question Do portfolios of several hundred domains get sold very often? Which platforms provide the best results?

[odom]

Hello, i am new here at namepros, but have sold 100+ individual names on sedo and afternic over the years.
Now i need to liquidate several hundred domains quickly for transitioning into my new career, having used up all my savings to finish the degrees needed for going to work in the energy industry.
Any and all advice and help is greatly appreciated!

 

[URL Stream]

Atom Wholesale is one option.

And if the portfolio has real value, you might even get investor interest through a broker.

 

[enterscope]

Here's what I've noticed....

If you liquidate a portfolio of 200 domains, you might get $25-$50 per domain or $5000-$10000.

Or you could be patient and sell just ONE domain for $5000-$10000.

The problem with wholesale or liquidations, is only the good domains will get snatched up.

 

[alcy]

Hello, i am new here at namepros, but have sold 100+ individual names on sedo and afternic over the years.
Now i need to liquidate several hundred domains quickly for transitioning into my new career, having used up all my savings to finish the degrees needed for going to work in the energy industry.
Any and all advice and help is greatly appreciated!

I can help

I need your top3 sale amounts and names since u began

 

[odom]

Atom Wholesale is one option.

And if the portfolio has real value, you might even get investor interest through a broker.

Thank you i will look into Atom. Do you know of a good broker to contact?

 

[URL Stream]

Thank you i will look into Atom. Do you know of a good broker to contact?

Sorry, no.

And just to be clear so you don’t waste time — this is only relevant for portfolios that have genuine value.

 

[odom]

Here's what I've noticed....

If you liquidate a portfolio of 200 domains, you might get $25-$50 per domain or $5000-$10000.

Or you could be patient and sell just ONE domain for $5000-$10000.

The problem with wholesale or liquidations, is only the good domains will get snatched up.

Thank you good advice. Wish i could wait for larger single sales to roll in but unfortunately not possible right now.

 

[odom]

I can help

I need your top3 sale amounts and names since u began

Hello thanks for responding. Can you elaborate how this will help?
I cannot share the top sales, but three @10k include: anchovi, floutdoors, rxrobotics.

 

[fka1080405]

Liquidating domains requires distribution, you should be using every opportunity you can to have people see the domains. For example, this thread should include the domains.

That said, liquidating a portfolio as a whole is the wrong strategy in almost all circumstance. The majority of domains are junk even to investors so what people will see in a portfolio is a bunch of liabilities and a small number of domains they actually want. So, rather than think about buying the portfolio to get the domains they want, they'll think about how they're going to end up with all the domains they don't, depressing the price.

You should sell the domains individually, without mentioning that you're looking to liquidate, because that will depress the prices. That horse has bolted now, but maybe you change your name to "notodom" and nobody will know. If you need to raise as much money as possible in the shortest period of time, then you should be auctioning off the domains individually.

You could run auctions here on NamePros, or use a platform like Atom (they also have auctions) or with DropCatch. Keep in mind that almost all of the price of a domain comes from the buyer's desire to have the domain for their use... by selling domains to investors, you're leaving almost everything on the table. If you think these domains are worth $10k each, it would be a great success to get an average of $100 for each of them.

 

[alcy]

Hello thanks for responding. Can you elaborate how this will help?
I cannot share the top sales, but three @10k include: anchovi, floutdoors, rxrobotics.

it helps to tell me what quality domainer u are.

what are your top3 unsold domains now?

 

[odom]

Liquidating domains requires distribution, you should be using every opportunity you can to have people see the domains. For example, this thread should include the domains.

That said, liquidating a portfolio as a whole is the wrong strategy in almost all circumstance. The majority of domains are junk even to investors so what people will see in a portfolio is a bunch of liabilities and a small number of domains they actually want. So, rather than think about buying the portfolio to get the domains they want, they'll think about how they're going to end up with all the domains they don't, depressing the price.

You should sell the domains individually, without mentioning that you're looking to liquidate, because that will depress the prices. That horse has bolted now, but maybe you change your name to "notodom" and nobody will know. If you need to raise as much money as possible in the shortest period of time, then you should be auctioning off the domains individually.

You could run auctions here on NamePros, or use a platform like Atom (they also have auctions) or with DropCatch. Keep in mind that almost all of the price of a domain comes from the buyer's desire to have the domain for their use... by selling domains to investors, you're leaving almost everything on the table. If you think these domains are worth $10k each, it would be a great success to get an average of $100 for each of them.

Much appreciation, i agree a portfolio sale is prob least desirable option, only done individual buy now make offer before, but the auction format sounds like good option. Do you think it is better here or atom? I was thinking about ebay also. Have you done many auctions, if so where did you have best results?

 

[fka1080405]

Have you done many auctions, if so where did you have best results?

