OFA guide to creating propaganda photos with your smart phone for media like CNN
https://www.ofa.us/toolkits/photography-tips/
Earned media events. Well organized.
How to create a propaganda protest guide pdf.
https://secure.assets.bostatic.com/...-2e6ff2bdba24/2018_ofa_earned_media_guide.pdf
The pdf is kept in a separate location on bostatic(.)com from ofa website. Here are the Obama contacts from whois. Note emails, ha.
The former OSA person Sara below is now director of Chan-Zuckerbergs organization, (facebook owner propaganda inc.) and previous to that Soros funded MoveOn(.)org. Change(.)org, The DNC, Obama campaigns, etc
https://www.linkedin.com/in/saraelamine
Registrant Contact
Name: Sara El Amine
Organization: Organizing for Action
Mailing Address: 1130 West Monroe Street Suite 100, Chicago IL 60607 US
Phone: +1.3128936437
Ext:
Fax:
Fax Ext:
Email:
[email protected]
Admin Contact
Name:
Organization: Organizing for Action
Mailing Address: 1130 West Monroe Street Suite 100, Chicago IL 60607 US
Phone: +1.3128936437
Ext:
Fax:
Fax Ext:
Email:
[email protected]
Tech Contact
Name:
Organization: Organizing for Action
Mailing Address: 1130 West Monroe Street Suite 100, Chicago IL 60607 US
Phone: +1.3128936437
Ext:
Fax:
Fax Ext:
Email:
[email protected]
Speakers
The person delivering the message at your earned media event is important. While volunteers are the face of Organizing for Action, speakers at earned media events should be chosen carefully and with a specific intent. We like to think of possible speakers at an earned media event falling into three categories: surrogate, validator, and constituent.
A surrogate is a person who can be considered a “local celebrity” and would help to attract media interest. This could be a local elected official, media personality, or sports figure.
A validator is a person who can speak with authority on the subject, and who your audience will consider a trusted expert. This could be a scientist talking about climate change, or a small business owner talking about the economic impact of a particular issue.
A constituent is a person from the community who is impacted by the issue. They use their personal story to illustrate why the policy is important and how it affects the lives of people in the community.
A well-planned earned media event makes use of all three types of speakers in order to present community support for the issue from a variety of perspectives.
Before the event: Use social media to build excitement for your event in the days leading up to it.
Start using the event hashtag* in this early content, so that all your storytelling can be seen in one place and as part of a broader conversation. You can build excitement by sharing key information about what will happen at the event, such as who the talkers will be, sharing photos of event preparation activities (such as sign making), and promoting the link to your event page so that others can sign up to attend.
*Keep in mind that a hashtag is strong when there’s a high volume of tweets that use it. For this reason, if you’re not sure what hashtag to use, you can check the OFA twitter account, or look to other progressive organizations for guidance.
Really a well written guide for anyone on any subject or event purpose to organize and plan.