Aspen.guide - Investing as if you were the 'end-user'

[Premium gTLD]

One key for gTLD domain investing is doing so with the end user in mind. Ask yourself before purchasing this name, "could I see building a business" on that name or that set of names.

I recently acquired 'Aspen.guide' which certainly passes the "brandable test". Intuitively it just 'makes sense'. Here's a list of similar winter destination domains that I've acquired over the past couple of weeks:

• • Adirondacks.guide
  • Aspen.guide
  • BigBearLake.guide
  • Breckenridge.guide
  • FingerLakes.guide
  • Killington.guide
  • LakePlacid.guide
  • LakeTahoe.guide
  • MammothLakes.guide
  • ParkCity.guide
  • SteamboatSprings.guide
  • SunValley.guide
  • Telluride.guide
  • Taos.guide
  • Vail.guide
  • Whistler.guide

• Is it difficult to imagine that an end user would see value in these domain names?

• If you never sold these, could I see how they could be monetized?

Answering those two questions affirmatively is a prerequisite for buying the names. The final question with the premium gTLD is 'how much is the renewal fee'. In the majority of cases it should be less than $50 and more often closer to $20. Only for real premium domains will I spend a couple hundred dollars, but this the exception.