

[CJ6]

No

You are correct. I didn't read the original post.
Sorry about that.

 

[CJ6]

Am I correct... google wouldn't have any issues with the domain forwarding to a https site. Correct?

 

[Michael M]

Am I correct... google wouldn't have any issues with the domain forwarding to a https site. Correct?

The site itself must have a certificate before a browser will let you pull it up. Therefore it won't redirect without a SSL. (or your forwarding service providing one)

 

[CJ6]

The site itself must have a certificate before a browser will let you pull it up. Therefore it don't redirect without a SSL. (or your forwarding service providing one)

Perfect. Thanks.

Makes me wonder about setting up SSL. The service I use needs to have the domain pointing already. I may have to test it out later.

 

[canvasboutique]

Correct, me if I'm wrong but it appears on Godaddy every .app domains comes with free SSL Cert? If, so does anyone know if the SSL cert. costs extra 1 year from now (at same time domains up to renew)?

The documentation (during checkout) strongly suggested that the FREE SSL

The site itself must have a certificate before a browser will let you pull it up. Therefore it won't redirect without a SSL. (or your forwarding service providing one)

Agreed. Registrants need to configure SSL for their .APP purchases. Without that, you're not going to get very far, being one of the key points of using an .APP domain. The browser and visitor know that the domain name is secure and not redirected off to god knows where, installing god knows what.

SSL set-up with GoDaddy is straight forward, complete within 2-3 minutes. This is how the net is involving, moving away from "not secure" web content, so if you're not accustom to installing certificates...it's worth learning.

 

[LA Digital]

I'm officially in an auction for a Godaddy .app domain. So that answers that.

 

[Henry Y]

I registered a few .app domains:

Partners.app
Fitting.app
SketchBook.app
Finders.app
HomeMaster.app

 

[DLogic]

.app is one of those extentions i am not to sure of mainly due to some crazy renewal prices and i have noticed a good few sites that use apps not registering their namexx .app even though they are low price.

so makes me think is it for investing or developing

 

[LA Digital]

.app is one of those extentions i am not to sure of mainly due to some crazy renewal prices and i have noticed a good few sites that use apps not registering their namexx .app even though they are low price.

so makes me think is it for investing or developing

crazy renewal prices? most are $14-20 for some huge keywords. thats better than most of the gtlds i've seen.

 

[DLogic]

crazy renewal prices? most are $14-20 for some huge keywords. thats better than most of the gtlds i've seen.

yes there are plenty of those, i was talking about the renewal fee one word names that have any real commercial meaning
as for those $14 - 20 ones yep one or two i might buy but when it really comes down to it how many of these do you think will be a good investment ?

 

[wwwweb]

What a lot of people aren’t realizing is with this .app extension it will make a lot of consumers feel more comfortable and aware based off marketing that the content they are viewing related to a mobile app.

Plus the abilities to put pixel within the .app to track who clicks and their behavior and location allows us to build lookalikes where as referring people directly to App Store doesn’t give us that.

Any app developer would choose .app over .com for the first time ever as it makes the product so much more appealing to advertise.

As you see on social media people advertise their apps as “calm app” “airtime app” “uber app” “tinder app” it can now be put together with meaning. Consumers will see .app more than ever and any other tld when it comes to social media advertisements aswell

Consumers are clueless

crazy renewal prices? most are $14-20 for some huge keywords. thats better than most of the gtlds i've seen.

Google was pretty good at isolating premium keywords, and even the plurals under them. With other gtlds $250+ renewal domains have proven to be a tough sell. The premium renewals was probably meant to ward of speculators, and offset some of that huge acquisition cost.

 

[LA Digital]

yes there are plenty of those, i was talking about the renewal fee one word names that have any real commercial meaning
as for those $14 - 20 ones yep one or two i might buy but when it really comes down to it how many of these do you think will be a good investment ?

Well I have socialmedia.app, tix.app, ivf.app, maui.app that are a few that are $20. I had a list of tons more like tux.app, pho.app, deliveries.app, etc that were all $20.

Mommy.app, puppy.app, babies.app were all $50 I believe. Concerts.app, festivals.app, mma.app, baseball.app and more were $100. Tickets.app, events.app, ultrasound.app were $250. This is just off the top of my head but there were tons tons more at these prices if you dug deep. And I was only searching really the industries that I know.