discuss Are gTLDs affecting .Com price and growth

[Isac]

I think there is a decline in demand and price of .com domains because of new gTLDs. What's your opinion ?

 

[Jurgen Wolf]

There are many similar threads...
I don't understand why to start them again and again...

 

[Kate]

At least in most european countries is like 85-90%cctld-10%com. I'm not saying that ngtld's are more popular than com or cctld's in any country, just that they are catching up...

Your observation is correct, in Europe, at least in mature markets ccTLDs are dominant.
However, I am not convinced nTLDs are 'catching up': even if the number of registrations is increasing in absolute terms, it is not overtaking and not even keeping pace with that of legacy extensions. So if you look at market share, they become even more marginal over time. At best they become niche TLDs, but not mainstream TLDs.

 

[JB Lions]

Check these out: shop.link; star.house; sherpa.group; token.sale; learn.wine; op.media, all xxxxx sales (and others over 1500 xxxx sales, over 200 xxxxx sales and other xxxxxx sales like these) where the equivalent .com stays parked, or a blog or not revolving at all....if you still think that they are not affecting sales, you should think about it. I've hand regged com where the equivalent ngtld was used by companies with xx or xxx employees...that should say something as well.

Are you kidding me. First 5 I checked. 3 are parked, the other forwards to the .net, one nothing is happening. You think that's going to move the needle forward?

Catching up on thread, dordomai already pointed that out.

"I've hand regged com where the equivalent ngtld was used by companies with xx or xxx employees...that should say something as well"

That you're regging company names? Are these generic? Give me some real examples of the names you hand regged in .com that are being used by companies on a new gtld.

 

[boker]

Your observation is correct, in Europe, at least in mature markets ccTLDs are dominant.
However, I am not convinced nTLDs are 'catching up': even if the number of registrations is increasing in absolute terms, it is not overtaking and not even keeping pace with that of legacy extensions. So if you look at market share, they become even more marginal over time. At best they become niche TLDs, but not mainstream TLDs.

By 'catching up' I mean that peoples start talking about them and by 'peoples' I mean young online business owners as drop hipping, online shops, blogs and others....so these are the first steps, it's like a trendy discussion between business owners at a beer, everybody bragging about what they have( regarding ngtld) and for what they will use them. So, it's not about the top business players, but still is a trend which is starting from the base. Also, 'com' is viewed mostly as something for the big businesses, so startups are using mostly cctld. By start using ngtld's, they make the connection between the local cctld and the international .com, so it's the perfect middle solution. It's also replacing some .io , co( and net), so probably it will start be used as a niche tld( new, young startup owners, who need something catchy).

 

[boker]

Are you kidding me. First 5 I checked. 3 are parked, the other forwards to the .net, one nothing is happening. You think that's going to move the needle forward?

Catching up on thread, dordomai already pointed that out.

"I've hand regged com where the equivalent ngtld was used by companies with xx or xxx employees...that should say something as well"

That you're regging company names? Are these generic? Give me some real examples of the names you hand regged in .com that are being used by companies on a new gtld.

So you really think that somebody it's paying xxxxx for ngtld just to be parked. Probably the reason is that the first 5 you've checked are bought in the last 1-2 months and they need time to develop something. Yes, I have 3 com which were available to reg and were used as ngtlds and there are at least two more related names available at the moment, one of them a media company working with Lego, Disney and other big companies.

 

[dordomai]

By 'catching up' I mean that peoples start talking about them and by 'peoples' I mean young online business owners as drop hipping, online shops, blogs and others....so these are the first steps, it's like a trendy discussion between business owners at a beer, everybody bragging about what they have( regarding ngtld) and for what they will use them. So, it's not about the top business players, but still is a trend which is starting from the base.

I don't know why people think they are a trend. I don't see any of this neither did I hear anyone (media) viewing them as a trend. They are just domains, they are not even new. Lot's of wishful thinking here IMO.

Just domains that few people want or need.

 

[JB Lions]

So you really think that somebody it's paying xxxxx for ngtld just to be parked. Probably the reason is that the first 5 you've checked are bought in the last 1-2 months and they need time to develop something. Yes, I have 3 com which were available to reg and were used as ngtlds and there are at least two more related names available at the moment, one of them a media company working with Lego, Disney and other big companies.

