.mobi What would Flowers.mobi sell for today?

[Don_OKC]

Since the mobi hype has subsided I have been pondering how much Flowers.mobi would sell for if auctioned (quick sale) at Sedo. Personally, I think around 25k would be about all the domain would bring. What are your thoughts as to its current value if auctioned today?

 

[scandiman]

If it were developed and marketed to actually sell flowers, it's value would hold IMO. If not mistaken, a flower retailer was competing in the bidding at the auction so they may very well be interested in it at or near the selling price still. Remember the end user not just wholesale between domainers.

 

[seanboy]

I think it would sell for around the same. If I remember correctly, the next highest bidder after Rick was 1-800-Flowers? Is that correct?

 

[Jeff]

Flowers.mobi ...

Honestly, I would think around the same as for ... Pizza.mobi (~ $21,000), IMHO. :talk:

Caveat: At this time of post, and to the best of my knowlege ... Pizza.mobi has not yet been paid for and transferred / exchanged hands from the last Traffic show! In all fairness, this may be in process at this time, IMHO.
Hopefully, much more news on this shortly ... :talk:

Just my humble two sense.
-Jeff

 

[-REECE-]

I, for one, would certainly have been willing to pay more for stocks.mobi than flowers.mobi (I don't own a flower business... perhaps a worthy note ). Not sure what everyone's take on this is... My personal take is that either stocks.mobi was a hell of a deal, or flowers.mobi was a little expensive relative to what else could have been bought with that cash... Perhaps both.

 

[erwin.groen]

I think you will find the value of premium domains in the .mobi ext to slightly fall in the medium term- so I'm agreeing with Jeff here! Flowers being overrated as far as price is concerned. In the long term- like property, premium domains will steadily increase, but I have no basis on this, just a hunch! Mobi has only been in existence for a very short time, and it's done very well!

 

[Jeff]

For clarification ... Stocks.mobi -and- Girls.mobi changed hands in a private ("package") deal for $ 119,000 (as reported in another thread)? Is this correct ... for proper comparison purposes, etc? :gl:

Thanks much.
-Jeff

 

[-REECE-]

For clarification ... Stocks.mobi -and- Girls.mobi changed hands in a private ("package") deal for $ 119,000 (as reported in another thread)? Is this correct ... for proper comparison purposes, etc? :gl:

Thanks much.
-Jeff

That's what I read on DN Journal also. I wouldn't imagine much of a reason to quote the amount as being lower than what was paid... Seems like quite a bargain. Stocks... at least to me, seems like it would easily be one of the things most searched on a cell phone and obviously would present immense opportunities ad-wise.

 

[Jeff]

Yes, "Stocks" (or "Girls", for that matter ) ... would seem of far greater value to me than either "Pizza" or "Flowers", IMHO. Actually, I'd place "Flowers" as fourth on this brief list of four!

-Jeff

 

[-REECE-]

Agreed. Something like stocks.mobi IMHO could conceivably turn out quite well even if .mobi flops just because it's optimized for cell phones and presents the information they need convieniently. IMO, flowers are something that are already quite easily ordered via a cell phone -- without the need of the Internet. Here in Canada for example, Safeway allows you to get flowers delivered to a nearby Safeway by calling a simple number. There's like 1,000+ Safeway's in Canada, so it's pretty easy to find one nearby. The same for Pizza... Every big chain has their numbers already so I'd imagine it would be much harder to convince people they need to go to pizza.mobi rather than just type in their favorite pizza place's number.

Girls.mobi and Stocks.mobi are in a different league from those two IMO, just because of the fact that they aren't competing with existing technology/services to near the extent that pizza.mobi and flowers.mobi would have to. I'm quite satisfied phoning 987-6543 for my Pizza Hut here in Manitoba, or phoning Safeway to order flowers... How do you convert me into a .mobi buyer, nevermind everyone like me who has never heard of .mobi

 

[nombre]

Yes, "Stocks" (or "Girls", for that matter ) ... would seem of far greater value to me than either "Pizza" or "Flowers", IMHO. Actually, I'd place "Flowers" as fourth on this brief list of four!

i don't agree, i would say that flowers and pizza both have more immediate mobile applications than either stocks or girls... if the mobile net develops by utility / usefullness i would say they would both would have immediate usefullness

The same for Pizza... Every big chain has their numbers already so I'd imagine it would be much harder to convince people they need to go to pizza.mobi rather than just type in their favorite pizza place's number.

lets _hope_ that every major pizza chain offers a mobi but based on the number of coupons i see, pizza is still a very competitive and fast changing market, pizza.mobi could still do very well ...especially when we see geolocation where you just dialup pizza.mobi and your location is recognized and all the pizza options are presented to you

 

[labrocca]

i don't agree, i would say that flowers and pizza both have more immediate mobile applications than either stocks or girls... if the mobile net develops by utility / usefullness i would say they would both would have immediate usefullness

lets _hope_ that every major pizza chain offers a mobi but based on the number of coupons i see, pizza is still a very competitive and fast changing market, pizza.mobi could still do very well ...especially when we see geolocation where you just dialup pizza.mobi and your location is recognized and all the pizza options are presented to you

You don't sound like a person that plays the market. Stocks.mobi is 1000x more valuable in the mobile arena imho than flowers.mobi. When I was playing the market I would constantly be looking at yahoo finance and other sites for updates. Stocks.mobi or even Ticker.mobi would easily be viewed possibly hundreds of times per day by an individual. A person MIGHT go to a pizza.mobi once a week to make an order and Flowers.mobi would only be a cash cow on certain holidays. Stocks.mobi would be rocking daily by possibly millions. Also those that view stock sites generally are $xxx,xxx earners. Financial keywords pay incredibly well too.

