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branding

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  1. Lox

    domains Trowbridge and IntelliWare Rebrand as IntelliBridge

    Following the merger of Trowbridge (TT-LLC.com) and IntelliWare (IntelliWare.com), the portfolio company of Enlightenment Capital has unveiled a new corporate identity to better serve U.S. defense and national security customers: IntelliBridge (.ext?). The name “signifies an appreciation” for...
  2. Lox

    domains Trowbridge and IntelliWare Rebrand as IntelliBridge

    Following the merger of Trowbridge (TT-LLC.com) and IntelliWare (IntelliWare.com), the portfolio company of Enlightenment Capital has unveiled a new corporate identity to better serve U.S. defense and national security customers: IntelliBridge (.ext?). The name “signifies an appreciation” for...
  3. Lox

    information Want people to remember your business's name

    A business name has done its job if it causes a person to pause for a second. And it’s even more valuable if you can remember it long after that pause. Memorability matters. So how do you create a memorable name? In a 2003 article from the Journal of Advertising, the authors cited the following...
  4. Lox

    information Want people to remember your business's name

    A business name has done its job if it causes a person to pause for a second. And it’s even more valuable if you can remember it long after that pause. Memorability matters. So how do you create a memorable name? In a 2003 article from the Journal of Advertising, the authors cited the following...
  5. Lox

    information Unrolling: The Dolls Kill Brand

    (a good read / Marketing, Branding, eCom) ... Call it a buzzword, or an obsession, or a trend, but millennial and Gen Z consumers are constantly searching for something real. Whether it be an authentic voice, an authentic experience, or an authentic avocado toast, it seems to be the defining...
  6. Lox

    information Unrolling: The Dolls Kill Brand

    (a good read / Marketing, Branding, eCom) ... Call it a buzzword, or an obsession, or a trend, but millennial and Gen Z consumers are constantly searching for something real. Whether it be an authentic voice, an authentic experience, or an authentic avocado toast, it seems to be the defining...
  7. Samer

    domains GoDaddy acquiring Uniregistry's registrar & marketplace, and Name Administration's domain portfolio

    i’ll give the same answer gave DI; 500M+ costs at least the 2019 GD buyback! Has to if u have half bill to buyback stock, you’ll have another to buy Frank out. Samer
  8. equity78

    domains GoDaddy acquiring Uniregistry's registrar & marketplace, and Name Administration's domain portfolio

    What do you think was the final sales price for @Frank_Schilling portfolio? #Domains #Domain #RealEstate #Branding #Marketing #GTLD #Advertising #ads #Property #properties $100MM-$200MM 30.3% $200MM-$300MM 28.3% $300MM-$500MM 21.6% Over $500MM 19.8% 509 votes · 6 days left...
  9. Lox

    information Tech Apparel Brand Shares the Same Name as the Co. that Backed the Iowa Caucus App

    For the most part, the biggest concern for companies in sharing a name with another business is the availability of trademark protections, and the related risk of consumer confusion (and the impact that can have on building a successful brand. There are also routinely concerns about whether they...
  10. Lox

    information Tech Apparel Brand Shares the Same Name as the Co. that Backed the Iowa Caucus App

    For the most part, the biggest concern for companies in sharing a name with another business is the availability of trademark protections, and the related risk of consumer confusion (and the impact that can have on building a successful brand. There are also routinely concerns about whether they...
  11. equity78

    domains The must read guide on Brand Names

    Nick Kolenda writes some great guides. His guide on brand names is one worth reading and downloading. If you plan to read it, allot yourself some time, it’s 15,167 words. The guide is broken down into 4 sections STEP 1: Choose the Correct Type of Name STEP 2: Identify Meaningful Phonemes STEP 3...
  12. equity78

    domains The must read guide on Brand Names

    Nick Kolenda writes some great guides. His guide on brand names is one worth reading and downloading. If you plan to read it, allot yourself some time, it’s 15,167 words. The guide is broken down into 4 sections STEP 1: Choose the Correct Type of Name STEP 2: Identify Meaningful Phonemes STEP 3...
  13. Lox