I've done a few to experiment. I think they're a bad idea in general. I sold a very nice .com at a ~$6k loss during one experiment. If I were liquidating a portfolio of domains, I would...

1. List the domains individually on every platform that has distribution (Afternic, Spaceship, Sedo, Atom) at a price I think would entice any interested parties to Buy It Now, somewhere around $500, with make offer enabled -- I would automatically accept any offer of $250 or more, no countering. I'd also enable Lease-To-Own.

I experimented a few months ago with repricing my entire portfolio to $100 each and I sold a bunch of domains in quick succession, because people wanted the domains but weren't willing to pay a good price. You can also try repricing a week later at ~25% higher to try and capture anyone who is waiting for the domain they want to go lower (i.e: they see the price go up and think, "oh no, this is the best price it'll be, I need to buy now").

The more time you can spend at the first step, the better.

2. After I've run out of time to capture available end user sales, I would come to NamePros and list the domains for people to make offers on them individually. At this point, I'd expect to receive low ball offers, but a couple of offers on the best domains for a few hundred dollars each. I'd accept any offer over $100. Maybe I'd get lucky and get an offer on the whole portfolio that works for me. I would not mention liquidation at this point.

You could do this step first just in case you have some really good domains that you're blind to the value of. I think that is unlikely given you have a lot of experience with end user sales so you should have a good sense for which of your domains are valuable.

3. After the make offer phase, I'd switch to fixed prices using the strategy employed by @dnbknowledge. The strategy is to offer domains at very good prices and incentivise people to buy multiple with a discount on each subsequent domain (example thread here). The quality of your portfolio would determine the prices but I'd guess around $50/domain.

I like this strategy because if an investor is interested in one of your domains, they probably have some overlap with you in how they think about domains. Giving them a discount triggers the human need to get a great deal so they start closely looking through the list, actively trying to find domains to get a great deal on. I think this is the right time to start mentioning liquidation as it should catch attention from people looking for a good deal. Perhaps @dnbknowledge can share some insights here into how the strategy works for them, maybe it's a bad strategy, I haven't tried it, I just like it in theory.

4. After enough time has passed for the more valuable domains to have been picked up by investors, I would then start auctioning the individual domains I had left, without reserve. I would split them across various platforms (e.g: 10 auctions on Atom, 10 on DropCatch, 10 on NamePros) to see which platform fits best with the portfolio, then use only that platform for the remainder of the domains. No idea about ebay, I see it mentioned sometimes, maybe worth a shot.

I wouldn't expect many of the domains to sell at auction but it would get some gone.

5. After I've auctioned off as many domains as possible, I'd expect to be left with probably 75% of the portfolio unsold that no investor wants. At this point, I would reprice all the domains at ~$1995 each across all platforms and then cross my fingers for an end user sale or 2 before they expire.

I might also consider then listing the whole portfolio for purchase in bulk on NamePros. I think, at this point, you'd have squeezed the maximum value from the domains and so the domains left wouldn't be worth the registration fee to other investors... but maybe you'd get lucky.

Anyway, that's the strategy that I think would extract the most value from a portfolio in the shortest period of time. I haven't done it though, and I think in general liquidating domains is a mistake, so caveat emptor.

(I've always assumed @dnbknowledge's "liquidation" is a marketing strategy rather than true liquidation but maybe their experience and insight would be helpful even if not an identical situation.)

 

[odom]

it helps to tell me what quality domainer u are.

what are your top3 unsold domains now?

Ok thanks, i am def not high end million dollar domain owner having started post 2000, but they do have decent value like gorobots, iecode, winad. The portfolio is very diversified with mostly generic dictionary wording and low characters. Do you recommend to show lists here on separate threads? Is there a way to auction the portfolio or would you do individual auctions instead, if so then which platforms are best for that?

 

[dnbknowledge]

I've been tagged by shr.ink, so I will try to share my experience as best I can. For reference, you can find all of my domains listed over at DadDomains.com and can view my NamePros profile to find the sales threads I have over here.

Right off the bat, I don't have an answer to the "Is it worth it?" question.

For me, as someone who lives in Eastern Europe and has zero debt, it's fine. It's a relatively stress-free way to make money, even if books won't be written about this model. It is what it is and for me, it's okay. I work super hard each day so as to find good domains and I sell at a margin small enough to make it worth it for buyers, while still enabling me to put food on the table.

If you live in urban areas of the US, forget about it

Same if you live in Switzerland, Australia, Canada, Japan or any other country where the proverbial system can offer good employment opportunities.

So that covers the nuances of the "is it worth it?" question.

