NameSilo

discuss $28,888 vs $499

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katerleonid

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Just saw this case on X.
Ryan owns 7,500 domain names.

In the first month, he priced them all at $28,888 - and got 1 sale.
In the second month, he priced them all at $2,499 - and got 5 sales.
In the third month, he priced them all at $499 - and got 45 sales.

I don’t have a clear conclusion here.
Let’s say you have 7,500 domains, what would you do?
Would you experiment, keep the $28,888 pricing for a year and hope for more sales?
Or would you lower the prices to $499 and just focus on volume to cover renewals?

How many domains do you have?
 
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AfternicAfternic
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While any individual sale can be written off as "luck", at some point when sales happen over and over luck becomes less of a factor.

Let's exclude people that bought amazing generics in the 90's. There are many others, including myself, that entered later and year after year turn a profit.

If you have enough decent to good domains, priced right, they will yield sales over time.

Brad
I completely agree with you. I also got started a bit later, in 2011 to be exact, and each year I’ve made more money than I’ve spent on domains. Knowledge is definitely crucial, and understanding why a domain sells, whether it's due to brandability, backlinks, traffic, etc... is key. However, in my humble opinion, considering that domains are unique assets, the buyer has to choose your domain from millions of options, and they also have to meet your asking price. Since many of these factors are out of the seller’s control, I still believe luck plays a big role in it.
 
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Since many of these factors are out of the seller’s control, I still believe luck plays a big role in it.
Some Sellers thank their God publicly with every sale.
 
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However, in my humble opinion, considering that domains are unique assets, the buyer has to choose your domain from millions of options, and they also have to meet your asking price. Since many of these factors are out of the seller’s control, I still believe luck plays a big role in it.
That's fair, but if buyers keep choosing your domains over and over you must be doing something right.

Brad
 
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That's fair, but if buyers keep choosing your domains over and over you must be doing something right.

Brad
And even then, an experienced 'top seller' will still have hundreds to thousands left unsold each day/week/month/year/decade (which presumably were overlooked if they got any views at all)
 
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And even then, an experienced 'top seller' will still have hundreds to thousands left unsold each day/week/month/year/decade (which presumably were overlooked if they got any views at all)

Sure but that doesn’t take away from the fact the consistent sales means it’s not luck.
 
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I rarely dedicate time to writing such a long post, but I feel I need to provide examples to explain why I always associate buying and selling domains with luck and gambling rather than with a business. Whenever I make this kind of comment, there are other forum members who disagree, and that's fine, but I don't think they truly understand my perspective.

Given that domains are unique assets, no two are alike, their value can reach very high prices on the secondary market, something that doesn't happen in any other market or with any other type of asset. It's possible to buy or register a domain for just a few dollars and resell it for thousands or even millions (if you're lucky) precisely because they are unique assets. This isn't possible in any other market, as no other product, service, or asset can multiply its value as much as domain names do.

Perhaps the art market is somewhat similar, but I'm unaware of any cases where a work of art has been bought for a few dollars and resold for millions. That said, we all agree that the sales rate for domains in a particular portfolio is around 1%, give or take a little. I'd even venture to say that if someone owns a portfolio of 100 domains, each being a single English dictionary word, and puts them up for sale at a price in line with the market value of these types of domains considered TOP or PREMIUM, which typically sell for six figures or millions, they would hardly sell more than 5% over the course of a year.

Here's where it gets interesting ... in domain trading, it's possible to survive and even make money even if you only sell 1% of your assets over the course of a year... I don't think any other market allows for this. Selling only 1% of anything else will inevitably lead to bankruptcy (but luckily, in domain trading, that's possible). As you can see, luck is a very present and necessary factor in this market.

As other members have stated (and I respect their opinion), buying and selling domains depends heavily on experience and staying constantly informed about market sales. However, considering the sales rate, which hovers around 1% of a portfolio, mathematically speaking, experience is only a very small part of the outcome, since the mathematical probabilities are very small, more against than for. Therefore (from my point of view), the main factor is luck. Here are two examples:

EXAMPLE 1: If you go to a casino to play roulette every day for a month, you might win once, twice, or three times, but most of the time you'll lose because the mathematical odds are stacked against you and in favor of the casino. Each day you go, you'll learn a little more, you'll gain "experience", you'll learn patterns, but even with all that, the probability of winning is very small. You might manage to win, but then the number one factor will be luck (you see how similar that is to buying and selling domains).

