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  1. M

    poll Domain Investors Poll: Portfolio Size vs. Sell-Through Rate – Share Your Stats!

    Hello NamePros Community, Are you a seasoned domain flipper or just getting started in the exciting world of domain investing? Either way, I’d love to hear from you! The Question: 💡 How many domains are in your portfolio, and what’s your annual sell-through rate? Whether you’re holding a few...
  2. M

    poll Domain Investors Poll: Portfolio Size vs. Sell-Through Rate – Share Your Stats!

    Hello NamePros Community, Are you a seasoned domain flipper or just getting started in the exciting world of domain investing? Either way, I’d love to hear from you! The Question: 💡 How many domains are in your portfolio, and what’s your annual sell-through rate? Whether you’re holding a few...
  3. Bob Hawkes

    information Eleven Things About Domain Name Sell-Through Rates

    Whenever domainers discuss sales, the topic of sell-through rate (STR) almost invariably comes up. Someone selling 5 domain names a year has a very different connotation if their portfolio is only 100 domain names, compared to another investor selling 5 names from a 10,000 name portfolio. The...
  4. Bob Hawkes

    information Eleven Things About Domain Name Sell-Through Rates

    Whenever domainers discuss sales, the topic of sell-through rate (STR) almost invariably comes up. Someone selling 5 domain names a year has a very different connotation if their portfolio is only 100 domain names, compared to another investor selling 5 names from a 10,000 name portfolio. The...
  5. Bob Hawkes

    strategy Domain Name Staging: Optimizing Presentation

    Real estate staging is common in many parts of the world. As Mike Higgins recently commented: This week domain investor Michael Bang tied that into domain names, with this post asking “Are you still not staging your domain name listings?” Back in 2020, I wrote a NamePros Blog article titled...
  6. Bob Hawkes

    strategy Domain Name Staging: Optimizing Presentation

    Real estate staging is common in many parts of the world. As Mike Higgins recently commented: This week domain investor Michael Bang tied that into domain names, with this post asking “Are you still not staging your domain name listings?” Back in 2020, I wrote a NamePros Blog article titled...
  7. Bob Hawkes

    strategy Domain Name Investing Is Not Fast, Easy or Sure

    There are numerous books, videos, courses and articles that mention anecdotes of domain names that sold quickly for large amounts, and then say this book will teach you how to easily flip domain names for profit. Most members of our community know that is a misrepresentation; most domain names...
  8. Bob Hawkes

    strategy Domain Name Investing Is Not Fast, Easy or Sure

    There are numerous books, videos, courses and articles that mention anecdotes of domain names that sold quickly for large amounts, and then say this book will teach you how to easily flip domain names for profit. Most members of our community know that is a misrepresentation; most domain names...
  9. Bob Hawkes

    strategy Process to Rate and Price a Domain Name Acquisition - Part 2

    Last week in Process to Rate and Price a Domain Name – Part 1, I covered: Structure, clarity and memorability of the name. Multiple interpretations, both literal and metaphorical. Business applications, related metrics. Indicators of recent startup use of similar terms. Registered extension...
  10. Bob Hawkes

    strategy Process to Rate and Price a Domain Name Acquisition - Part 2

    Last week in Process to Rate and Price a Domain Name – Part 1, I covered: Structure, clarity and memorability of the name. Multiple interpretations, both literal and metaphorical. Business applications, related metrics. Indicators of recent startup use of similar terms. Registered extension...
  11. Bob Hawkes

    strategy The Minimum Domain Price for Profitability

    Pricing of domain names is hard. If you price too high, your sell-through rate may go down. If you price too low, you leave money on the table. But what is the right price point? While various automated appraisal systems are available, they disagree wildly on almost all names, and few have...
  12. Bob Hawkes

    strategy The Minimum Domain Price for Profitability

    Pricing of domain names is hard. If you price too high, your sell-through rate may go down. If you price too low, you leave money on the table. But what is the right price point? While various automated appraisal systems are available, they disagree wildly on almost all names, and few have...
  13. Bob Hawkes

    information Lease-To-Own Domain Name Payment Plans

    A lot has happened since I last covered Domain Name Payment Plans in the NamePros Blog in 2019. Partly because of the terminology used by Dan, one of the major marketplaces offering payment plans for a number of years, such plans are usually now called Lease-To-Own (LTO), a more precise term...
  14. Bob Hawkes

    information Lease-To-Own Domain Name Payment Plans

    A lot has happened since I last covered Domain Name Payment Plans in the NamePros Blog in 2019. Partly because of the terminology used by Dan, one of the major marketplaces offering payment plans for a number of years, such plans are usually now called Lease-To-Own (LTO), a more precise term...
  15. Bob Hawkes

    information Impressive Tool To Rate Domain Names: SquadHelp Domain Insights

    If we could accurately predict relative sell-through rates (STR) for different domain names, we could focus on names that are likely to sell quickly. Curated marketplaces would also benefit, since they would be able to predict the kinds of names that are more likely to sell, and not waste...
  16. Bob Hawkes

    information Impressive Tool To Rate Domain Names: SquadHelp Domain Insights

    If we could accurately predict relative sell-through rates (STR) for different domain names, we could focus on names that are likely to sell quickly. Curated marketplaces would also benefit, since they would be able to predict the kinds of names that are more likely to sell, and not waste...
  17. Bob Hawkes

    analysis What Does Domain Name Sales Data Really Say?