Moving on to the how, here's the breakdown in my case of where the $ comes from:

1) end user sales in the low to mid $x,xxx zone, which occur even for someone like me with probably the highest str in the business. I sold my previous portfolio which consisted of a low x,xxx number of domains completely and will probably sell the DadDomains.com one as well within the next few months. 100% str if you want to go there, lol. But even so, until those sales materialize, there will be periods when you sit on ample inventories (over 3,000 domains in the DadDomains portfolio at the moment of writing) and end user sales will occur, even if rarely

2) low-volume reseller sales at higher per-domain values. I frequently wholesale domains close to the $100 zone but obviously cannot move the volumes I need at these prices, but still it's a revenue source

3) medium-volume sales in the mid $xx zone, a very reliable stream of income at such prices from domainers who know what's missing in their portfolio and want to cherry pick. I have buyers who come to me whenever they get an end user sale and buy more, consistently

4) huge sales at lower prices, with my "record" for a single sale being 800 domains in one day to the same buyer, in just one deal

Finally, to answer the "how to sell" question, I will say very clearly that given how inefficient and illiquid the domain market is (which is both a blessing and a curse), it very frequently happens that a certain sales venue underperforms for long periods of time and then does very very well, restoring the balance. So the key is not trying to find that one perfect platform (it doesn't exist) but rather having a consistent presence everywhere.

Where, specifically:

1) Forums, like NamePros

2) Your own repeat buyers with whom you establish relationships

3) Paid ads every now and then

4) Developer communities, where you sell at prices between wholesale and resale, have had sales this way but it's hit or miss

5) Special events and auctions

6) Outbounding, something I have done in the distant past but no longer do given my large portfolio sizes. But keeping an open mind for when our AI overlords make it possible to outbound at scale through agents and what not

Hope I didn't miss anything.

Did my best to offer a pragmatic, realistic perspective.

For me, it's a way of making money by working hard BUT in a relatively stress-free manner, which I appreciate. Not saying this is the best way to do it, it's probably not for most people, but it's the best solution for me at this particular stage in my life. Good luck and have a great weekend! If you want to buy names on the cheap, PM me, as I have two land deals closing in January and am more motivated than usual to move inventory at scale. Maybe even the entire portfolio before the year is over, why not?

​

 

[Eric Lyon]

Hello, i am new here at namepros, but have sold 100+ individual names on sedo and afternic over the years.
Now i need to liquidate several hundred domains quickly for transitioning into my new career, having used up all my savings to finish the degrees needed for going to work in the energy industry.
Any and all advice and help is greatly appreciated!

I hammered out a reply for someone else looking to sell a bulk 4-letter domain portfolio back in July 2025, but a lot of it could apply to an assortment of domain portfolio types and niches (Potentially yours). It might be worth a read to see if you can leverage anything in it to help in your situation: https://www.namepros.com/threads/ho...ins-in-a-1-year-timespan.1358124/post-9425892

Regardless how you decide to proceed, I wish you luck.

 

[odom]

For me, as someone who lives in Eastern Europe and has zero debt, it's fine. It's a relatively stress-free way to make money, even if books won't be written about this model. It is what it is and for me, it's okay. I work super hard each day so as to find good domains and I sell at a margin small enough to make it worth it for buyers, while still enabling me to put food on the table.

huge sales at lower prices, with my "record" for a single sale being 800 domains in one day to the same buyer, in just one deal

Finally, to answer the "how to sell" question, I will say very clearly that given how inefficient and illiquid the domain market is (which is both a blessing and a curse), it very frequently happens that a certain sales venue underperforms for long periods of time and then does very very well, restoring the balance. So the key is not trying to find that one perfect platform (it doesn't exist) but rather having a consistent presence everywhere.

Thanks for jumping in here, really appreciate it. My main purpose in the domain business has always been less about getting rich and more about using good domains for something good and trading others to pay for the main sites upkeep, admin, renewals, etc.

I can imagine there are not many investors in a position to purchase and take on 500-1000 domains in a single transaction. Sounds easier to sell or auction a large portfolio in smaller increments for example over several days or longer.

Using multiple platforms at the same time does seem more effective but also a little more time consuming. Ultimately its prob best option tho. Thanks again you also have nice wknd.

I've done a few to experiment. I think they're a bad idea in general. I sold a very nice .com at a ~$6k loss during one experiment. If I were liquidating a portfolio of domains, I would...

I've been tagged by shr.ink, so I will try to share my experience as best I can. For reference, you can find all of my domains listed over at DadDomains.com and can view my NamePros profile to find the sales threads I have over here.

 

[odom]

Regardless how you decide to proceed, I wish you luck.

Hello Eric, thank you so much, sry just now responding, been working on how to proceed.
Your insightful response was helpful, along with the other members advice from here.
Just posted the first of a year end sale series with a few random names for cheap as a test.
More valuable domains will be listed in the coming weeks.
A new list will post every couple days, for about 200-400 in total by year end.