What are the names?

They are just parked at this point.

And xxx offers give you hope?

And this:

"I'm not saying that ngtld's are more popular than com or cctld's in any country, just that they are catching up."

Based on what exactly? Half China. Other countries don't really seem to care for them.

https://ntldstats.com/country

After China and US, it's a sea of 1% and under.

 

[boker]

What are the names?

They are just parked at this point.

When I catch some offers and reg the other names I will be able to give them as example, because if I say it now they will be gone in seconds. Yes, they are parked but we should use some common sense, accepting that somebody paid xxxxx for them to make money...not just to brag about them.

 

[JB Lions]

When I catch some offers and reg the other names I will be able to give them as example, because if I say it now they will be gone in seconds. Yes, they are parked but we should use some common sense, accepting that somebody paid xxxxx for them to make money...not just to brag about them.

That happens across the board. Plenty of .coms that just stay parked. Some sales are marketing sales, not real.

 

[boker]

That happens across the board. Plenty of .coms that just stay parked. Some sales are marketing sales, not real.

Let's take some examples over 5k:
retail.global- some blockchain company
shop.link- shopping app with bonus points
web.media- some russian advertising company
pocket.watch-some kids related company with some known investors
act.today- some non profit company related to civic activities
op.media-some Finland based media company
innovation.group- UK based company
There are hundreds if not thousands of ngtlds used by companies (not only blogs and stuff) so that should say something. Also, the fact that all the big players( google, amazon, facebook) have invested hundred of millions in them should say something. Sure, you will not see 50% of the ngtls used in 1-2 years, but probably in 5-7 years the big picture will be completely changed.

 

[JB Lions]

Let's take some examples over 5k:
retail.global- some blockchain company
shop.link- shopping app with bonus points
web.media- some russian advertising company
pocket.watch-some kids related company with some known investors
act.today- some non profit company related to civic activities
op.media-some Finland based media company
innovation.group- UK based company
There are hundreds if not thousands of ngtlds used by companies (not only blogs and stuff) so that should say something. Also, the fact that all the big players( google, amazon, facebook) have invested hundred of millions in them should say something. Sure, you will not see 50% of the ngtls used in 1-2 years, but probably in 5-7 years the big picture will be completely changed.

Don't really see that having a negative affect. ActToday.com is a developed site. That some other company went with act.today, why would they care? Doesn't affect them at all. How about pocketwatch.com. If I owned that, I would be happy somebody developed on pocket.watch. I'm probably getting some extra traffic, the more popular it gets. They probably will come knocking on my door sometime in the future. You're just making the .com more valuable.

As far as big players investing. It just says they're doing what they've always done. They've invested in different extensions in the past. Some are literally selling new gtlds, Google.

And that has resulted in what? Overall numbers going down, you getting xxx offers.

"5-7 years the big picture will be completely changed."

Stuff we went over many times. If you have a unique name, you probably can get the .com. The good generic names aren't even available now.

 

[Alex Domain]

they took away value? How much ? 0.1% 1%, 10% ?

The data here shows that they are dying not thriving. No real adoption by startups, no significant % of Alexa Top 1 M, no positive net growth in the past months (.com is still growing!)

https://namestat.org/s/newgtld-summary
https://www.namepros.com/blog/domain-data-ycombinator-startups-love-com.973209/



So if a domain contains a keyword it is automatically valuable? like sexcrm.com is a great domain because it has a million dollar keyword in it?

I think a keyword doesn't make a domain automatically valuable, anyone can have a domain with 'supply' in it even under .com

I think it is simply a poor naming choice not the result of good decision making, happens all the time.



One of the recent switches I remember was from monkey.capital to monkey.com. as soon as they could afford it and a suitable name was available, they left. One does hardly ever see the reverse of it. What does this tell us?



Yes because people will remember the domain and emails won't end up in spam filters.
Over 9 out of 10 companies will want a .com over a storage for their main web presence.
.storage is an unknown extension and word+storage.com works very well.