    information Everything That Goes Into Brand Naming

    Article by Grant Polachek (Director at SquadHelp) Picture this: you’ve captured lightning in a bottle and come up with an idea for an amazing new business. You want to represent this idea as the brilliant innovation that it is, so you painstakingly outline every aspect of your brand. Everything...
  14. Lox

    information Everything That Goes Into Brand Naming

    Article by Grant Polachek (Director at SquadHelp) Picture this: you’ve captured lightning in a bottle and come up with an idea for an amazing new business. You want to represent this idea as the brilliant innovation that it is, so you painstakingly outline every aspect of your brand. Everything...
  15. Alvin Brown

    domains Are Voice Assistants the New “Radio Test” for Domain Names?

    Catching up reading a few Forbes articles, I stumbled upon a guest post from the CEO of Ideasicle.com, Will Burns. Burns shared an article written by one of his resident naming experts, Alexandra Watkins, about the challenges of naming a company. In the article, Alexandra provides 3 insights...
  16. Alvin Brown

    domains Are Voice Assistants the New “Radio Test” for Domain Names?

    Catching up reading a few Forbes articles, I stumbled upon a guest post from the CEO of Ideasicle.com, Will Burns. Burns shared an article written by one of his resident naming experts, Alexandra Watkins, about the challenges of naming a company. In the article, Alexandra provides 3 insights...
  17. Internet.Domains

    NDA Keeps A FAKE Multi-Million $ Sale of Chocolate.com from being exposed

    I am sorry that you feel that questioning a sale is bullying and/or sexist. Sincere apologies for posting to a discussion that you felt personally attacked. It was never my intention to cause hurt. Again, my apologies.
  18. Kate Buckley

    NDA Keeps A FAKE Multi-Million $ Sale of Chocolate.com from being exposed

    https://domaininvesting.com/kate-buckley-responds-to-allegations-made-on-namepros/ I don't do bullies. #buckleymedia #integrity #ethics #professionalism #domains #branding
  19. Nikhil Jain

    strategy Price Upon Request

    Hello everyone, Just came across this excellent tweet by Rick Schwartz regarding the concept of Make an Offer which is quite prevalent in the domain industry. https://twitter.com/DomainKing/status/1185881107608289280?s=19 I have personally never been a fan of "Make an Offer" option, as I am...
  20. Nikhil Jain

    strategy Price Upon Request

    Hello everyone, Just came across this excellent tweet by Rick Schwartz regarding the concept of Make an Offer which is quite prevalent in the domain industry. https://twitter.com/DomainKing/status/1185881107608289280?s=19 I have personally never been a fan of "Make an Offer" option, as I am...
  21. Rob Monster

    Poll for the "Goodwill of Domains" / Digital Empowerment Brand

    There has recently been some extensive discussion about a Domain Microfinance program. Related to this, there has been an invitation to submit brand names for a charitable entity that I have referred to as the "Goodwill of Domains" where domains, as well as potentially other digital assets, are...
  22. Rob Monster

    Poll for the "Goodwill of Domains" / Digital Empowerment Brand

    There has recently been some extensive discussion about a Domain Microfinance program. Related to this, there has been an invitation to submit brand names for a charitable entity that I have referred to as the "Goodwill of Domains" where domains, as well as potentially other digital assets, are...
  23. Rob Monster

    Epik University - Branding question

    Over the weekend, Epik acquired a very interesting set of courses from Troy Rushton. You can get a sense of the content here: https://learn.domainflippa.com/ The plan is to open up all the courses -- they will be free. In many parts of the world, even a $49 tuition is unaffordable. So, we...
  24. Rob Monster

