So, today I experimented doing Retrace!(1) with people who opened the email to an outbounded domain from last fall.
There were no clicks, but it's a real estate domain, so I figured that sending out these emails wasn't so bad because they're realtors who send out daily reminders about properties ^_^.
Anyway, my fall email had no links, just asked them to email me back if they're interested. Got no bites.
This morning I sent out my Retrace! to the people who opened my fall email with an Undeveloped "Buy Now" link.
Within minutes, it got BIN'd!
I think this is a big learning thingy because if I simply went by my fall email, i would've assumed that 0 people were interested because they never even bothered to reply.
But then this quick BIN made me realize they were, in fact, interested (if not very interested), but for some IRL reason (too busy, might be scam, etc.) didn't reply back or show interest.
I theorize that the Undeveloped BIN link gives potential buyers an easy way to buy the domain without having to reply or do much else. Also, Undeveloped provides a cushion of trust that we simply can't give because most of us aren't huge businesses.
There were no clicks, but it's a real estate domain, so I figured that sending out these emails wasn't so bad because they're realtors who send out daily reminders about properties ^_^.
Anyway, my fall email had no links, just asked them to email me back if they're interested. Got no bites.
This morning I sent out my Retrace! to the people who opened my fall email with an Undeveloped "Buy Now" link.
Within minutes, it got BIN'd!
I think this is a big learning thingy because if I simply went by my fall email, i would've assumed that 0 people were interested because they never even bothered to reply.
But then this quick BIN made me realize they were, in fact, interested (if not very interested), but for some IRL reason (too busy, might be scam, etc.) didn't reply back or show interest.
I theorize that the Undeveloped BIN link gives potential buyers an easy way to buy the domain without having to reply or do much else. Also, Undeveloped provides a cushion of trust that we simply can't give because most of us aren't huge businesses.