Dan.com

HYPHENATED .COM domains are BACK IN FASHION!

NameSilo

Are you going to be buying more hyphen .COM domains in late 2019?

  • This poll is still running and the standings may change.
  • This poll is still running and the standings may change.

Impact
18,435
Just sold sushi-man.com from an Epik SSL lander for $4200. This is one of Epik's O&O domains. I don't normally report sales but these days we are routinely asking for $10K+ for good hyphen .COM names and seeing sincere engagement.

The great gTLD experiment has been run. I now routinely sell even ccTLD registrants are upgrading from their ccTLD to .COM if they can afford it. I was late to acknowledge it but the risk-reward equation for speculators overwhelmingly favors .COM.

When it comes to hyphenated .COM, SEO is your friend. I recommend to use SSL landers but any SEO lander will probably do the trick to drive inquiries.
 
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Impact
29,917
Question:
of all .com domains registered, how many are with hyphen (1 hyphen, 2 hyphen) vs. non-hyphen ?

I am not sure if it is possible to differentiate multiple hyphens, but you can readily see how many are for sale with and without hyphens in any extension by using the Advanced Search feature of Dofo.com with TLD, for sale, and with or without hyphen selected. That is how I got the numbers for the statistics above.

Bob
 
Impact
18,435
I own singles-online.com
I reckon it one of my best .com domains

From what I know, the Germans do like their hyphens.

Also, from what I am watching, more German and European retail end-users are buying .COM and even using it instead of ccTLD. I am not sure if that is a trend..
 
Impact
736
Just sold sushi-man.com from an Epik SSL lander for $4200. This is one of Epik's O&O domains. I don't normally report sales but these days we are routinely asking for $10K+ for good hyphen .COM names and seeing sincere engagement.

The great gTLD experiment has been run. I now routinely sell even ccTLD registrants are upgrading from their ccTLD to .COM if they can afford it. I was late to acknowledge it but the risk-reward equation for speculators overwhelmingly favors .COM.

When it comes to hyphenated .COM, SEO is your friend. I recommend to use the Epik SSL landers but any SEO lander will probably do the trick to drive inquiries. The Epik landers happen to work like a champ and will help you sell hyphen names especially with
Agreed, acquired some hyphenated .com's recently.
 

branding

Who's afraid of red, white and blue?
Impact
7,501
I think it's a bit early to say they're back in fashion. I recently came across this article: https://domainnamewire.com/2019/04/03/sometimes-domains-with-hyphens-make-dollars-and-sense/

Sales seem quite stable judging by the data they provide. There is opportunity though. As more people will need a .com in the future it's obvious more will settle for the next best thing. Not only that but they're probably forced into using the next best thing (hyphenated names) as the 'real deal' is already in use.

So yes, there is money left on the table currently as people shy away from investing in hyphenated domains but I have yet to come across data that supports a notable increase in sales over a noteworthy timespan.
 

equity78

Top Member
TheDomains Staff
TLDInvestors.com
Impact
25,758
The top 10 hyphenated sales of all time according to Namebio

hotel-reservation.com 209,916 USD 2009-09-23 Sedo
free-sms.de 162,150 USD 2010-01-26 Sedo
online-casino.de 144,900 USD 2012-06-20 Sedo
online-casinos.de 84,500 USD 2012-03-21 Sedo
18-wheeler.com 82,390 USD 2007-07-03 Moniker
faire-part.com 59,056 USD 2008-11-04 Sedo
blackjack-vegas.de 53,218 USD 2017-04-07 Sedo
sci-fi.com 50,000 USD 2017-04-25 Uniregistry
black-jack.com 49,657 USD 2017-03-29 Sedo
online-games.com 48,000 USD 2012-04-04 Sedo

As an fyi I regged Blackjack-Vegas.com when the .de sale happened to see if any traffic or interest would happen on the .com over the next year, there was none and I dropped it.

Namebio has 724,491 sales of those 19,323 hyphenated or 2.66% of all sales.
 
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equity78

Top Member
TheDomains Staff
TLDInvestors.com
Impact
25,758
Here is an article Rob wrote 9 years ago on Hyphens https://epik.com/blog/please-give-me-your-hyphenated-domains.html

SeoBlog.com wrote At the end of the day, you can use hyphens if you want, but it’s generally not recommended if it can be avoided. The hassles are many and there are no actual advantages unless you absolutely need the clarification.

https://www.seoblog.com/hyphen-dash-hurt-seo/

@Alvin Brown wrote his thoughts 6 years ago here https://www.kickstartcommerce.com/buying-domain-names-with-hyphens.html

Andrew Allemann writing for Namecheap made it his first thing to never do https://www.namecheap.com/blog/5-things-to-never-include-in-a-domain-name/

Comparison of the effect of single-word versus hyphenated domain name choices on website visibility.