    Epik University - Branding question

    Over the weekend, Epik acquired a very interesting set of courses from Troy Rushton. You can get a sense of the content here: https://learn.domainflippa.com/ The plan is to open up all the courses -- they will be free. In many parts of the world, even a $49 tuition is unaffordable. So, we...
  25. equity78

    interviews A look at how Know It Owl became Policy Genius

    I read an article last night that gave an inside look at how the online insurance company Policy Genius got their name. The company founder started out with Know It Owl, explaining, “We thought it was a clever play on the term know-it-all.” The article went on to explain that when they started...
  26. equity78

    interviews A look at how Know It Owl became Policy Genius

    I read an article last night that gave an inside look at how the online insurance company Policy Genius got their name. The company founder started out with Know It Owl, explaining, “We thought it was a clever play on the term know-it-all.” The article went on to explain that when they started...
  27. Bob Hawkes

    sales Premium Domain Name July.com Changes Hands

    The premium domain name July.com recently changed hands. While no price has yet been disclosed, I speculate that this is probably a six-figure sale. The domain name is already in use by the Australian travel products firm July, redirecting to their GetJuly.com site. The company had already been...
  28. Bob Hawkes

    sales Premium Domain Name July.com Changes Hands

    The premium domain name July.com recently changed hands. While no price has yet been disclosed, I speculate that this is probably a six-figure sale. The domain name is already in use by the Australian travel products firm July, redirecting to their GetJuly.com site. The company had already been...
  29. Jason Baudendistel

    question Web Based Media

    I've not noticed much interest in web based media brands or possibilities on here. Is that just a matter of personal preference or do you think the challenges with monetizing play a role?
  30. Jason Baudendistel

    question Web Based Media

    I've not noticed much interest in web based media brands or possibilities on here. Is that just a matter of personal preference or do you think the challenges with monetizing play a role?
  31. Jason Baudendistel

    How Long Does It Take To Get An Answer From Brand Bucket?

    I submitted 4 domains to Brand Bucket 5 days ago and still have not heard from them. What is their typical response time?
  32. Jason Baudendistel

    How Long Does It Take To Get An Answer From Brand Bucket?

    I submitted 4 domains to Brand Bucket 5 days ago and still have not heard from them. What is their typical response time?
  33. Super-Annuation

    What do resellers want in a domain listing site like BB?

    Understandable that their primary goal is to resell, so traffic is a must. But, regarding functionality, and control over their listing (E.g. others will have control over their listing price, if they control their price, are they happy with this?) In the process of building a site that...
  34. Super-Annuation

    What do resellers want in a domain listing site like BB?

    Understandable that their primary goal is to resell, so traffic is a must. But, regarding functionality, and control over their listing (E.g. others will have control over their listing price, if they control their price, are they happy with this?) In the process of building a site that...
  35. Fadi H

    showcase ShowCase: Your Unregistered Domain Submission(s) of the day that was Approved and Reg'd By SquadHelp

    Hey there. Below is my very recent "Unregistered Domain" submission that was approved and registered by SquadHelp : TopElevate.com Approved at $1699. Description used : An uplifting name that radiates positivity and elevates your brand! I will be posting on this thread each time i have an...
  36. Fadi H

    showcase ShowCase: Your Unregistered Domain Submission(s) of the day that was Approved and Reg'd By SquadHelp

    Hey there. Below is my very recent "Unregistered Domain" submission that was approved and registered by SquadHelp : TopElevate.com Approved at $1699. Description used : An uplifting name that radiates positivity and elevates your brand! I will be posting on this thread each time i have an...
  37. Kassey Lee

    discuss AmericanXXXX better than AmericaXXXX in branding?

    What are your thoughts on which style is better in terms of branding? Here are some contrasting examples: AmericanLawyers vs AmericaLawyers AmericanFashion vs AmericanFashion AmericanTech vs AmericaTech The same goes for German/Germany, French/France, Chinese/China, Japanese/Japan, etc. What...
  38. Kassey Lee

    discuss AmericanXXXX better than AmericaXXXX in branding?