I really don't see why I even need to tell you something so incredibly obvious. As everyone else pretty much agrees that stocks.mobi is a top domain. Now the question becomes how do you incorporate the value of stocks.mobi sale price of $75k into your appraisals of mobi in general. Was flowers.mobi sold well over value? Or was stocks.mobi sold well undervalue? I personally feel flowers was sold WAY over value and as this thread indicates so do others. I believe flowers would sell around $30k if sold today. And yes I am well aware that flowers.com bid it up along with Mr Schwartz...

 

[acc]

...Stocks.mobi or even Ticker.mobi would easily be viewed possibly hundreds of times per day by an individual. A person MIGHT go to a pizza.mobi once a week to make an order and Flowers.mobi would only be a cash cow on certain holidays. Stocks.mobi would be rocking daily by possibly millions. Also those that view stock sites generally are $xxx,xxx earners. Financial keywords pay incredibly well too.

Good arguement. I agree.

Was flowers.mobi sold well over value?

Yes, somewhat ... Although with the reported other bidder(s) present you never know what could happen in an auction setting. In this case, I think it definitely did affect the price at that time.

Or was stocks.mobi sold well undervalue?

Absolutely! I think it is important to take into account the pool of potential buyers and their financial resources. Spending $xxx,xxx to $x,xxx,xxx on an advertising venue (and this one also being an appreciating asset) for big Wall St. firms is a drop in the bucket. Boy it would be nice to see stocks.mobi in the June NY auction, a perfect venue for financial names if they promote it well and draw bidders from the financial sector.

Boy it is still soooo early in the game. It will be better about 1-2 years from now when we should have a nice history of sales comps to work with.

-acc

 

[danmanmktng]

I think it's worth more now than it was then since recently there has been a lot of good news on mobi overall.

The reason Schwarz bought it is because it's so insanely valuable as a keyword. It costs over a million dollars a day to secure the top spot on google for the search term flowers. If mobi takes off, flowers.mobi is an invaluable piece of real estate/advertising space. And it doesn't even have to take off very high to recoup your investment.

The reason why it's uniquely better than stocks or girls or whatever is because when you buy flowers online, you want to go to someplace you trust. Flowers.mobi brings that inherently. By contrast, when you look at stock info you make up your mind whether you trust it based the nature of the site and the quality of information you find, etc.. No real investor cares whether they go to stocks.com or finance.yahoo.com or seekingalpha.com as long as the goods are there. With flowers the situation is more sensitive and so brand name has a much stronger premium. You're not going to send your sweetheart flowers from geocities.fl0wers357.com. In my opinion it is one of the, if not the, most valuable names out there for .mobi.

My guess: $400k.

 

[GijsZePa]

In my opinion it is one of the, if not the, most valuable names out there for .mobi.

As a .mobi positivo I have to disagree with you..
I don't see why flowers.mobi is a more valuable name than fe: news.mobi, stocks.mobi or weather.mobi. With some good ads these names will be 50x more worth than flowers...
I never order flowers by phone/internet...but I read the news, weather daily...(or even hourly). At this moment I think that flowers.mobi has a value of probably 50K and it seems that the 200K was a publicity stunt.

Martin

 

[danmanmktng]

I order flowers online sometimes (rarely) and read the news every day. But I can say with 100% certainty that I've spent more money at flowers.com than I have at all news sites on the internet combined.

Take a look at how much it costs to get top ad ranking in google for a day for the keyword flowers. It's out of this world.

 

[hugegrowth]

It would probably sell around the same because the same two people would be interested in it. As for terms, flowers and stocks are probably in the same league. Sure people check their stock quotes a lot but how many of these searches generate income. Whereas visitors to flowers are likely looking to make a purchase, and honestly how many of us here have had to buy flowers last minute and weren't too fussy on price, just wanted something nice and delivered on time? Plus someone looking for flowers could also be interested in all kinds of other gift related items. Flowers are bought by all men and many woman for so many different occasions, 365 days per year. I check my stocks daily on sites like yahoo finance and stockhouse, but I don't think either of those sites has ever made much money off my visits, unless from display ads.

 

[GijsZePa]

Take a look at how much it costs to get top ad ranking in google for a day for the keyword flowers. It's out of this world.

Mmmmm...how much will it cost to get top ad ranking in google for a day for keywords news or weather :hehe:

Martin

 

[danmanmktng]

Just checked -- I was wrong about flowers, it's not over a $1m as I remembered -- it's *only* $167,000/day to get the top spot.

For news, it costs around $17,000/day to get the top spot ... it's a 10x difference. Hence why Flowers is such an amazingly valuable keyword.

According to google, 20,000 people per day click on the top result for "flowers" and advertisers pay $8/click.

For news, 12,000 people per day click, and adveritsers pay $1.40.

It costs $9,200 to get the top spot for "girls" and $6,600 for "stocks", $10,000/day for "weather".

 

[GijsZePa]

Just checked -- I was wrong about flowers, it's not over a $1m as I remembered -- it's *only* $167,000/day to get the top spot.

For news, it costs around $17,000/day to get the top spot ... it's a 10x difference. Hence why Flowers is such an amazingly valuable keyword.

According to google, 20,000 people per day click on the top result for "flowers" and advertisers pay $8/click.

For news, 12,000 people per day click, and adveritsers pay $1.40.

It costs $9,200 to get the top spot for "girls" and $6,600 for "stocks", $10,000/day for "weather".

I rest my case... you win :wave:

Didn't expect it...

Martin