Opinion on auction results being made public

[werty]

More and more I am seeing blogs and small sites report namejet and godaddy auction results. So I believe that's good for domainers to learn about the market and all. But I believe it's horrible news for domain sellers as you can simple google the domains and find these blogs with the price paid for each. It wouldn't bother me if they separated the keywords and extensions so google doesn't pick that up when the "domain name" is searched. Example: xyz .com (extension separated from keywords)

What are your thoughts on this? Google some domains you have acquired recently on namejet and you will see what I am talking about. Price range doesn't matter as long as it went into auction.

 

[Ms Domainer]

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I beg to differ.

Transparency in this field is sorely needed, and the more information about sales and other matters the better.

Such info can only help us.

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[werty]

It can help you anyways if these people separate extension from keywords to avoid screwing up domain investors and sellers. When you go to a store, do you have access to how much the owner paid for the inventory? No you don't. Sales are one thing and auctions are another. The first are mainly end users the second are mainly resellers.

 

[The New Guy]

It can help you anyways if these people separate extension from keywords to avoid screwing up domain investors and sellers. When you go to a store, do you have access to how much the owner paid for the inventory? No you don't. Sales are one thing and auctions are another. The first are mainly end users the second are mainly resellers.

Auctions are public - the bidding is public so of course the end results will be.

Your comparison is backwards. You're not seeing how much the owner paid for the inventory, you're seeing the price paid for the product that sold.

If you don't want your sales reported publicly, don't have a public auction. Figure out some way to have a private one or sell directly users with a price NDA in place.

 

[werty]

NJ auctions are private not public. You need to backorder and once auction starts it's private. Nobody else can join nor see the final result.

 

[Ms Domainer]

NJ auctions are private not public. You need to backorder and once auction starts it's private. Nobody else can join nor see the final result.

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But anyone involved in the auction can report the outcome of it.


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[Jasonn]

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I beg to differ.

Transparency in this field is sorely needed, and the more information about sales and other matters the better.

Such info can only help us.

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you must not sell to end users very much. i wouldn't want them to know how much i paid for the domain that i am trying to sell them.

 

[werty]

Completely agree with Jason.

MS Domainer that's what I am complaining about. It's completely the opposite of "domainer friendly" in a domaining arena. If these people didn't win the private auction they don't have to be reporting the price of someone elses acquisition all around the internet. And I am sure many of these people are just "sniffing" around at auctions and aren't even real bidders. Then they come and make public something that was supposed to stay private.

 

[JB Lions]

NJ auctions are private not public. You need to backorder and once auction starts it's private. Nobody else can join nor see the final result.

You can go to sites like Namebio and see the final result. They have names I've bidded on and won.

 

[garptrader]

While I understand your concern, keep in mind that cost and market value are not the same. Soft drinks and perfumes have fat margins and thus companies in those industries can do heavy marketing to promote their products. For real estate transactions one can research what the current owner paid for the property ten or twenty years ago but what matters is the market today - what comparable properties in that neighborhood are selling for. I believe my grandmother bought her home for ~$35k decades ago and we sold it for $265k. The buyer refurbished it and a few years later sold it for $600k. I believe more problematic than the fact that perhaps a domain was acquired for $500 is made public and you are trying to sell it for $2500 is that buyers often view domains as a $10 commodity. A clothing store at the mall may spend $15k/month on retail space but good luck trying to lease a clothing domain with a global market for $15k/month (true the mall has traffic your domain does not)

 

[werty]

Good points, some I hadn't considered. But knowing the purchase price of a seller gives buyers an edge in negotiations. So it's not just market value as once they see your purchase price, market value could be diminished instantly. Say you buy a decent domain for $500, and a month later you have someone considering it for $2,5oo. Then they see the auction result of not so long ago and decide to not pay more than $1K as a 100% return makes more sense to them based on your recent purchase price. You know many industries get a 15-25% return with a lot more overhead. And we all know profitable domainers go for more than 100% as much as possible.

 

[NameOmnia]

I think that the supposed problem only occurs if you try to sell to investors/domainers as they know how to find out what you paid for a name if you bought it on those marketplaces and only occurs if you try to flip a name for a much higher price than what an investor would pay. Which is hard to do no matter what.

When it comes to end user my experience is that they don't have much of a clue of domains auctions, aftermarket and so on and those who have might not want to waste time in researching. They like a name, they want it and they try to buy it for the beast price they can regardless how much the seller paid for it. This is easily proved by seeing how many brandables are sold for x.xxx or even xx.xxx on BB and the seller just hand regd them the day before.

Also a domain name ( especially brandables or keyword brandables ) is something unique so the buyer can't really go around trying to find that name for a cheaper price like you would do with a pair of shoes or a car for example. EMDs, though, can be different.

 

[werty]

Also please note I mentioned blogs... With namebio I don't find auction prices when searching "domain name" at google or "domainname auction"...