Opinion on New GoDaddy Logo

[equity78]

Give your opinion on the new GoDaddy logo

 

[iAdam]

 

[AIS01]

GoDaddy should create a logo contest on NamePros with a $50 prize.
They would get better designs.

Brad

correct. LOL

 

[tonyk2000]

GoDaddy should create a logo contest on NamePros with a $50 prize.
They would get better designs

GD is responsible company. A lot of full time employees, including those in branding and marketing depts. No need to go freelance or to NP... some of the employees will not be busy then. Also, some lawyers must have been paid for trademarking this joke.

 

[hookbox]

Looks like an ass.

https://www.google.com/search?q=twe...ih=800&biw=1280&prmd=vin#imgrc=zQyNbBj_4Ru4hM

 

[Vito]

I'll bet $20, this new heart/fishhook logo won't make it til the end of the year.

The GoDaddy (4) haired, orange-haired, green shades dude was their Brand. They spent Millions on marketing that ugly guy. Maybe even spent Billions over the years marketing him.

Just like McD's creepy Ronald McDonald, Just like the creepy King for BK.
I am sure people here can think of many other similar logos.

They built a Mega Brand Character/Logo.
They always come back.

 

[DN_Hunter]

I voted it as "OK"

I see the word GO making the heart shape. I wonder what they paid for that logo...

 

[tonyk2000]

Point of view of this well-known guy:

 

[mr-x]

Dislike everything about it, from color to shape. Looks like a gender studies participation ribbon.

 

[Tunababa8v]

I think they got it @ fiverr

From Fiverr for five dollars

 

[dirk]

https://godaddy.design/the-go/

 

[Bob Hawkes]

Did I just sleep for over two months and it is April 1?
Please tell me this is a joke?
Bob

(ps to make this a contributing post: I do not like it and agree with those who say it seems unrelated to web design or domains or anything the company provides)

 

[bmugford]

https://godaddy.design/the-go/

When you need a press kit to explain your branding and logo...probably not a good sign.

Brad

 

[Vito]

Did I just sleep for over two months and it is April 1?
Please tell me this is a joke?
Bob

(ps to make this a contributing post: I do not like it and agree with those who say it seems unrelated to web design or domains or anything the company provides)

Ok, everyone.
It is now Official.

The nicest guy ever born (Bob Hawkes), is ripping on the logo now.

Ray, stop the voting.

It clearly sucks.

 

[equity78]

Did I just sleep for over two months and it is April 1?
Please tell me this is a joke?
Bob

(ps to make this a contributing post: I do not like it and agree with those who say it seems unrelated to web design or domains or anything the company provides)

I agree but I don't think GoDaddy sees themselves and does not want others to see them as a domain company.

They see themselves as a motivator, inspiration and best friend of the entrepreneur. They are a lifestyle brand, when you think Going for it, or changing your life, being all you can be, think GO Daddy.

 

[Bob Hawkes]

Haha

Perhaps you should know, I did express my opinion while in back pain after stupidly hurting my back again yesterday. Snow in Victoria BC - I have forgotten how to deal with it!

Maybe I am just grumpy today .

I mean the logo could be conceived as two partially overlapping ovals, representing orbits, because GoDaddy can empower your dreams and put them into orbit. The heart represents the warm feelings from everyone who will encounter your online presence.... No, OK I tried, I still don't like it.

Bob

PS Saw it after I post, but I agree with @Equity that they do, and should, see themselves as a much broader lifestyle and small business enabling company, and certainly not mainly domains. But the web aspect seems really distant in this logo.

 

[D Haynes]

Did I just sleep for over two months and it is April 1?
Please tell me this is a joke?
Bob

(ps to make this a contributing post: I do not like it and agree with those who say it seems unrelated to web design or domains or anything the company provides)

I genuinely thought it was a joke lol Yikes!

Also I don't like it.

 

[equity78]

I'll bet $20, this new heart/fishhook logo won't make it til the end of the year.

The GoDaddy (4) haired, orange-haired, green shades dude was their Brand. They spent Millions on marketing that ugly guy. Maybe even spent Billions over the years marketing him.

Just like McD's creepy Ronald McDonald, Just like the creepy King for BK.
I am sure people here can think of many other similar logos.

They built a Mega Brand Character/Logo.
They always come back.

He is never coming back, they have always wanted to distance themselves from that guy, he represents the Parsons Era, he represents hot girls in Super Bowl ads, they want none of that.

Parsons interviewed when he left company for good in 2018.

GoDaddy took some heat in the past for its controversial and often sexist commercials. Has the #MeToo era changed any of the company's policies?
No, not at all. GoDaddy got a bad rap because people said our commercials were a little edgy, that we weren't #MeToo-friendly or -compliant back then. That's bullshit. Those commercials were done mostly by a female. The people who were always paid the most were our female executives. #MeToo exists to expose inappropriate transgressions and I agree with that, but the company always handled that stuff quickly. Our general counsel was a woman named Christine Jones and she didn't tolerate anything even remotely suggesting that there was harassment or abuse. There weren't any severance packages. The company was always that way and my companies now are always that way.

https://www.inc.com/graham-winfrey/bob-parsons-godaddy-resigns-board-tips-pxg.html

GoDaddy Founder Bob Parsons Celebrates Racy Ads His Company Now Disavows

They were also, as one critic recently described them, "the commercials that women clearly articulated to be objectifying and over-sexualized." That was current GoDaddy chief executive Blake Irving, writing in Fortune this month about "why women are so turned off by the tech industry."

It's more than a simple disagreement over marketing strategies. Irving is trying to take GoDaddy public, and the company's lingering reputation as the purveyor of "worst of the worst in terms of sexist ads" has the potential to hurt its market value.

The company listed its "controversial" commercials as a risk to its business when it declared its plans to go public in June. It said in a regulatory filing that if GoDaddy does not successfully "reposition" its brand, "our business and operating results could be adversely affected."

https://www.inc.com/maria-aspan/godaddy-founder-bob-parsons-inc5000-speech.html

They are about inspiration and Ayesha Curry, GOING FOR IT.

A Culture of Creativity is life at GoDaddy.
We approach our work fearlessly, learn quickly, improve constantly, and celebrate our wins at every turn. Everyone is welcome—as an inclusive workplace, our employees are comfortable bringing their authentic whole selves to work.

 

[wwwweb]

I voted it as "OK"

I see the word GO making the heart shape. I wonder what they paid for that logo...

They might have done it in house, but if they outsourced it, most likely thousands. If you want to see what some organizations pay for logo design check this out:

https://globalnews.ca/news/3263095/city-council-to-vote-on-vancouvers-new-8000-logo-design/

 

[Bob Hawkes]

When you need a press kit to explain your branding and logo...probably not a good sign.

Brad

I did not realize until I tweeted the link to the explanation of TheGo icon and brand that the site is on a .design TLD. Is this something new, or has GoDaddy.design been around for a long while like Facebook.design?

Bob

 

[loredan]

Best comment of the day comes from Kevin Murphy @DomainIncite via Twitter:

Agreed, looks like bollocks a bit