Why Using Hyphens in a Domain Name is a Bad Idea https://www.avara.co.uk/why-using-hyphens-in-a-domain-name-is-a-bad-idea/

Are Hyphenated Domain Names Dead? http://q2c.com/are-hyphenated-domain-names-dead/

Brad Mugford's hyphenated names http://www.datacube.com/Hypyenated.html


 
Impact
710
Here is an article Rob wrote 9 years ago on Hyphens https://epik.com/blog/please-give-me-your-hyphenated-domains.html

SeoBlog.com wrote At the end of the day, you can use hyphens if you want, but it’s generally not recommended if it can be avoided. The hassles are many and there are no actual advantages unless you absolutely need the clarification.

https://www.seoblog.com/hyphen-dash-hurt-seo/

@Alvin Brown wrote his thoughts 6 years ago here https://www.kickstartcommerce.com/buying-domain-names-with-hyphens.html

Andrew Allemann writing for Namecheap made it his first thing to never do https://www.namecheap.com/blog/5-things-to-never-include-in-a-domain-name/

Comparison of the effect of single-word versus hyphenated domain name choices on website visibility.

Why Using Hyphens in a Domain Name is a Bad Idea https://www.avara.co.uk/why-using-hyphens-in-a-domain-name-is-a-bad-idea/

Are Hyphenated Domain Names Dead? http://q2c.com/are-hyphenated-domain-names-dead/

Brad Mugford's hyphenated names http://www.datacube.com/Hypyenated.html


My most recent article and research this year as mentioned earlier: https://domainnamewire.com/2019/04/03/sometimes-domains-with-hyphens-make-dollars-and-sense/
 
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topdom

Top Contributor
Impact
1,375
Invent a new name for hypen/dash, like dot, and such domains will work better. Or place it somewhere
easy to locate on keyboards. Maybe a double dot (..) , or space character can be made to understood as - in domain part of urls. We got rid of www and http, and the next step might be simplifying -.
............
These domains can work, but LL-L.com and L-LL.com domains are not liquid, although I think they should be as liquid as LLLL.com, and this makes me think twice about such domains. I would say - character multiplies a domain's value by 1/100. it can also be 1/10, but quite often it is just zero. Just like .com v.s. .net.
.............
Liquidity is as important as value.
 
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branding

Who's afraid of red, white and blue?
Impact
7,501
Here is an article Rob wrote 9 years ago on Hyphens https://epik.com/blog/please-give-me-your-hyphenated-domains.html

SeoBlog.com wrote At the end of the day, you can use hyphens if you want, but it’s generally not recommended if it can be avoided. The hassles are many and there are no actual advantages unless you absolutely need the clarification.

https://www.seoblog.com/hyphen-dash-hurt-seo/

@Alvin Brown wrote his thoughts 6 years ago here https://www.kickstartcommerce.com/buying-domain-names-with-hyphens.html

Andrew Allemann writing for Namecheap made it his first thing to never do https://www.namecheap.com/blog/5-things-to-never-include-in-a-domain-name/

Comparison of the effect of single-word versus hyphenated domain name choices on website visibility.

Why Using Hyphens in a Domain Name is a Bad Idea https://www.avara.co.uk/why-using-hyphens-in-a-domain-name-is-a-bad-idea/

Are Hyphenated Domain Names Dead? http://q2c.com/are-hyphenated-domain-names-dead/

Brad Mugford's hyphenated names http://www.datacube.com/Hypyenated.html


On your site t/u/r/k/e/y/o/n/l/i/n/e doesn't show a hyphen... Just a heads up ;)
 

That is a very old list. I haven't update that section in a long time, many years.
I think I probably have about 100 two word hyphen .COM now.

All the ones that get offers are two word .COM that make sense or short ones like L-L.com.

I have sold many over the years but it is really always going to be a secondary option for most buyers.

Some people might choose the hyphenated .COM, some might choose another extension, some might just add an extra word in .COM. It is one of many secondary options.

Brad
 
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My very first domain .com was hyphenated and I spent couple of grand to develop it back in 2002. People in certain countries prefer mostly hyphenated domains even today.

I agree. My most recent sale was to a buyer in Germany.

From my experience German buyers have less of an issue with hyphens than many other places.

Brad
 
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equity78

Top Member
TheDomains Staff
TLDInvestors.com
Impact
25,758

rh2000

Top Contributor
Impact
4,926
Just sold sushi-man.com from an Epik SSL lander for $4200. This is one of Epik's O&O domains. I don't normally report sales but these days we are routinely asking for $10K+ for good hyphen .COM names and seeing sincere engagement.

The great gTLD experiment has been run. I now routinely sell even ccTLD registrants are upgrading from their ccTLD to .COM if they can afford it. I was late to acknowledge it but the risk-reward equation for speculators overwhelmingly favors .COM.

When it comes to hyphenated .COM, SEO is your friend. I recommend to use the Epik SSL landers but any SEO lander will probably do the trick to drive inquiries. The Epik landers happen to work like a champ and will help you sell hyphen names especially with

Nice sale.
 
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