Almost everyone appreciates the beauty of flowers. Flower names can translate into great brand possibilities. In this article I start with a list of flower names proposed by NamePros members to see how used they are in corporate names, in recorded domain name sales and in listings at BrandBucket. As the methodology was the same as in the earlier articles on brands containing animal names and trees as brands, let’s get right to the results. Popularity Of Flowers In Business Names The OpenCorporates site allows one to easily see how frequently each flower term appears in a company name. I restricted my search to active companies only. The results are shown below. Among the observations I drew from the analysis: Compared to the case for tree names, most flower names get used much less. Among the most listed flower names are rose, lotus, iris, flower, holly, lily, and daisy. The name lotus appeared in more than 18,000 corporate listings. Lotus are considered sacred flowers in several faiths, and the lotus has deep meaning. That is at least partly responsible for the popularity in business and organization names. The iris is one of the more popular flowers, appearing in 15,882 corporate listings. Some well known flowers, such as carnation, daffodil, geranium, narcissus and zinnia appear in fewer than 1000 corporate names, whereas almost our entire list of tree names appeared in more than 1000 OpenCorporates listings. Sales Of Domain Names Including Flowers I used the NameBio database to search for domain name sales for each flower. I only included sales from the com extension. Since some of the terms were part of other words, I searched separately on the flower as a prefix, exact match and suffix, and then combined the results. Keep in mind that the NameBio database does not include sales from the brandable marketplaces. I only searched on the singular form of each name.The graph below shows the dollar volume in sales. I noted the following. There were surprisingly few sales in most of the names. That may simply reflect that most of the sales in this type of name is in the brandable marketplaces. Only a single one of the flowers in the list (violet) appeared as a NameBio-listed exact term sale in .com. It sold at Sedo in 2011. Most of the flower-related sales recorded in NameBio appear to be wholesale acquisitions, rather than retail sales to end users. The word flower itself is by far the most popular term sales volume wise. Other flowers with significant sales volume include tulip, rose, orchid, aster, lotus, holly, iris, daisy, violet and lily BrandBucket Listings Including Flower Terms The BrandBucket marketplace currently includes more than 100,000 .com domain names. I searched the BrandBucket marketplace listings for each of the flower names, using the contains refinement so only names including that word are shown. I went through the lists by hand to further make sure only names that indeed are branding on the flower are included. For example, a simple search containing aster also shows the listing for faster and blaster so those need to be eliminated by hand. Here are a few observations from the analysis of BrandBucket listings for flower names. Only 7 of the flowers appear in 10 or more BrandBucket listings, and a number appear once or not at all. The term rose is by far the most popular, appearing in 85 listings. One of the most listed on BrandBucket is violet, that appeared in 41 listings. Other popular flowers in the BrandBucket listings were lily that appeared in 35 domain names and daisy in 34 different domain names. The word flower itself was very popular, appearing in 45 different BrandBucket listings. While there are differences, broadly the BrandBucket listings pattern is similar to that in the corporate listings for the different flower names. A Few Last Thoughts To get the list of flower names for this article, I went to the thread where NamePros members proposed plant names with brandable value. Brad Wilson kindly summarized the contributions into a list of 154 names. For this article I just looked at flowering plants from that list. I tried each name in a Google search, and if the name seemed most associated with something other than a flower, I tended to not include it in the analysis. While there were both plural and singular names on the list, I used only the most common spelling and singular form in this analysis. I repeated rose, that had been included in the key list, because many expressed the valid opinion that it was not really a tree. There are at least 391,000 species of flowering plants, so lots of room to go beyond the selection in this article. Please add your comments to the discussion below, including flower names that you think should have been on the list. Feel free to share flower names from your portfolio or that you have sold. Also, please vote in the associated poll. A diverse array of businesses have built their brands on a premium flower domain name. The commercial transportation logistics company of the same name brands on lily.com. Rose Electronics operate at the website rose.com. Tulip, an app, communications and cloud services company, uses tulip.com. A cell phone company with restricted features aimed at use by kids operates on pinwheel.com. What well-known brand names that include flowers do you think are particularly effective? If you have not already done so, please check out the discussion tree and plant names with brandable value where you will find interesting facts about some of the flowers, including a few that did not make the list presented here. This article is part of a series. If you missed them, here are the links to the previous articles brand names including animals brands based on tree names A forthcoming NamePros Blog article will look at some plant-related names that did not make either the tree or flower analyses. Thanks to all who suggested names in the help request at tree and plant names with brandable value. Special thanks to Brad Wilson for going through many posts and producing a summary list list. I would also like to acknowledge OpenCorporates, NameBio and BrandBucket for the datasets used in this analysis. Note: I have updated from original version to include the name violet. I also corrected a small error in sales volume data for tulip.