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Fred Mercaldo's Fascinating Journey from Steelworker to Geodomain Statesman

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A new Cover Story is out at DNJournal.com. The first time I met Fred Mercaldo his first question was "Do you think Scottsdale.com would be worth paying $175,000 for? I didn't know he had already bought the domain for that price, so I'm glad I didn't say something like, "A guy would have to be nuts to pay so much for that name!" Mercaldo went on to not only develop Scottsdale.com but also create a development platform that has helped dozens of other geodomain owners turn their assets into leading websites.

In our latest Cover Story you will learn how the former prep basketball player from Philadelphia worked his way across the country, from Chicago to Marina Del Rey to Arizona, while trying his hand at everything from steelworker to insurance salesman to art dealer to property manager to his present position as owner of his city's premier online media property and the presidency of the geodomain owners trade association GeoPublishers.com. Mercaldo also told us how he thought new gTLDs might affect .com geodomains, as well as what he and legendary artist Andy Warhol have in common. You can get the full story here: http://www.dnjournal.com/cover/2013/march.htm
 
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