Domain with traffic, what to do?

[kbm]

I have a domain name a .com that is generating about 30 hits a day and a few clicks here and there and its parked at sedo.

With in the short time I have owned this domain it has generated me a few bucks on sedo and from what see it generating more traffic little by little.

I have not developed the domain yet, should I try to find a buyer or should I just develop it and wait? When I first purchase the name it was only a few bucks but it seems to be doing well in traffic and clicks, recommendations on what I should do with it?

 

[ssamriga]

wait 3 months and then sell it with solid proof of traffic and revenue...

 

[mosilager]

wait 3 months and then sell it with solid proof of traffic and revenue...

Yep, that is a great suggestion, I would do the same too.

Or depending on the type of name you have, build a website around it and capitalize of the traffic it is generating. If it is a product related domain (and not TM'd), maybe you can start your own ebay store or something, for example!.

 

[nielsencl]

I would develop it, depending on the domain and the topic. Or put a mini-site on it or park it someplace that will allow you to promote it.

Since you are thinking about selling it, I would record both the traffic and income it is making and see if you can increase one or both. Then if you feel like selling it later you can show a potential buyer the history that will help to justify your high selling price.

[Clarification: Any building up of traffic should be done by normal site promotion methods just as you would with any site. This type of traffic has nothing to do with fraud and should continue even after you sell the site, as long as the content and other factors remain the same.]

 

[blaknite]

Building a minisite might be a good idea or a bad one. Typically a minisite will have a lower (sometimes drastically lower) CTR rate than a parked page. If you're already getting all the traffic you're ever going to get with that name the minisite is a bad idea because you will lower your click rate and end up earning less. If the name is something that is readily built upon then chances are you will build up traffic and end up making more. Initially you'll see a dip in earnings until the traffic increase overtakes the CTR loss. Minisites almost always pays off, but sometimes they take a very long time to do so.

If the name is a quality generic term that is getting traffic either because its type in oriented, or because search engines are sending traffic from exact match searches, you don't need to wait a few months to sell it. Buyers like myself will be interested if there is real value there regardless of stats. I would not suggest you "build up" traffic before selling. In my view that amounts to fraud. Even if you are doing it unintentionally the buyer is still getting screwed.

I understand the will to not want the name made public. Secrecy in domaining is a valid concearn. However based on your original question I do not think you will be able to get much real help unless people know what the name is they're offering help for. Without knowing the reason why the domain is getting traffic its impossible to give a quality answer about how to best utilize that traffic. You are welcome to pm the name if you would like me to evaluate it further.

 

[kbm]

I would develop it, depending on the domain and the topic. Or put a mini-site on it or park it someplace that will allow you to promote it.

Since you are thinking about selling it, I would record both the traffic and income it is making and see if you can increase one or both. Then if you feel like selling it later you can show a potential buyer the history that will help to justify your high selling price.

[Clarification: Any building up of traffic should be done by normal site promotion methods just as you would with any site. This type of traffic has nothing to do with fraud and should continue even after you sell the site, as long as the content and other factors remain the same.]

It's parked at sedo so I can show the traffic stats and the clicks generate from the domain name.

I have thought about making a mini-site but I won't be posting the domain here at all .

 

[TestCase]

You also might consider parking your dn at another parking service. From my experience, Sedo tends to pay FARRRRR LESS* per click than any other parking service I've used, no matter what the niche is.

*NOTE - Your mileage may very...

Good luck putting your domain to good use!

 

[kbm]

You also might consider parking your dn at another parking service. From my experience, Sedo tends to pay FARRRRR LESS* per click than any other parking service I've used, no matter what the niche is.

*NOTE - Your mileage may very...

Good luck putting your domain to good use!

hey thanks, any specific parking service you recommend ?

 

[TestCase]

Results vary by parking company. Some do better with some topics than with others. For example, certain parking services are reputed to pay better on clicks to gambling domains than most other services. If you provide the domain's topic, someone here may be able to suggest a particular service that pays well for it.

I've used Sedo on and off for almost 5 years now and my results - both in terms of clicks and pay outs - have always been HORRIBLE compared to the same domains parked at any other major parking service.

The best thing is to try your domain at different services and see what happens. Take a look at NameDrive, Parked or Bodis. I've had good luck with all of these in the past.

To maximize your results, "customize" your domain's parking page -- keyword(s), image, color scheme, text, etc -- as appropriate. Then be sure to leave the domain in place long enough to see it's true potential at the service, at least a week or two but I always go at least 30 days.