    What are your thoughts on which style is better in terms of branding? Here are some contrasting examples: AmericanLawyers vs AmericaLawyers AmericanFashion vs AmericanFashion AmericanTech vs AmericaTech The same goes for German/Germany, French/France, Chinese/China, Japanese/Japan, etc. What...
  39. James Iles

    analysis Should These Startups Consider Rebranding?

    In the domain industry, we regularly read reports about startups or established companies that have made the monumental decision to upgrade their domain names from something obscure to a powerful, short, one-word .COM. Recently, for example, MassDrop rebranded to Drop and acquired the exact...
  40. James Iles

    analysis Should These Startups Consider Rebranding?

    In the domain industry, we regularly read reports about startups or established companies that have made the monumental decision to upgrade their domain names from something obscure to a powerful, short, one-word .COM. Recently, for example, MassDrop rebranded to Drop and acquired the exact...
  41. DomainAgents

    interviews Why ShareTheBus upgraded to Bus.com

    We've put together a post with an interview of one of our clients about why they decided to upgrade to the super premium domain Bus.com and the growth they've seen since. Hopefully some insights for those of you going after end users. You can check it out on our blog here...
  42. DomainAgents

    interviews Why ShareTheBus upgraded to Bus.com

    We've put together a post with an interview of one of our clients about why they decided to upgrade to the super premium domain Bus.com and the growth they've seen since. Hopefully some insights for those of you going after end users. You can check it out on our blog here...
  43. James Iles

    information Top Topics: I Sold a .TV for $5,000; Can A Poor Domain Devalue a Brand?

    According to my DomainIQ monitors, Nat Cohen’s Telepathy Inc, which holds an incredible portfolio of premium names, sold the domain Properly.com this week. The buyer is a holiday home management company called Properly, who upgraded from ManageProperly.com. According to Crunchbase, there are...
  44. James Iles

    information Top Topics: I Sold a .TV for $5,000; Can A Poor Domain Devalue a Brand?

    According to my DomainIQ monitors, Nat Cohen’s Telepathy Inc, which holds an incredible portfolio of premium names, sold the domain Properly.com this week. The buyer is a holiday home management company called Properly, who upgraded from ManageProperly.com. According to Crunchbase, there are...
  45. droned

    status-resolved Toxic people on appraisal section

    Hi, Uneducated people without positive trade reviews should be banned from the appraisal section. They are do not understand what is branding ... Thanks
  46. droned

    status-resolved Toxic people on appraisal section

    Hi, Uneducated people without positive trade reviews should be banned from the appraisal section. They are do not understand what is branding ... Thanks
  47. equity78

    analysis What’s in a name?

    What’s in a name? Would telling someone to Backrub it sound just as sweet as telling them to Google it? Here is a look at some original names of companies that you use their goods and services everyday. Google – Backrub – Yep, when Larry Page and Sergey Brin begun work on their search engine...
  48. equity78

    analysis What’s in a name?

    What’s in a name? Would telling someone to Backrub it sound just as sweet as telling them to Google it? Here is a look at some original names of companies that you use their goods and services everyday. Google – Backrub – Yep, when Larry Page and Sergey Brin begun work on their search engine...
  49. Grilled

    poll Branding Discussion: How do YOU pronounce Nike?

    👇 WATCH ME 👇 👆 WATCH ME 👆 This poll is in response to a comment from TLDInvestors recent article: namePros wanting threads to stay on topic. ... Don says May 26, 2019 at 12:36 am "ive been going onto np for about 10 years and it has slowed down bigtime. the traffic is very low now and...
  50. Grilled

    poll Branding Discussion: How do YOU pronounce Nike?

    👇 WATCH ME 👇 👆 WATCH ME 👆 This poll is in response to a comment from TLDInvestors recent article: namePros wanting threads to stay on topic. ... Don says May 26, 2019 at 12:36 am "ive been going onto np for about 10 years and it has slowed down bigtime. the traffic is very low now and...
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