I agree with you in many ways but fyi my comments answer a very general question of whether or not ntlds are affecting GROWTH and VALUE - and the simple answer is yes. Whether 0.1% dent in .com growth or .00001% - its still competition.

I always thought and still think .com is king - and i always chose .com's for my companies once they would go global (cctld first). But i've taken notice of a lot of shifting and start ups on ntlds these days because its a lot easier to get premium keywords and popular two word phrases that can have positive impact on seo.

For instance, a Qatari buyer paid upwards of $150,000 for a handful of premium .market domains like job.market which is live.(and a commonly searched term) And others like art.market that may be in development stages... i bet you these rank much better in google than artmarket.com etc....

I own job.supply and it ranks better than jobsupply.com

The popular generic two word phrases can show high value in the future as more people switch to mobile too. Often on mobile phones the "period" is next to the space bar - and when people are typing the two word phrase quickly they hit "period" by mistake inbetween the two-words - redirecting you now to a webpage rather than search results page. And some of these two word phrases have serious marketing value/power behind them.

 

[JB Lions]

I own job.supply and it ranks better than jobsupply.com

C'mon. jobsupply.com is a parked page. I would hope you rank better than a parked page.

And - https://www.google.com/search?q=job+supply&ie=utf-8&oe=utf-8

You can rank with any extension, that's not news.

Hold up, I just checked. job.supply is a Uniregistry lander. What are you ranking for exactly?

 

[Alex Domain]

C'mon. jobsupply.com is a parked page. I would hope you rank better than a parked page.

And - https://www.google.com/search?q=job+supply&ie=utf-8&oe=utf-8

You can rank with any extension, that's not news.

Hold up, I just checked. job.supply is a Uniregistry lander. What are you ranking for exactly?

Point being on even playing field where two registered domains have no content. The ntld ranks hire on googles search pages organically. However even amongst 1000+ ntlds its not easy to find the right ntld word combos that can outperform .com but they exist and while most ppl are switching or starting with ntld for creative branding purposes (dxc.technology).. there are others who have found ntld to be useful for organic traffic.(ebay.com with shoe.supply)

Big fortune 500 companies may never switch off their 2-3letter precious .com's - but many of these F500-2500 companies have actually rolled out projects and webpages that redirect to a domain hack or ntld.( meaning the decision was made not to use a .com -thus effecting growth) For short globally relevant extensions - people/companies will find use for them...

Once the public becomes more aware of the ntld program - its a possibility choosing an ntld could become the norm for american small-businesses/brick and mortar shops and even other countries around the world.

In 2017 i have personally seen an exponential increase in the amount of ntlds i see on advertisements/ billboard/tv/etc just since 2016..

.com will most likely always have its luster but to say that ntld ARE NOT and/or WILL NOT affect growth of .com is just silly. There are clear examples of it happening.... even if progress has been slow from ntlds and even if it will eventually cap off at some point... there will be always be percentage of companies using ntlds that was chosen over a .com (likely either their preferred .com is not available, too expensive or being used) so now theres a bigger opportunity to get creative.

 

[JB Lions]

Point being on even playing field where two registered domains have no content. The ntld ranks hire on googles search pages organically.

with this

"I own job.supply and it ranks better than jobsupply.com"

You're just making stuff up.

You didn't not give me a search term where it ranks higher. First, parked pages generally aren't ranking for anything besides maybe a search on the exact url. They're both parked pages. Both have the same keywords, job supply. The .com would probably rank higher in your scenario anyway.

Then you go on with other examples, I have no idea what you're talking about:
"there are others who have found ntld to be useful for organic traffic.(ebay.com with shoe.supply)"

shoe.supply? It's an expired page -
shoe.supply has expired
http://domain-registrar.storage.googleapis.com/expired.html?shoe.supply

So how is ebay finding that url useful for organic traffic exactly?

http://www.shoe.supply -
404. That’s an error.

The requested URL / was not found on this server. That’s all we know.

 

[Kate]

there are others who have found ntld to be useful for organic traffic.

(ebay.com with shoe.supply)

shoe.supply has expired

Big fortune 500 companies may never switch off their 2-3letter precious .com's - but many of these F500-2500 companies have actually rolled out projects and webpages that redirect to a domain hack or ntld.( meaning the decision was made not to use a .com -thus effecting growth) For short globally relevant extensions - people/companies will find use for them...

