The reason people don't "get it" is because they can clearly see that it wrong, even if it is legal, while you guys keep chanting "but we didn't break the law" and pretending not to see the larger issue. The law has never defined right and wrong, and has often been at odds with it throughout history.
The merging of the state with private corporations who do the state's dirty work is clearly a danger to democracy. Anyone can see this. There were laws passed when newspapers gained too much power, the same as when there were three major TV networks. The tech companies have control over public information that dwarfs either of those. Comparisons to chicken restaurants and Namepros are purposely beside the point.
You should be concerned when this happens. Because they won't stop with conservatives. They'll get around to you before too long.
There's a reason free speech was the 1st Amendment - it's essential to democracy. When you silence part of your population, you only leave them with violence.