NameSilo

Benefit of contrast between prices?

Labeled as strategy in Domain Extensions, started by AnsL, Apr 7, 2021 at 4:39 PM

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218

  1. AnsL

    AnsL Upgraded Member Gold Account

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    Howdy!

    I was wondering whether anyone has experience buying/developing other extensions of the same domain for the sole reason of making the main domain seem more valuable.

    Example:
    Owning enorm.com, .net and .org

    Goal: Selling the .org at as much profit as possible.

    Strategy: Making enorm.com look like the homepage of a major company, setting up a redirect on the .net so that it redirects to the .com, and make the whois of both look similar. Then eventually acquiring the .co and listing it outrageously overpriced.

    Outcome: The .org will, in theory, obviously seem much more valuable (best case scenario the .org gets sold to someone who will make a huge project out of it, and then use that in order to increase the value of the remaining .com and .net), and I am wondering how to determine whether it is worth doing something like that and how much to invest.

    Looking forward to your inputs/opinions/experiences about this, ethical concerns are also welcome!
     
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  2. Future Sensors

    Future Sensors 78% of human domainers will be replaced by robots Gold Account

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    Not exactly, but I've experienced something like this with a developed domain under com + net + org. I initially bought all three extensions (and some more) to make the domains more valuable, not knowing which extension would actually be the best fit for that topic. A couple of years later I started developing the website. The .net version of the site became the 'main brand' and was used in site navigation, and mentioned in publications on the web. VRSN eventually acquired the .com and .org versions from me, while I kept the .net. They wanted to have the .net version as well, but I was attached to it too much, and didn't want to disappoint my user base.
     
    Last edited: Apr 8, 2021 at 2:01 AM
  3. equity78

    equity78 Top Member TheDomains Staff TLDInvestors.com PRO VIP ★★★★★★★★★★

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    I like this discussion it's something I have played around with on some names. I do think it's got to be a name that has some decent value and not any name. And I don't know about juicing the .org. Most who want a .com for a commercial venture are not going to say oh we can't get the .com let's go with the extension associated with nonprofits and charitable organizations.

    I think you want to play the .Com, .co when you get the .99 specials, I actually was working on an article from that angle and the .net.

    The fact of the matter some will be persuaded others don't care. It's like back when many thought own the .com net and org so you can sell as a package. Most don't care, but some will.

    I was stuck at $1,200 for a .com that I kept firm at $2,500, the buyer told me justify it, I said I don't have to I love the name and it's $2,500 or will be renewed until there is no longer the existence of domain names. I said but I will throw in the .org and the hyphenated version, (this was an ikeyword name). They cost me $14 in total, and when I said that, they said sold to get all three. That was lucky, there have been buyers where I offered the .net for free no up sell and they said no thank you will not accept.
     
  4. AnsL

    AnsL Upgraded Member Gold Account

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    Thanks for sharing the valuable experiences!

    All the best,
    AnsL
     
  5. Future Sensors

    Future Sensors 78% of human domainers will be replaced by robots Gold Account

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    You're welcome @AnsL

    One thing I forgot to mention, is that I don't register Trios of com+net+org anymore like I did 20 years ago. I only want to do that in exceptional cases, especially when it concerns Alliances or Coalitions (organizations) in the technical sector. I nowadays skip .net and .org and focus on .com, where I register the singular or plural, or both variations.
     
  6. Josytal

    Josytal Top Contributor VIP

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    For some names, I strive to register both the singular and plural terms, same extension, if they are available. Thus I was able to sell some domains ending with
    equipment(s)/com.
    keyword+equipment(s)/com
    negotiating with the the two domains as a bargain had worked to my advantage.
     
    Last edited: Apr 9, 2021 at 4:46 PM
  7. AnsL

    AnsL Upgraded Member Gold Account

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    If you own both the plural and the singular form of a domain and a buyer contacts you for one of them, how would you handle mentioning that you also have the other form?

    Would it make more sense to advertise both domains from the beginning as a package, or is it better to wait with that info to use it afterwards during negotiations? Or perhaps even just keep the other form and wait if the buyer develops the other form and sell it at a later stage?

    Has anyone come into such a negotiation? Would be really curious what works best and what doesn't.

    Regards,
    AnsL
     

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