Dynadot โ€” .com Transfer

Google Keyword Tool - Unregistered domain names

Spaceship Spaceship
Watch
Impact
721
Does anyone use the Google Adwords Keyword Tool as a way to find unregistered domain names that contain terms or phrases that people are looking for?

What level of searches per month do you consider worthwhile to register the name to see if it generates any traffic?

1,000
10,000
20,000
More?

Can the number of searches relate to any level of traffic?

DavidH
 
0
•••
The views expressed on this page by users and staff are their own, not those of NamePros.
GoDaddyGoDaddy
If the expression receives 100 exact searches per month or more, it's generally worth at least reg. fee.

But I personally impose a 500 exact searches/month floor for domains I buy/register so that every domain in my portfolio equals or surpasses a certain quality.
 
0
•••
*

Yes. Great tool, which I have bookmarked.

One important feature: when you bring up the keyword, change the pull-down menu from "Broad" to "Exact"--this will offer a more realistic picture of exact type-ins of the word or term. And it's typically a LOT less than than the broad word or term. Thanks to a kind member here on Namepros, I have just learned about this feature.

So, on the keyword list, the word or term on the keyword list should have brackets around it.

Under the broad term feature, for a dot com domain that I would be developing (and if I liked the name), I would hand-reg over 50, buy on the aftermarket anything over 1,000.

All other TLDs, anything over 10,000 would be worth my consideration, but it would depend on the word/term and its monetization possibilities.

Keep in mind that this would be a direct type-in of the term WITHOUT the TLD.

BTW, you can also query this tool for [Keyword TLD] as well to gauge direct navigation (don't include the dot). You'd be surprised how small this number is, even for pricey generics. My domain Poets.net (for the term Poets net) shows 720 broad, but [Poets net] shows 170 exact (In truth, the site gets about 3,000 - 5,000 per month, but it's an active site and ranked fairly high on search engines for the term Poets and Poet). For [Poets com], the direct navigation is 1,300. So now I understand from where the 10% rule is derived for TLDs other than .com.

Maybe I'm not supposed to reveal this trade secret, but I think this is worthwhile information to put out there; I wish I had known about this two years ago, when I was starting out. My portfolio would look very different.

It's not a perfect system, but I think it offers a rough estimation.

When to ignore the tool: when you're hand-regging a term that is very new but has the potential to becoming a blockbuster term. But I would be careful not to reg terms surrounding current events (such as the recent Buffalo tragedy).

*
 
0
•••
0
•••
0
•••
Thanks guys for all your input, which is very helpful, especially the difference between broad and exact matches.
 
0
•••
Dynadot โ€” .com TransferDynadot โ€” .com Transfer
Appraise.net
Domain Recover
NameMaxi - Your Domain Has Buyers
  • The sidebar remains visible by scrolling at a speed relative to the pageโ€™s height.
Back