Indeed, some companies are using them for redirects or for secondary sites, but less often as primary URLs. I myself do not think they are proven enough for serious, large-scale projects. And also, I know they are not regulated like traditional extensions, something that most end users are not even aware of. If they knew what domainers know they would shun them even more.

Once the public becomes more aware of the ntld program - its a possibility choosing an ntld could become the norm for american small-businesses/brick and mortar shops and even other countries around the world.

Again, it's wishful thinking. Even if that happens it will take forever to become the new norm. But the trends we are seeing so far are clear: nTLDs are not even keeping pace with the so-called old stuff. So let's acknowledge today's reality before making predictions about some kind of alternate future.

You said you ditched your ccTLD. Did you switch to a nTLD ? If not, why ?

I also see nTLDs on billboards or in magazines sometimes, but I have the impression that people are not really paying attention, and unless the URL is prefixed with www. many people will not even realize it is a URL, but think it is some kind of stylized slogan. So it's wasted advertising. And even if I see a company using .technology, it doesn't mean I want one. Merely being aware is just the start but it's not enough.
We are not yet past stage 1:

1. Awareness
2. Acceptance
3. Embrace

Theres an old saying in the restaurant business "even if the guy next door only sells free water hes gonna steal business from you"

A beggar at the front door of the restaurant will also put off customers

 

[Alex Domain]

with this

"I own job.supply and it ranks better than jobsupply.com"

You're just making stuff up.

You didn't not give me a search term where it ranks higher. First, parked pages generally aren't ranking for anything besides maybe a search on the exact url. They're both parked pages. Both have the same keywords, job supply. The .com would probably rank higher in your scenario anyway.

Then you go on with other examples, I have no idea what you're talking about:
"there are others who have found ntld to be useful for organic traffic.(ebay.com with shoe.supply)"

shoe.supply? It's an expired page -
shoe.supply has expired
http://domain-registrar.storage.googleapis.com/expired.html?shoe.supply

So how is ebay finding that url useful for organic traffic exactly?

http://www.shoe.supply -
404. That’s an error.

The requested URL / was not found on this server. That’s all we know.

Ok then....home.supply for amazon.com - theres a plentiful list..

 

[Kate]

 

[garptrader]

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Kate,
Registrations are a statistic. Sales of domains that someone else sold (i.e a registrar) are a statistic which is often misleading as many reported registry sales are suspect - used to encourage investors into registering domains in that TLD. Follow up six months later to see if those domains are being used by a real business. You will find quite often they are not.

How are .COM aftermarket portfolios performing sales vs renewal costs in recent years since new TLDs were launched?

How are legacy TLD portfolios such as .Net, .Info, .TV, performing the last few years - sales vs renewals?

Yes, there are low-budget developers and end users using new TLDs. They might have paid low $xxx previously for a .COM or .Net but now can get a domain for $XX. Registries are selling the best new TLDs but how are most new TLD aftermarket portfolios doing sales vs renewal costs? The evidence - few reported sales versus a massive number of registrations suggests they are performing very poorly.

I do believe new TLDs have given low-budget end users options and have affected alt TLD sales such as .Net and .TV.

 

[dordomai]

Ok then....home.supply for amazon.com - theres a plentiful list..

You mean this is owned by Amazon? I doubt it. Amazon have registered 1000 of nTLDs with their mark in it under their name for protective reasons NOT usage (see Amazon.hiv) but home.supply is not owned by Amazon it is an Amazon affiliate redirect it seems.

shoe.supply was not owned by Ebay either I would guess at least now it is under privacy. Ebay usually don't use privacy. Probably an affiliate link redirect from a domainer.

I don't know why we always need to make up stories and hype regarding the new extensions, to my best knowledge neither Amazon nor Ebay do much with them if anything at all.

Large corporations don't think like domainers and don't care about domains all they want to do is protect their brand.

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A few years ago we were told the new extensions will kill .com. At the moment it seems .com is killing the new extensions? No growth in the past 6 months.