profitability

Pricing of domain names is hard. If you price too high, your sell-through rate may go down. If you price too low, you leave money on the table. But what is the right price point? While various automated appraisal systems are available, they disagree wildly on almost all names, and few have...

Pricing of domain names is hard. If you price too high, your sell-through rate may go down. If you price too low, you leave money on the table. But what is the right price point? While various automated appraisal systems are available, they disagree wildly on almost all names, and few have...

More investors sell successfully at the high 3-figure and 4-figure levels, compared to those with multiple 5-figure domain name sales. A single 5-figure sale can make a monumental difference in a domain investing career. It might open the door to acquire higher-priced names, a larger portfolio...

More investors sell successfully at the high 3-figure and 4-figure levels, compared to those with multiple 5-figure domain name sales. A single 5-figure sale can make a monumental difference in a domain investing career. It might open the door to acquire higher-priced names, a larger portfolio...

Remember when you were a kid, and you would go and check the refrigerator like every 30 seconds? The constant checking was as if food were going to magically appear in between the last time you checked some 45 seconds ago? Remember that feeling? I chuckle some days to myself because this...

Remember when you were a kid, and you would go and check the refrigerator like every 30 seconds? The constant checking was as if food were going to magically appear in between the last time you checked some 45 seconds ago? Remember that feeling? I chuckle some days to myself because this...

The domain name sell-through rate is the percentage of domain names that sell in one calendar year. For example, if your sell-through rate was 2% and you had 400 domains in your portfolio, on average you would expect to sell about 8 domain names per year. In this post I look first at the...

The domain name sell-through rate is the percentage of domain names that sell in one calendar year. For example, if your sell-through rate was 2% and you had 400 domains in your portfolio, on average you would expect to sell about 8 domain names per year. In this post I look first at the...