BrandBucket Experience

[xtremex]

hello

I am new to BrandBucket. Before getting my hands on this

I wish to experience about brandbucket from my fellow members


Thanks

 

[Domainzy]

A start up could use RNGY. It is not impossible but very unlikely. An example coming to my mind is KPMG.

I think the owner made a mistake submitting the name to BB.
And I think BB are not stupid and they know they might sell this name very quickly so they made an exception to their "brandable" rule to play the liquid game on that ChiP.

I have RNGY listed in my tracker as the #246 LLLL.com listed on BB. And ZYTR as the #131 4L. There is currently 394 listed on BB. So these two domains were listed long ago, not recently. The Chinese Premium (Chip) were probably not as hot when these two were first listed especially ZYTR

 

[Georgi Ivanov]

Today I've checked my acceptance rate is now over 40%. Over the time I got better, my last submissions are more successful -> | means accepted domain, . (dot) is rejected

.|..|.|.|........||......|.|.|.||||...|||||

 

[RozasMD]

My acceptance rate is still a bit below 30%. And still trying to understand better the way BB qualifies names. I recently submitted three names and the result was exactly the opposite to what I expected. The one I thought was most likely to be rejected was accepted, and the other two names, that I thought had good chances to be accepted, have been rejected:

·Uplip
·CommerceStart

Still a bit confused about the acceptance criteria. Any thought from the most experienced people here about these rejections?

Thanks!

 

[Recons.Com]

Hi Miks, yes I have similar issues, I also get emails from BB saying some names are listed on Sedo can I remove from Sedo, but its on Sedo under the previous owners account so there is nothing I can do.

The system is not perfect because we can't control name history.

I think there are many businesses in the DN space that have very limited back office support so customer experience can often be negative.

I have removed from Sedo via chat as well. They are quick to do it.

 

[Recons.Com]

Could somebody explain the benefits of listing with brandbucket?
Do you forward your name to them?
What % do they take?

 

[JimJammy]

Could somebody explain the benefits of listing with brandbucket?
Do you forward your name to them?
What % do they take?

A sellers information page is here: https://www.brandbucket.com/domain-owners

PS. I'm not trying to be flippant, that really is a good place to start if you are thinking about BrandBucket.

 

[bazabizo]

I will always believe its a maths game. Yes BB has slowed down on sales when it comes to % of the entire portfolio being sold annually. Previously it was 5-8% for each seller, then slowed down to 3-5% earlier this year. I think by the end of this year we will be approaching a 1.5-2% mark!

At this rate, one should think if he's a bulk buyer with thousands of domains or strictly a quality investor?

For Bulk Buyers : $10 additional listing fees should be a 50-50 call. you will almost double your annual costs and in return have a chance to double your sales! If your domains will average anything above $1,830 each, then all whats on top is a pure profit. Maths behind it (2% sales, annual cost for each domain $18.3;listing + renewal). Bear in mind that starting the second year and moving forward, your ROI would be better coz you only pay the renewal fees then. However still not the very choice to be honest!

For Quality Buyers : Its a no brainer. Renewals are a fraction of your acquisition costs and $10 listing should be marginal as well! For a double rate of selling (I give BB the credit that their landers sell twice others')

Before wrapping up, I want however to raise a red flag here : The trend is generally going down. BB are looking for Quantity more than quality now. They have a daily target of newly published domains and their associated listing fees. However, the tempted buyers are the quality owners (as they get a better ROI).

To sum up : Bulk buyers are the victims here. Their listing fees are one of the cash cows for BB. They sell a lot, but pay almost the same amounts in listing and renewals! BB must have a strategy, quality or quantity! You cant open your doors to both, while in effect one is (inherently) abusing the other!

BB (hypothetically) has a mission statement of providing quality brandables to startups and established business looking to rebrand/upgrade their business names.

