Namerific or BrandBucket?

[DomainJava]

Have thought of submitting some names to the brandable sites...two that I have heard talked about are BrandBucket and Namerific...if there are others that anyone can let me know about in which they have had any success please let me know. I realize that BrandBucket wants the name exclusive but Namerific does not require name to be exclusive...what are pros and cons of each and others experiences? Best way to go...or others?? Thank you in advance!!!

 

[comRaid]

Atom.com (earlier called Squadhelp.com) is the best now

 

[DomainJava]

Thanks for your input!!!

 

[Eminent Domain Names]

Atom.com (earlier called Squadhelp.com) is the best now

May I ask why?

 

[enterscope]

May I ask why?

I use Atom, and he's right.. it is the best brandable marketplace for a lot of reasons:

Most views, naming contests, syndication and advertising, most features, AI integration, the list goes on.

You won't be disappointed.

 

[Bob Hawkes]

I use Atom, BrandBucket and BrandPa personally, and may give Namerific a try. I have sold one name at Atom Premium (and several standard), one at BrandPa and not yet a name at BrandBucket, but I have about 5x more at each of the other.

I have been thinking of doing an article on the features of the main brandable marketplaces. Here are a few points about the first three:

TLDs handled:
BrandPa only handle .com,
BrandBucket are dominantly .com, but they do handle a few others including .io. They used to handle .me and .ly, and names accepted in those TLDs can stay, but are not taking new submissions. I believe they have started, or are about to add, .ai and .gg, but don't see it in their filters.
Atom do handle a variety of extensions, although the standard is really high outside .com.

Decision Process:
BrandPa use an automated process and decision is immediate and suggests a price (need $1000+ to be accepted). BrandBucket has traditionally taken a long time, 30 days or even slightly more, for most names, but I hear rumours that may be reduced in 2025.
Atom Premium used to be a few days, but is now often a week or more. I have found that what they look for is slightly different, so some names will get accepted at one and not the other. I suggest using multiple brandable marketplaces for this reason.

Visibility:
BrandBucket is the longest established, and have associations built up over the years, and good agents.
Atom do the most promotion of premium names, including various types of marketing on different platforms.
It is hard to evaluate how effective your names are to be sold at each platform.

Presentation:
At BrandPa the AI writes the description immediately and you have no choice over what is written. Most of the time it is very good, but I wish we could edit. You can specify keywords.
At BrandBucket staff write the very short 'description'. As far as I know the seller can't change it, but perhaps if one had a serious concern one could write to them.
At Atom Premium AI will write it, but you have full freedom to edit or rewrite, although now with minimal landers the description does not appear (if you select the minimal landers).
You can select keywords at Atom and BrandPa and this is well worth the effort to do well.

Submission Cost:
At BrandBucket you use a $1 credit for each submission. That is only listing cost currently.
At Atom, most will use a $1 coin to submit. That allows you to list at Afternic, subject to certain rules, and gives supposedly prompter decisions.
BrandPa have a free tier, and also a $5 submission tier. The latter comes with a human designed logo, and most importantly priority in search on their marketplace.

Listing Elsewhere:
BrandPa allow you to list anywhere else, as long as nameservers point to BrandPa.
Atom automatically syndicated Atom Premium names to Sedo. If coin(s) used, and if activated you can list Atom names at Afternic, as long as there is a price differential of at least 10%.
BrandBucket will list your names at Sedo. You are not permitted now to list elsewhere I believe (I think there was a period when you could list at Afternic but that is now changed).

Price Flexibility:
BrandBucket will set a price. You can up that by up to 20% more, but not price, lower or higher, outside that.
BrandPa allow you to adjust price once every 30 days. If there is an upper limit it is very high. They do have a lower limit ($495? possibly wrong but something like this). This can be an advantage if you want to reduce price on a name you plan to drop.
Atom will recommend a price. You can, at any time, price it within a range that is based on your seller level. For example, after 50 accepted names you have Silver status and price flexibility, and more at Gold level at 100. But they don't allow premium to be significantly reduced in price, short of removing them as premium, that requires giving 30 day notice and if you do it with too many names your account may be closed.

Logo:
Traditionally Atom Premium were hand designed and were very good. Now the default is AI. You can try multiple times. They are not bad. I believe if you are really unsatisfied you can still go the human route.
BrandBucket they provide a logo but you don't have input into the process.
BrandPa is designed by a human, but you can suggest how you want it, and work with them, if necessary. That is assuming you paid the $5 for listing.

I have bought a number of names using the Atom wholesale marketplace, and it works really smoothly. I have not yet tried selling on it. I believe there is a Slack channel of BrandBucket users where you can sell wholesale but I have not gone on it. BrandPa has no wholesale option, although as noted earlier you have more pricing flexibility there, and ability to list elsewhere.

-Bob

 

[m4jor101]

We have recently launched bilgu.com, do consider listing your premium domain on here. We would love to onboard you as our seller.

Bob has really put out a comprehensive list of things you can compare against. I will try to display that same and few other information in table format below for better understanding the differences and you are free to choose which ever you like.

Feature	Atom	BrandBucket	Brandpa	Bilgu
TLDs Handled	Wide variety, but high standards for non-.com	Primarily .com, some .io, .ai, .gg (limited support for legacy .me, .ly)	Only .com	Popular gTLDs and a few ccTLDs
Decision Process	Manual, takes ~1 week or less	Manual, takes ~30 days (may reduce in 2025)	Automated, instant decisions for names priced $1000+	Manual, typically reviewed in 1-2 days
Visibility	Active promotion of premium names across multiple channels	Long-established with strong brand recognition	Moderate visibility; decent traction with a smaller audience	Limited visibility as a new platform
Presentation	AI-generated descriptions with full freedom to edit	Staff writes descriptions; sellers cannot edit	AI writes descriptions instantly; no editing allowed	Only short descriptions allowed to avoid low-quality, AI-generated content
Submission Cost	Free listing on Standard Listings and for Premium Listings $1 per submission, includes Afternic syndication (if rules are met)	$1 credit per submission	Free or $5 for priority listing and human-designed logo	Free
Listing Elsewhere	Can list elsewhere, syndicated to Sedo; Afternic listing allowed with a price differential of at least 10%	Restricted to BrandBucket landers (Sedo syndication allowed)	Can list elsewhere, but nameservers must point to BrandPa	Free to list elsewhere but must redirect to your for-sale lander on Bilgu
Price Flexibility	Sellers can price within a range provided by Atom based on seller level; premium price changes require notice	Prices set by BrandBucket; sellers can increase by up to 20%	Prices adjustable once every 30 days, minimum $495 (approx.)	Full flexibility but price must not exceed listings on other marketplaces to avoid buyer confusion
Logo	AI-generated logos by default, human-designed optional	Provided by BrandBucket; no seller input	Human-designed (with $5 submission), sellers can suggest ideas	No logos provided, as buyers often have specific branding requirements
Commission Rate	Below $2499: 30% (Submission with Coins), 35% (Submission without Coins). $2500 to $4999: 30%. $5000 to $49,999: 25%. $50,000 to $74,999: 20%. Above $75,000: 15% Source	Commission rates vary based on the sale price as follows: 30% for below $10,000 USD, 25% for $10,000 USD - $50,000 USD, 20% for $50,000 USD - $100,000 USD, 15% for above $100,000 USD Source	25% for domains priced below $50,000. 20% for domains priced $50,000 - $100,000. 15% for domains priced above $100,000 Source	Flat 6% on all sales and no minimums Source
Lander Example	View	View	View	View

Once again thanks to Bob for detailed explanation on each of the platform experiences and features.

If I have missed something, please do point it out so I can rectify and make updates to this accordingly.

 

[Future Sensors]

We have recently launched bilgu.com, do consider listing your premium domain on here. We would love to onboard you as our seller.

With all due respect, it can be risky to give this kind of advice to others. You're comparing yourself, without any company registration or established reputation, to some of the major marketplaces that have these things in place.

Ref: https://www.namepros.com/threads/bi...etplace-official-thread.1342015/#post-9308774

 

[m4jor101]

With all due respect, it can be risky to give this kind of advice to others. You're comparing yourself, without any company registration or established reputation, to some of the major marketplaces that have these things in place.

Ref: https://www.namepros.com/threads/bi...etplace-official-thread.1342015/#post-9308774

Yeah we are new platform without any company registration however all the transactions will be done through escrow for both safety and security of buyers and sellers.

I'm bootstrapping this business as a solo dev and can't take on expenses like companies that are VC funded or have revenue to support their expenses which is why we still haven't registered the business and it's legal to do the business upto certain threshold in every country.

If you are so adamant on rules and regulations, you can't really comply with all the rules in the world despite trying your best no matter whether it's big corporation like google or small businesses.

Those marketplaces too started somewhere and didn't just pop out of thin air and became big.
I just compared them based on features didn't recommend or gave any advice. All the data I presented are from marketplaces help articles and data that they have shared and from the experiences that Bob had shared.

 

[URL Stream]

At BrandPa the AI writes the description immediately and you have no choice over what is written. Most of the time it is very good, but I wish we could edit.

Sometimes, when I notice the AI misses the main intended purpose of a domain, I reach out to support to regenerate the results based on my criteria. @Brandpa Scott has been very helpful with that.

 

[Brandpa Scott]

@Bob Hawkes

As mentioned by URL Stream, feel free to reach out to me anytime at [email protected] or [email protected], and I’ll be happy to make any changes you need to the descriptions section of the domains you have listed with us.

 

[DomainJava]

I use Atom, BrandBucket and BrandPa personally, and may give Namerific a try. I have sold one name at Atom Premium (and several standard), one at BrandPa and not yet a name at BrandBucket, but I have about 5x more at each of the other.

I have been thinking of doing an article on the features of the main brandable marketplaces. Here are a few points about the first three:

TLDs handled:
BrandPa only handle .com,
BrandBucket are dominantly .com, but they do handle a few others including .io. They used to handle .me and .ly, and names accepted in those TLDs can stay, but are not taking new submissions. I believe they have started, or are about to add, .ai and .gg, but don't see it in their filters.
Atom do handle a variety of extensions, although the standard is really high outside .com.

Decision Process:
BrandPa use an automated process and decision is immediate and suggests a price (need $1000+ to be accepted). BrandBucket has traditionally taken a long time, 30 days or even slightly more, for most names, but I hear rumours that may be reduced in 2025.
Atom Premium used to be a few days, but is now often a week or more. I have found that what they look for is slightly different, so some names will get accepted at one and not the other. I suggest using multiple brandable marketplaces for this reason.

Visibility:
BrandBucket is the longest established, and have associations built up over the years, and good agents.
Atom do the most promotion of premium names, including various types of marketing on different platforms.
It is hard to evaluate how effective your names are to be sold at each platform.

Presentation:
At BrandPa the AI writes the description immediately and you have no choice over what is written. Most of the time it is very good, but I wish we could edit. You can specify keywords.
At BrandBucket staff write the very short 'description'. As far as I know the seller can't change it, but perhaps if one had a serious concern one could write to them.
At Atom Premium AI will write it, but you have full freedom to edit or rewrite, although now with minimal landers the description does not appear (if you select the minimal landers).
You can select keywords at Atom and BrandPa and this is well worth the effort to do well.

Submission Cost:
At BrandBucket you use a $1 credit for each submission. That is only listing cost currently.
At Atom, most will use a $1 coin to submit. That allows you to list at Afternic, subject to certain rules, and gives supposedly prompter decisions.
BrandPa have a free tier, and also a $5 submission tier. The latter comes with a human designed logo, and most importantly priority in search on their marketplace.

Listing Elsewhere:
BrandPa allow you to list anywhere else, as long as nameservers point to BrandPa.
Atom automatically syndicated Atom Premium names to Sedo. If coin(s) used, and if activated you can list Atom names at Afternic, as long as there is a price differential of at least 10%.
BrandBucket will list your names at Sedo. You are not permitted now to list elsewhere I believe (I think there was a period when you could list at Afternic but that is now changed).

Price Flexibility:
BrandBucket will set a price. You can up that by up to 20% more, but not price, lower or higher, outside that.
BrandPa allow you to adjust price once every 30 days. If there is an upper limit it is very high. They do have a lower limit ($495? possibly wrong but something like this). This can be an advantage if you want to reduce price on a name you plan to drop.
Atom will recommend a price. You can, at any time, price it within a range that is based on your seller level. For example, after 50 accepted names you have Silver status and price flexibility, and more at Gold level at 100. But they don't allow premium to be significantly reduced in price, short of removing them as premium, that requires giving 30 day notice and if you do it with too many names your account may be closed.

Logo:
Traditionally Atom Premium were hand designed and were very good. Now the default is AI. You can try multiple times. They are not bad. I believe if you are really unsatisfied you can still go the human route.
BrandBucket they provide a logo but you don't have input into the process.
BrandPa is designed by a human, but you can suggest how you want it, and work with them, if necessary. That is assuming you paid the $5 for listing.

I have bought a number of names using the Atom wholesale marketplace, and it works really smoothly. I have not yet tried selling on it. I believe there is a Slack channel of BrandBucket users where you can sell wholesale but I have not gone on it. BrandPa has no wholesale option, although as noted earlier you have more pricing flexibility there, and ability to list elsewhere.

-Bob

Thank you so very much for all this info as it is invaluable. I read a lot of your content and you are soooo helpful and obviously a master at this...much appreciated!! I have explained to others that over time and due to my age and where I am in life, I am looking to slowly over time liquidate a portfolio over 1,000 names. They are names acquired many years ago and it is a great porfolio...all .com with exception of a couple. I want to get the highest return possible (realize some may not be an end user price but at least get a little higher over wholesale) and am trying to get creative in ways to do so. Thanks for all that you do on here and all the awesome advice and insight you give....much appreciated!

 

[DomainJava]

Yeah we are new platform without any company registration however all the transactions will be done through escrow for both safety and security of buyers and sellers.

I'm bootstrapping this business as a solo dev and can't take on expenses like companies that are VC funded or have revenue to support their expenses which is why we still haven't registered the business and it's legal to do the business upto certain threshold in every country.

If you are so adamant on rules and regulations, you can't really comply with all the rules in the world despite trying your best no matter whether it's big corporation like google or small businesses.

Those marketplaces too started somewhere and didn't just pop out of thin air and became big.
I just compared them based on features didn't recommend or gave any advice. All the data I presented are from marketplaces help articles and data that they have shared and from the experiences that Bob had shared.

Very well said

 

[DomainJava]

We have recently launched bilgu.com, do consider listing your premium domain on here. We would love to onboard you as our seller.

Bob has really put out a comprehensive list of things you can compare against. I will try to display that same and few other information in table format below for better understanding the differences and you are free to choose which ever you like.

Feature	Atom	BrandBucket	Brandpa	Bilgu
TLDs Handled	Wide variety, but high standards for non-.com	Primarily .com, some .io, .ai, .gg (limited support for legacy .me, .ly)	Only .com	Popular gTLDs and a few ccTLDs
Decision Process	Manual, takes ~1 week or less	Manual, takes ~30 days (may reduce in 2025)	Automated, instant decisions for names priced $1000+	Manual, typically reviewed in 1-2 days
Visibility	Active promotion of premium names across multiple channels	Long-established with strong brand recognition	Moderate visibility; decent traction with a smaller audience	Limited visibility as a new platform
Presentation	AI-generated descriptions with full freedom to edit	Staff writes descriptions; sellers cannot edit	AI writes descriptions instantly; no editing allowed	Only short descriptions allowed to avoid low-quality, AI-generated content
Submission Cost	Free listing on Standard Listings and for Premium Listings $1 per submission, includes Afternic syndication (if rules are met)	$1 credit per submission	Free or $5 for priority listing and human-designed logo	Free
Listing Elsewhere	Can list elsewhere, syndicated to Sedo; Afternic listing allowed with a price differential of at least 10%	Restricted to BrandBucket landers (Sedo syndication allowed)	Can list elsewhere, but nameservers must point to BrandPa	Free to list elsewhere but must redirect to your for-sale lander on Bilgu
Price Flexibility	Sellers can price within a range provided by Atom based on seller level; premium price changes require notice	Prices set by BrandBucket; sellers can increase by up to 20%	Prices adjustable once every 30 days, minimum $495 (approx.)	Full flexibility but price must not exceed listings on other marketplaces to avoid buyer confusion
Logo	AI-generated logos by default, human-designed optional	Provided by BrandBucket; no seller input	Human-designed (with $5 submission), sellers can suggest ideas	No logos provided, as buyers often have specific branding requirements
Commission Rate	Below $2499: 30% (Submission with Coins), 35% (Submission without Coins). $2500 to $4999: 30%. $5000 to $49,999: 25%. $50,000 to $74,999: 20%. Above $75,000: 15% Source	Commission rates vary based on the sale price as follows: 30% for below $10,000 USD, 25% for $10,000 USD - $50,000 USD, 20% for $50,000 USD - $100,000 USD, 15% for above $100,000 USD Source	25% for domains priced below $50,000. 20% for domains priced $50,000 - $100,000. 15% for domains priced above $100,000 Source	Flat 6% on all sales and no minimums Source
Lander Example	View	View	View	View

Once again thanks to Bob for detailed explanation on each of the platform experiences and features.

If I have missed something, please do point it out so I can rectify and make updates to this accordingly.

Really appreciate that info and have told Bob the same on all the info he gave...appreciate you both and others on here that are so helpful...I have learned a lot through NamePros. I will look at your site and see if it is a fit possibly. As I told Bob I am looking over time to liquidate a portfolio of 1,000 plus names that were acquired many years ago...all .com with the exception of a couple. It is a really great portfolio in which I inherited from my father who spent countless hours and years doing the hard work of acquiring names and taught me so much as I was always so interested in the domain industry. Thanks again!!!

 

[Bob Hawkes]

Thanks for your kind comment. I like to try many things, and share how to do things.

Re:

looking to slowly over time liquidate a portfolio over 1,000 names

I am sure many of us are in somewhat the same position. How to find buyer(s) for an entire portfolio is an important topic, and seems to get little attention. Once I feel I have gathered enough valuable insights from those who have done it or are doing it, or even thinking about how to do it, I plan to write about the options.

I am not sure how successful it has yet been, but Atom do have wholesale portfolio sales. I have never tried it as a seller or even looking at what is offered as a potential buyer.

-Bob