- Impact
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Just saw a tweet on Twitter that BIDO is closing on May 5th. Sorry to hear. Best of luck to Sahar et al.
If the sellers and buyers are both domainers it looks very difficult to run a successful auction site.
Namejet, snapnames and godaddy are successful as an auction sites but they mainly sell expiring domains to domainers. Sedo is successful but they mainly sell to end users.
So for bido to be successful, there are two ways to go:
a. Make a deal with smaller registrars and auction their expiring domains.
b. Sell to end users. To do this you need many additional features. For instance you need fixed price domains that can be bought immediately. To make this work you also need to run a parking service like sedo. Otherwise no matter what you try, it not going to work.
The end users open the domain directly and they want to click a button and buy the domain on the spot. You would also need to provide things like multi language support because there are many end users who don't speak English and there are a lot of non-English domains to sell.
If Bido could provide a better parking service than sedo, a faster transaction than sedo (which they already do), a more covering multi-language support than sedo. They would succeed.
For instance sedo doesn't categorise domains according language, which is a big problem if you are only interested in domains in a particular language.
So I would say, fixed price sales, domain parking, multi language website, expiring domains from smaller partner registrars, domains categorised according language would be the way to go. It's a shame they decided to close down.
I actually wouldn't mind the job of auction pruner for a month where I can hit delete on any auctions of obvious trademarks and domains with zero end user potential along with a small end user advertising budget. Would be curious to see if a month of pruning for quality helps. Would probably dump the vote for profits and bido quotes as good inventory sells itself without needing to describe it. I think the affiliate program is useful though as sellers linking to their auctions is targeted publicity.
I wish this story didn't end like that.
The story should end like this...
Auction House on Auction at Auction House!
Jarred and Co-owners choose an auction house to sell their Auction House.
Bido.com on aution at Sedo
Bido.com on aution at EBay.
or how about this...
after all of the Press they will have today, tommorow, and the coming weeks ahead, you have a Press conference, and hit every Blog/Forum/News Site and you promote Bido re-opening for just one more day.
for 1 sale only...
Bido.com on aution at Bido.com!
then you and I, and a few others buy it, hire Jarred, and Garret back, and take down Sedo first, then eBay!
Opportunities are endless...
Damn, now I have to change al of my NameServers on hundreds of domains...:lol:
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They might as well sell of the name (or the whole site), maybe they will.
Both name and network dont just compliment each other, they are a must to keep together.
Each on their own are definitely valuable but seriously,
The entire package together, their domain name, Hosting Service, Software, etc. are priceless.
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Hey, maybe we should all partner up and buy it...
it's said and done. Bido is over for good, as you put it.
It's a sad day for us.
The problem was basically the 1 domain a day model was not sustainable, and then when the floodgates opened for lower quality domains many users could not be bothered using it. If I wanted to weed through that much crap I would use eBay.
Brad
Clearly buyers have not come back into the domain name market (particularly in the US).
The only reason a market ever existed for such names was because of 'domainia' circa 2004-2007/8ish where the rising tide raised the garbage right along with the boats and everything else... This caused a bunch of domaining monkeys to start to believe that garbage actually had intrinsic value and instead of learning and progressing, they based their entire outlook on an otherwise unsustainable, short-term mania that itself hardly even considered quality in the first place.