I honestly don't get it. First they take a month to approve your domain. Then they want you to pay them 10 bucks to list it. Then they insist that you not list anywhere else. Then they want you to point your domain to their site so that you yourself will generate the leads that will sell your domain. Then, if the domain does get sold, they want a whopping 30% commission plus a minimum $100 fee for some crappy logo. Huh?
Why would anyone agree to these crazy terms? What am I missing?
First of all, its not true that most leads at BB come from direct visitors to your name (type-in traffic). Type-in traffic is almost non existent with most pure brandable names.
The leads at BB mosty come from visitors browsing their inventory and/or their network of entrepeneurs/startups/investors, etc.
Now to answer your question, i would have to ask you some questions first:
How do you market your pure brandable domain names? (lets assume you have a name like Reesio.com).
What do you do exactly? Who do you contact?
How much traffic do you have for your pure brandable names?
How much traffic do you have on your personal portfolio page as a whole?
How big is your network with entrepeneurs, startups and other potential buyers of pure brandable names?
Remember we are not talking about keyword domains, but only pure brandable (made-up) names.
Now if you would answer those questions in an honest way and compare the results with a site like BB, you would probably
come to the conclusion that even considering 30% commission + exclusivity + 10$ fee, your chances of making profit with
brandable names is higher there in the long run. With brandable names you need to be patient anyway (much more patient than
with keyword domains or other investment grade names such as LLLL.coms, etc.)
However i have to add that it seams like its now getting much more difficult for sellers, because of:
tremendous increase of number of submissions (and listings) on BB and increase of number of similar copycat sites in a very short period of time (few months), flooding the once more or less exclusive and small market.
In the past potential buyers had a manageable number of choices and there were just a few sites offering such names with a
reasonable number of domains to browse through and chose from. Therefore also your chances as a seller was higher.
At the same time the number of potential buyers did NOT increase at the same rate. Of course we have much more interest in such brandable names (because of demotion of keyword names, google updates, etc.), but nonetheless this development is not as fast and as vast as it happened to the supply.
Therefore we are witnessing an increasing imbalance of supply and demand in this 'special' domain market.