The word "premium" being used in sales threads is misleading to people and in other industries misleading sales tactics are not allowed because it's designed to entirely fool people into thinking they're getting something which they are not.
If a face cream ad stated "will make you look 20 years younger guaranteed" they'd be sued for false advertising.
So is it right that in the NP sales threads people state "premium domain" then "$1" or "$10" start? Or two threads I saw here recently: "Premium name, next bid $18" and "Premium dictionary word $10 start $1 increments".
I know there's some degree of difficulty in determining what minimum value would constitute a "premium" domain name, but there can be a line drawn somewhere. An $18 domain name is not ever premium. If it was premium it would have a high starting price, or be listed in "top domains" not "bargain bucket get em while you can".
I don't want to offend anyone here, nor sound like a nagging bore, but the word "premium" should carry some level of prestige in the industry, not just be thrown around as some advertising ploy. And I think domainers and the NP people providing a market place in domaining should actively work towards combatting that.
I think NP could look at perhaps setting a base limit of name value (or whatever) to be able to use the word premium. The "top" forum requires a limit of $1k value before submitting in there, and those are not even deemed as "premium" just "top". So arguably we already have a lower limit of $1k where anything below that is not premium.
What about until the highest bid is $1k or more you are not allowed to use the word "premium" in your sales thread?
I know those who use the word like it's a sales ploy will be against this, but please think about how it looks silly using the word "premium" to sell a cheap name. Nothing wrong with cheap names, but please sell them as such.
If you were to sell your 8 year old basic family car, would you sell it as "super sports car, very fast, gets all the men/women looking, will beat a Ferrari from the lights"? Or do you sell it for what it is and thus aimed at the right market and audience? "Clean and comfortable family car, kid friendly, economical for those family days out, plenty of space for the shopping".
The former will waste peoples time looking for a sports car, including your own with less chance of a sale. The latter will sell your car to someone as you stated attributes which it actually has and what those people are looking for.
So with "premium" attached to a $10 domain name sale, you get people who are confused, people who know it's a stupid thing to state, etc etc. This means you are possibly missing out on a sale because your markettng is aimed at the wrong people.
If instead you just sold it as it is, not "cheapo crap" but "reasonably priced domain name, easily make a profit over time" etc.
And to touch upon the freedom of speech etc, that would be stating "this is a fantastic domain, starts at $1". To me, and many I would imagine, a "fantastic" domain is not really $1 start, but this is subjective so cannot really be stopped. However a "premium domain" does have some definition already. It is not a $1 start in a forum auction with a BIN of $50! And if someone has listed a premium for that, I for one would DM them right away and let them know.
If a face cream ad stated "will make you look 20 years younger guaranteed" they'd be sued for false advertising.
So is it right that in the NP sales threads people state "premium domain" then "$1" or "$10" start? Or two threads I saw here recently: "Premium name, next bid $18" and "Premium dictionary word $10 start $1 increments".
I know there's some degree of difficulty in determining what minimum value would constitute a "premium" domain name, but there can be a line drawn somewhere. An $18 domain name is not ever premium. If it was premium it would have a high starting price, or be listed in "top domains" not "bargain bucket get em while you can".
I don't want to offend anyone here, nor sound like a nagging bore, but the word "premium" should carry some level of prestige in the industry, not just be thrown around as some advertising ploy. And I think domainers and the NP people providing a market place in domaining should actively work towards combatting that.
I think NP could look at perhaps setting a base limit of name value (or whatever) to be able to use the word premium. The "top" forum requires a limit of $1k value before submitting in there, and those are not even deemed as "premium" just "top". So arguably we already have a lower limit of $1k where anything below that is not premium.
What about until the highest bid is $1k or more you are not allowed to use the word "premium" in your sales thread?
I know those who use the word like it's a sales ploy will be against this, but please think about how it looks silly using the word "premium" to sell a cheap name. Nothing wrong with cheap names, but please sell them as such.
If you were to sell your 8 year old basic family car, would you sell it as "super sports car, very fast, gets all the men/women looking, will beat a Ferrari from the lights"? Or do you sell it for what it is and thus aimed at the right market and audience? "Clean and comfortable family car, kid friendly, economical for those family days out, plenty of space for the shopping".
The former will waste peoples time looking for a sports car, including your own with less chance of a sale. The latter will sell your car to someone as you stated attributes which it actually has and what those people are looking for.
So with "premium" attached to a $10 domain name sale, you get people who are confused, people who know it's a stupid thing to state, etc etc. This means you are possibly missing out on a sale because your markettng is aimed at the wrong people.
If instead you just sold it as it is, not "cheapo crap" but "reasonably priced domain name, easily make a profit over time" etc.
And to touch upon the freedom of speech etc, that would be stating "this is a fantastic domain, starts at $1". To me, and many I would imagine, a "fantastic" domain is not really $1 start, but this is subjective so cannot really be stopped. However a "premium domain" does have some definition already. It is not a $1 start in a forum auction with a BIN of $50! And if someone has listed a premium for that, I for one would DM them right away and let them know.