EXAMPLE 2: If you start any kind of business, whether it's selling products, services, or anything else, there are thousands of sources where you can learn, educate yourself, and obtain information, since businesses are replicable. If you have the right information, the necessary capital, and execute according to a plan proven by others who have done exactly the same thing as you, the chances of success skyrocket. There will always be the possibility of the business failing, but it will be minimal (you see how this has nothing to do with buying and selling domains, since the luck factor plays a very insignificant role here).

We can see how in DOMAINING, selling 1% is considered a success, while in any other business, closing only 1% of sales would be a real failure. That's why DOMAINING isn't like a business, but rather like a gamble.

So, considering the two examples, and from a mathematical perspective where to have the odds in your favor you need at least 51% + probability and knowing that the selling rate of a portfolio is approximately 1%, it follows that the outcome in Domaining is 99% determined by LUCK. Hence the viewpoint I hold and maintain, thank you.
 
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I think I get where you're coming from. There are some good points. Are you doing this as hobby or profession? Do you think you deserve it when you make a sale?
 
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There are many others, including myself, that entered later and year after year turn a profit.
If you’re comfortable sharing, I’m curious what your early-year dollar investment roughly looked like.
 
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Being able to read and interpret things without having everything spelled out for you is an important skill for a domain investor.

If you read my posts in this thread and the specific things I was replying to I think it’s quite obvious what my point was.

You don’t have to study every name that sells but you need to be able to determine at a high level why a name sold (“good” domain, brand upgrade, SEO factors etc)… most are obvious with a few moments research.

Once you can do this you won’t look at your bad hand reg names and just think you’re unlucky they haven’t sold yet and you will level up as a domain investor and buy better names.
You are purposefully vague and keep being vague.

Frankly there is no single way to do this. There are multiple ways to "succeed" in selling domains. I have already succeeded and I am pretty sure my approach was not vague. I registered domains that other people eventually ended up wanting and I sold for prices I thought were compelling.
 
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I have posted this before, but a lack of sales is normally a result of the following factors -

1.) Bad domains. It's hard to sell bad domains for any price.

2.) Domains priced too high. Domains need to be priced in relation to quality.

3.) Not enough inventory. More domains = more potential sales.

4.) Lack of exposure. You need to have decent landers, and list domains on popular venues.

Brad
Thank you for actually providing an answer. I generally agree with this.
 
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Just saw this case on X.
Ryan owns 7,500 domain names.

In the first month, he priced them all at $28,888 - and got 1 sale.
In the second month, he priced them all at $2,499 - and got 5 sales.
In the third month, he priced them all at $499 - and got 45 sales.

I don’t have a clear conclusion here.
Let’s say you have 7,500 domains, what would you do?
Would you experiment, keep the $28,888 pricing for a year and hope for more sales?
Or would you lower the prices to $499 and just focus on volume to cover renewals?

How many domains do you have?

The way the experiment is set up, makes it nearly useless.

I have 45000+ domains and my sales vary from month to month by 20%-30% with the same pricing.

The true a/b/c would imply creating 3 baskets (for his case) at 28888, 2499 and 499 for 1/3 each, chosen randomly and running the experiment for 6-12 months.

And even then, what would be true for his portfolio, might not be true for yours. E.g. him having higher gross revenue with 499$ (assuming the montly fluctuation didn't exist), might mean he has considerable chunk of low-mid quality names vs better ones. Low-mid quality names are the ones which get hand-regged fast by end-users or bought at $xxx, but at $xxxx there are way better alternatives.
 
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Being able to read and interpret things without having everything spelled out for you is an important skill for a domain investor.

If you read my posts in this thread and the specific things I was replying to I think it’s quite obvious what my point was.

You don’t have to study every name that sells but you need to be able to determine at a high level why a name sold (“good” domain, brand upgrade, SEO factors etc)… most are obvious with a few moments research.

Once you can do this you won’t look at your bad hand reg names and just think you’re unlucky they haven’t sold yet and you will level up as a domain investor and buy better names.
I figured out why your responses that I remember stand out. They remind me a lot of the overly vague, almost accusatory, language that people pushing an MLM or something like a cult uses.

"If you are not making sales it is YOU. YOU need to learn more. The people who left were not smart enough to get it."

I am not saying all your posts are empty platitudes, but the ones I personally remember from you and link you to are.
 
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You are purposefully vague and keep being vague.

I literally just described the exact point I was making. I don’t know how much more clear I could be.
 
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I literally just described the exact point I was making. I don’t know how much more clear I could be.

Exact is the new vague, mate.
 
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Learning about domain name value investing is a long process.
 
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Understanding why these names sold for that much is an important part of the learning journey.
It shouldn't. Learn why they sold.
Nope you have completely missed the point and have not learned the lesson yet.
Being able to read and interpret things without having everything spelled out for you is an important skill for a domain investor.

If you read my posts in this thread and the specific things I was replying to I think it’s quite obvious what my point was.

You don’t have to study every name that sells but you need to be able to determine at a high level why a name sold (“good” domain, brand upgrade, SEO factors etc)… most are obvious with a few moments research.

Once you can do this you won’t look at your bad hand reg names and just think you’re unlucky they haven’t sold yet and you will level up as a domain investor and buy better names.

I believe all of the posts you made, excepting the one below, are the ones you made in this thread.

This is all just MLM/Cult speak. It is bombastic You give no advice. Your responses come off to me as pretentious and belittling to the person you are speaking to while inflating your ego. Even this post right above could be taken from a cult pamphlet let alone the others that are just copy and pasted one liners.

Also what level of domainer are you? How many times have you "leveled" up?

Sure but that doesn’t take away from the fact the consistent sales means it’s not luck.

Well there are going to be consistent sales. You know who has more sales than you? Godaddy, Namecheap, and Cloudflare and they are not using any of these magical, pixie dust, platitudes.

Also not everyone is looking for the same thing. Like many businesses there are various ways to be successful. In domaining you could by domains that you feel are undervalued and resell, you can hand reg and sell or you could be like me and just by domains you like and think you may wish to use in the future and not want to have to buy at resale prices and then sell off the ones you feel like you no longer want or need. There is no one answer, there is no secret, some people would rather make a couple of large sales than a lot of small sales.

Thank you Jim Jones for helping me though.
 
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I believe all of the posts you made, excepting the one below, are the ones you made in this thread.

This is all just MLM/Cult speak. It is bombastic You give no advice. Your responses come off to me as pretentious and belittling to the person you are speaking to while inflating your ego. Even this post right above could be taken from a cult pamphlet let alone the others that are just copy and pasted one liners.

Also what level of domainer are you? How many times have you "leveled" up?



Well there are going to be consistent sales. You know who has more sales than you? Godaddy, Namecheap, and Cloudflare and they are not using any of these magical, pixie dust, platitudes.

Also not everyone is looking for the same thing. Like many businesses there are various ways to be successful. In domaining you could by domains that you feel are undervalued and resell, you can hand reg and sell or you could be like me and just by domains you like and think you may wish to use in the future and not want to have to buy at resale prices and then sell off the ones you feel like you no longer want or need. There is no one answer, there is no secret, some people would rather make a couple of large sales than a lot of small sales.

Thank you Jim Jones for helping me though.

My replies were specifically regarding the posts i responded to. I saw someone learning the wrong lesson (who has a history of this) and tried to point them in the right direction. Take from it what you will 😘
 
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My replies were specifically regarding the posts i responded to. I saw someone learning the wrong lesson (who has a history of this) and tried to point them in the right direction. Take from it what you will 😘
I'm one of the people you referenced in some comments, and I think @xwat is right. Your comments are pure clickbait (attracting attention without contributing anything of value). You say you saw someone learning the wrong lesson and tried to guide them in the right direction... wrong direction according to whom? According to you? You can't just jump in and comment like that without understanding the context and without knowing if the other person might have a thousand times more experience than you. That's called arrogance.
 
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I'm one of the people you referenced in some comments, and I think @xwat is right. Your comments are pure clickbait (attracting attention without contributing anything of value). You say you saw someone learning the wrong lesson and tried to guide them in the right direction... wrong direction according to whom? According to you? You can't just jump in and comment like that without understanding the context and without knowing if the other person might have a thousand times more experience than you. That's called arrogance.

I know who I was originally replying to and I know their story. Wrong lesson according to the laws of the universe.
 
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