I am going to be really honest here. Some of you might not like what I have to say. But anyway...
NFC is a form of technology. Companies are investing in it-that's true. But they have built their business around their brand and tend to use their main business site for most of their products/services. Why should that change with wallets?
They are unlikely to use a completely new domain for their product. For example, touchwallet.com would be nice for Sprint to have, but even if they do get it, there's a high probability that it will be a redirect to a subdomain on their main site: touchwallet.sprint.com or another page on their site. Why? They want good awareness for their other products as well. A customer can edit the address and visit sprint.com! :tu: Makes it easier to purchase other services. It makes business sense.
If it's a completely new domain being used, they will not enjoy this. Sure, customers would know touchwallet belongs to Sprint, but why would a well-established brand launch a single product/service away from its own site? Do we see this in reality? No. Google uses Google.com for most of their services. So do many companies online such as financial institutions, retailers, etc. The new product/service gains greater credibility for being associated with a giant.
Now, in this thread guys have been buying soooo many names. I have seen some nice ones here and there. But the others, which are the majority, don’t make sense. Wasn’t this the same with 3G back in the day? Reality only sank in for those guys who bought 3G domains when Motorola dropped 3G.Org 2 years ago .
As a domainer, I would love 3G.Org-don’t get me wrong, but Motorola as a company knew that the domain would have little value to them as far as branding to customers is concerned when real 4G speeds is what everyone is striving to achieve these days. The 3G market is still out there, but Motorola just didn’t want it anymore.
Many are trying to predict too many keywords for a product/service-which might never end up making sense when the product/service becomes the norm. Where will that leave you?
:wave:
