That's fair.
But how "awkward" does a domain have to be to fail the viability test, tho? Looks like there is a lot of "awkward" domains out there, but which have pretty much become a part of our lexicon due to use and marketing. Like Binance, for eg, or crypto currency, or namebio, or Facebook, or Instagram, or Pinterest, or WhatsApp, etc.
I was thinking this could be used for a Californian restaurant (franchisable within/out of the state), featuring unique Cali menus (native or nativized, mixed and mashed, salted and spiced, lol), or a California grocery wholesaler, with delivery semis and all, or a retailer even.
At least that was what I was thinking. But judging by the responses to this thread, looks like I been the only one thinking about this, eh?!
Interesting...