    Afternic recently provided data insights from the 2022 sales year. While precise numerical values are not given, graphical results are presented for total dollar volume, average price, sell-through rate and average revenue per domain. This allows one to compare the performance of different...
  18. Bob Hawkes

    analysis What Does Domain Name Sales Data Really Say?

    Afternic recently provided data insights from the 2022 sales year. While precise numerical values are not given, graphical results are presented for total dollar volume, average price, sell-through rate and average revenue per domain. This allows one to compare the performance of different...
  19. Federer

    discuss .ORG Sell-Thru Rate

    1%-1.5% seems to be the industry-standard Sell-Thru rate for .COM for many domain investors. For those of you that have a reasonably-sized portfolio of .ORG domains (+500), do you find that, in general, the Sell-Thru rate of .ORG is better/worse/ or just as good as your .COM names? Obviously...
  20. Federer

    discuss .ORG Sell-Thru Rate

    1%-1.5% seems to be the industry-standard Sell-Thru rate for .COM for many domain investors. For those of you that have a reasonably-sized portfolio of .ORG domains (+500), do you find that, in general, the Sell-Thru rate of .ORG is better/worse/ or just as good as your .COM names? Obviously...
  21. Bob Hawkes

    strategy Scaling Up A Domain Name Portfolio

    The long term goal for some domainers is to grow their portfolio so that domain names become a full time job, or at least a serious part time income stream. In a survey conducted mid-2021, almost 20% of NamePros respondents indicated that they were essentially full-time, and another 33% had...
  22. Bob Hawkes

    strategy Scaling Up A Domain Name Portfolio

    The long term goal for some domainers is to grow their portfolio so that domain names become a full time job, or at least a serious part time income stream. In a survey conducted mid-2021, almost 20% of NamePros respondents indicated that they were essentially full-time, and another 33% had...
  23. Bob Hawkes

    strategy What Are The Odds? Applied Probability For Domain Investing

    Many skills can help you make better decisions as a domain name investor. One of them is quantitative decision making. While probability can never firmly tell you what to do, it can help make better decisions in some cases. Applied probability can be used to help answer questions such as how...
  24. Bob Hawkes

    strategy What Are The Odds? Applied Probability For Domain Investing

    Many skills can help you make better decisions as a domain name investor. One of them is quantitative decision making. While probability can never firmly tell you what to do, it can help make better decisions in some cases. Applied probability can be used to help answer questions such as how...
  25. Bob Hawkes

    analysis The US Domain Name Extension

    While the United States is probably the dominant power in domain names, its own country code extension, .us, has not achieved the same strength. For example, even though Canada has about one-tenth the population of the United States, its .ca extension has almost double the registration numbers...
  26. Bob Hawkes

    analysis The US Domain Name Extension

    While the United States is probably the dominant power in domain names, its own country code extension, .us, has not achieved the same strength. For example, even though Canada has about one-tenth the population of the United States, its .ca extension has almost double the registration numbers...
  27. Lord Antares

    discuss I think some $3000 domains are worth more than other $3000 domains

    I know for a fact that some domains purchased in the $300 range at an auction sold at a $3000 range to an end user. I also know many hand regs or bargain bin domains sold for the same range so where does the disparity come from? While browsing the appraisal section on the forum, I saw a lot of...
  28. Lord Antares

    discuss I think some $3000 domains are worth more than other $3000 domains

    I know for a fact that some domains purchased in the $300 range at an auction sold at a $3000 range to an end user. I also know many hand regs or bargain bin domains sold for the same range so where does the disparity come from? While browsing the appraisal section on the forum, I saw a lot of...
  29. Bob Hawkes

    analysis Why is the .IO Extension So Popular?

    Many domain investors and startup owners are enthusiastic about the .io domain extension. Quality single word names can command five-figure prices. The extension has one of the best global sell-through rates of all extensions. The rate of adoption of .io by startups continues to grow each year...
  30. Bob Hawkes

    analysis Why is the .IO Extension So Popular?

    Many domain investors and startup owners are enthusiastic about the .io domain extension. Quality single word names can command five-figure prices. The extension has one of the best global sell-through rates of all extensions. The rate of adoption of .io by startups continues to grow each year...
  31. Bob Hawkes

    analysis Domain Name Sell-Through Rates

    The domain name sell-through rate is the percentage of domain names that sell in one calendar year. For example, if your sell-through rate was 2% and you had 400 domains in your portfolio, on average you would expect to sell about 8 domain names per year. In this post I look first at the...
  32. Bob Hawkes

    analysis Domain Name Sell-Through Rates

    The domain name sell-through rate is the percentage of domain names that sell in one calendar year. For example, if your sell-through rate was 2% and you had 400 domains in your portfolio, on average you would expect to sell about 8 domain names per year. In this post I look first at the...

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