By the way : I consider myself a quality names owner, I shouldnt be writing this, as I benefit from others in this game! however, my presence on the platform all depends on numbers. I will survive there for a while, but i dont think it will be past May-July 2016! Not to mention that a lot of bulk buyers will have dried up before then!

@michaeljkrell please dont take anything I said in a negative way. I am a BB fan (still) and will always like to continue using the platform. This is a feedback for everyone (including you), that I think will only help the platform get better!(from my own humble opinion)

Good Luck to everyone!

 

[Recons.Com]

So you have around 500 names there with average price of around $2k. If you are selling 5% of those, that makes around $50K minus $15K for commission, that leaves $35K. Minus renewals around $4,500. So you are down to $30K. That is not bad.

Your portfolio is of higher than average quality for creative brands. So the math must be much worse for others. Plus you expect it to fall from 5% considerably.

And there are other factors at play here, including that for most people they have to buy 5 names to get 1 accepted to BB. Plus the listing fee, logo fee etc.

 

[bazabizo]

So you have around 500 names there with average price of around $2k. If you are selling 5% of those, that makes around $50K minus $15K for commission, that leaves $35K. Minus renewals around $4,500. So you are down to $30K. That is not bad.

Your portfolio is of higher than average quality for creative brands. So the math must be much worse for others. Plus you expect it to fall from 5% considerably.

And there are other factors at play here, including that for most people they have to buy 5 names to get 1 accepted to BB. Plus the listing fee, logo fee etc.

I dont sell 5% I can say that over the past 12 months its around 3.5% for me. but recently dropping very much. Around 2 months now without a single sale, thanks to doubling their listings in these 2 months!

 

[trelgor]

I dont sell 5% I can say that over the past 12 months its around 3.5% for me. but recently dropping very much. Around 2 months now without a single sale, thanks to doubling their listings in these 2 months!

One would hope that the expansion plan is paired with a marketing plan of equal measures. Anything else would mean shooting yourself in the foot for marginal shortterm profit (listing fees).

I don't think BB are that stupid. Wait, does that make me a fanboy?

Any info on that marketing plan would be helpful. Big portfolio holders with quality names are obviously taking a plunge. Wink wink @michaeljkrell

 

[Recons.Com]

that changes the math )
So you'll probably go to 2.5% for argument's sake
that is $25K in sales, $7.5K commission, still $4.5K in renewals and you are down now to $13K
Not much for holding 500 quality names, I guess.

 

[Theydon]

I think the brandable space is still in nappies, it will evolve in the next few years and a decent brandable will always have a value and a marketplace.

 

[Dimitris]

I sold another name on BB for close to mid XXXX, I will report it here when I receive the payment. It was listed for 12 months.

The name is S/U\N/T\O/R\O.

 

[Brandworthy]

Yeah, 5% is way too optimistic. Half that is more realistic.

 

[Recons.Com]

I am also surprised she stated the daily visitors they attract is around 4000.
That does not seem much for a site with content and over 21,000 domains forwarding there.
I have about 800 domains forwarded to recons.com and it gets 600-700 unique visitors average on a one-pager. After the website is live and there is content, articles etc. I expect that to double naturally.

 

[Theydon]

Result!

No sales for me in Oct, hopefully squeeze one more before year end.

I had one of those nice emails from BB today, will post when it (hopefully) completes. Listed for 9 months.

 

[Calvenor]

A long awaited second BB sale (first was a small one in January) is completed: L o v a g o (d o t ) y o u k n o w

Hopefully the next one takes place sooner than next year's end

 

[Brandworthy]

I am also surprised she stated the daily visitors they attract is around 4000.

Not sure where you got that figure, but I know that I send 500-1,000 uniques per day via my ~800 names, so doubt the other ~20,000 names only generate 3,000 more. Chance would be a fine thing though...

 

[Recons.Com]

How do you know how many you send via the 800 names? How do you track this, if you are just forwarding your names?
She said that in this thread. But it could have been an old info she used.

 

[Dominic Belley]

I like my DefenseRobot logo. Kind of scary ... and front page.