- Impact
- 1,800
Company Buys 23,000 Domain Names in one category
Interesting news on major domain portfolio purchase....This looks like a growing trend to puchasing large domain portfolios....
Company Buys 23,000 Domain Names
MINNEAPOLIS, June 21 /PRNewswire-FirstCall/ -- BDC Capital, Inc. (OTC Bulletin Board: BDCI - News) today announced that BDC Partners, its wholly owned subsidiary, has completed the acquisition of more than 23,000 high school and college web domain names. It is believed to be one of the most comprehensive acquisitions of a single category of domain names in e-commerce history.
''We believe that both the individual and the aggregate values of these largely undeveloped domain names hold promise as marketing, communications and outreach vehicles,'' said Richard Pomije, president and CEO of BDC Capital. ''Most educational websites are designated by an '.edu' or '.org' suffix, which often are complex and difficult to remember. Ours are straightforward -- the name of the school and the mascot. And .com and .net remain the most easily memorized addresses.''
The company said uses range from sports reporting and marketing, integrated marketing, alumni association membership and communications and contact information.
About 90 percent of the 22,000-plus high schools' domain names acquired by BDC Partners end in ''.com,'' with a much lower percentage ending in ''.net''. Combined, this represents about 99 percent of all U.S. high schools -- as designated by the name of the high school and the high school's mascot name. For example, BDC now owns the names ''Edinahornets.com'' and ''Edenprairieeagles.com,'' the sites for Edina High School and Eden Prairie High School, in Edina and Eden Prairie, MN, respectively. It owns similar constructs for high schools in all 50 states.
Using a similar ''.com'' naming approach BDC Partners also has acquired approximately 97 percent of all the colleges and universities in primary athletic conference categories in the United States. This includes approximately:
-- 312 out of 327 Division I,
-- 320 out of 321 Division II,
-- 466 out of 468 Division III
-- And all 330 colleges registered as part of the National Association of
Intercollegiate Athletics (NAIA).
Among the prominent domain names acquired by BDC are: universityof notredamefightingirish.com; harvarduniversitycrimson.com; stanforduniversitycardinals.com; universityofmichiganwolverines.com; and universityofminnesotagophers.com, universityofminnesotagoldengophers.com, uofmgoldengophers.com and uofmgophers.com
The company plans work with private sector marketing organizations and with the schools themselves to develop effective strategies to communicate with current students and alumni and to promote easier and deeper contacts with the educational institutions.
''The success of meeting sites, such as 'classmates.com' and 'reunion.com,' are highly encouraging,'' Pomije said. ''We are equally excited about the potential for sports marketing and reporting given the growth of sites such as 'myteam.com,' 'eteamz.com,' 'collegesports.com' and 'onlinesports.com.'''
About BDC Capital, Inc.
BDC Capital, Inc., based in Burnsville, MN, is a Business Development Company under Section 54 of the Investment Company Act of 1940. BDC was established December 10, 2004, with the purpose of building an investment portfolio consisting of revenue generating assets and emerging companies well-positioned for future growth. The company's web site is at http://www.bdccapital.com/.
Posted on Wednesday, June 22 @ 09:43:33 EDT by Editor (Cheap Hosting Directory)
Interesting news on major domain portfolio purchase....This looks like a growing trend to puchasing large domain portfolios....
Company Buys 23,000 Domain Names
MINNEAPOLIS, June 21 /PRNewswire-FirstCall/ -- BDC Capital, Inc. (OTC Bulletin Board: BDCI - News) today announced that BDC Partners, its wholly owned subsidiary, has completed the acquisition of more than 23,000 high school and college web domain names. It is believed to be one of the most comprehensive acquisitions of a single category of domain names in e-commerce history.
''We believe that both the individual and the aggregate values of these largely undeveloped domain names hold promise as marketing, communications and outreach vehicles,'' said Richard Pomije, president and CEO of BDC Capital. ''Most educational websites are designated by an '.edu' or '.org' suffix, which often are complex and difficult to remember. Ours are straightforward -- the name of the school and the mascot. And .com and .net remain the most easily memorized addresses.''
The company said uses range from sports reporting and marketing, integrated marketing, alumni association membership and communications and contact information.
About 90 percent of the 22,000-plus high schools' domain names acquired by BDC Partners end in ''.com,'' with a much lower percentage ending in ''.net''. Combined, this represents about 99 percent of all U.S. high schools -- as designated by the name of the high school and the high school's mascot name. For example, BDC now owns the names ''Edinahornets.com'' and ''Edenprairieeagles.com,'' the sites for Edina High School and Eden Prairie High School, in Edina and Eden Prairie, MN, respectively. It owns similar constructs for high schools in all 50 states.
Using a similar ''.com'' naming approach BDC Partners also has acquired approximately 97 percent of all the colleges and universities in primary athletic conference categories in the United States. This includes approximately:
-- 312 out of 327 Division I,
-- 320 out of 321 Division II,
-- 466 out of 468 Division III
-- And all 330 colleges registered as part of the National Association of
Intercollegiate Athletics (NAIA).
Among the prominent domain names acquired by BDC are: universityof notredamefightingirish.com; harvarduniversitycrimson.com; stanforduniversitycardinals.com; universityofmichiganwolverines.com; and universityofminnesotagophers.com, universityofminnesotagoldengophers.com, uofmgoldengophers.com and uofmgophers.com
The company plans work with private sector marketing organizations and with the schools themselves to develop effective strategies to communicate with current students and alumni and to promote easier and deeper contacts with the educational institutions.
''The success of meeting sites, such as 'classmates.com' and 'reunion.com,' are highly encouraging,'' Pomije said. ''We are equally excited about the potential for sports marketing and reporting given the growth of sites such as 'myteam.com,' 'eteamz.com,' 'collegesports.com' and 'onlinesports.com.'''
About BDC Capital, Inc.
BDC Capital, Inc., based in Burnsville, MN, is a Business Development Company under Section 54 of the Investment Company Act of 1940. BDC was established December 10, 2004, with the purpose of building an investment portfolio consisting of revenue generating assets and emerging companies well-positioned for future growth. The company's web site is at http://www.bdccapital.com/.
Posted on Wednesday, June 22 @ 09:43:33 EDT by Editor (Cheap Hosting Directory)
Last edited: