# Mike Mann Puts All 300k Domains Up For Sale With BIN Prices

Labeled as information in Domain Industry News started by Silentptnr, Dec 4, 2017.

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1. ### Crypto KingPeculium.com - send me a message for more info.

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Here are some calculations based on a lot of assumptions but interesting nonetheless (just estimates):

- assuming the average price paid for a domain is \$50, his portfolio has cost him \$15M
- assuming a renewal fee of \$9 for each domain and that the domains need renewing every year, his annual cost of holding the domains is: \$2.8M
- assuming he sell 0.5% of his domains every year at an average price of \$5,000 (the average price of all of his domains is around \$15K but assuming that he sells more of the lower value ones than the higher value ones I have divided this by 3), his turnover every year from these domains is: \$7.5M

If we look at the final figure, we can say he is making around \$3.5M a year from these domains. Let's cut this figure by 2 to account for any other costs he may have ie. staff, marketing, champagne bottles etc. that's still a cool \$1.25M in profit every year.

I think these calculations are quite modest and the real profit may be a lot higher. If you're around Mike ma Mann then feel free to comment on this

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2. ### GeorgeQuangEstablished Member

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1> For the guy who runs huge portfolio like him, the renewal fee maybe only \$ 7.99
2> Almost his domains came from Droplist, so just cost reg fee to had them.
3> The key factors here is his selling ratio and the average price. But i think he has earned more. You can not stick in a business that could not bring profit to you.

3. ### atincEntrepreneurVIP

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Let's assume it takes 10 seconds to decide a price for a domain name.

300000 domains = 3000000 seconds = Almost 35 days to price his portfolio.

Meaning he spend at least a month to price his portfolio. AT LEAST... 10 seconds is quite modest to price a domain name I believe.

Last edited: Dec 6, 2017
4. ### BrandablesEstablished Member

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I feel human to know even he has many crap domains...

5. ### Crypto KingPeculium.com - send me a message for more info.

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yep it will probably be a low renewal fee. His profit is probably a lot higher but I just did modest estimate.

6. ### equity78Top Member✔ TLDInvestors.com✔ TheDomains StaffPROGold AccountVIP★★★★★★★★★★

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I would be willing to bet GoDaddy has looked at his portfolio. I have no info but I would imagine with all the deals Namefind does they looked at Mike's portfolio.

7. ### stewmathTop MemberVIP★★★★★★★★★★

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I feel quiet fortunate now i only got about 90 names, but im quiet stingey with my selection process nowadays. Lol

8. ### johnamePlanet FutbolVIP★★★★★★★★★★

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at 8 hours a day instead of 24, would be three times that if my math is right

He probably has graded every domain when he acquired it. Which minimizes pricing thoughts later.

And he probably has assistant(s)

***********
And custom software

Looks like 20 weeks spending 10 sec on a domain working 8 hours a day 5 days a week lol

Last edited: Dec 6, 2017
9. ### nbuzzEstablished Member

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He could drop 250,000 of those and make it a lot more profitable I bet

10. ### nomenActive MemberVIP

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I don't understand it either. I mean, someone said in the thread that he has over 100k domains over 25 (or was it 20) characters. That's third of his portfolio...

Maybe the answer to this puzzling question is simply that his domain business is doing so good that he doesn't need to pay attention to the fact that he's portfolio is so bloated. Because otherwise he would HAVE TO clean up his portfolio, right?

11. ### atincEntrepreneurVIP

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My calculation is the total time he spend for pricing his domains.

This is just assumption tho, cause 10 secs for valuation is really a short time.

I agree with the majority about the quality of those domains.

Hope he will do alright a lot of liability he got there

12. ### Recons.ComActive MemberVIP

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You are leaving money on the table. Would make nice portfolio site name for the certain type of domains!

13. ### Leo AngeloUpgraded MemberGold AccountBlue AccountVIP

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My idea is - bear with me. Do you know how discount stores put on their price tags "our price: \$99. Compare to department store price of \$199."?
For each .com domain in my portfolio, I would find similar but less appealing (grin) domains on the spreadsheet and display that information like discount stores do on their price tags.
For example (actual values):

Actual Problem .com - our price - \$388.
Compare to these similar domains regular retail prices:
PrescriptionDrugProblem.com - \$2,000
TheRootOfTheProblem.com - \$1,800
CruxOfTheProblem.com - \$2,000
Of course, the challenge is to find comparables for each of my .coms.
Well, I will first update the price for Actual Problem .com to at least \$1,288.

Last edited: Dec 8, 2017
14. ### JudgeMindBrandstartDomains.comPROVIPTrusted Contest Holder

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def some crazy pricing going on in there

15. ### JudgeMindBrandstartDomains.comPROVIPTrusted Contest Holder

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...

Last edited: Dec 9, 2017
16. ### NeonNodeEstablished Member

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It takes me forever to sell a keyword.co for like \$5, yet he's pricing a crappy 12 char .com with not even two words for \$300+....
(I understand it's a .com vs .co, but seriously...)

Some things in life, I'll just never understand

17. ### nothereEstablished Member

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Well, he must have money in the bank to support bad years, and some sales renew the rest of the names. Nothing else makes sense. Even "good" names but very specific take many, many years to sell at a decent price. His prices are ridiculous by any metric. Like another poster said, he should get rid of the crap and keep 20,000-30,000 domains.

Godaddy paid around \$167 for domain on 300,000 domains they bought. Obviously depends on how top domains were included but still, there's a limit. https://domainnamewire.com/2017/11/...ion-two-latest-domain-portfolio-acquisitions/

18. ### Jv1999New Adventures: Squire of the Exo-TowerVIP

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How does one manage 300,000 domains? I guess if you spend 8 hours a day, you'd be able to look through all of them? That excel sheet tho :D

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Even keeping just 1% is 3000 names. That would still be a healthy amount to retire on..

20. ### dnkEstablished Member★★★★★★★★★★

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Registering and renewing domains has become very expensive in the last few years, as advertising revenues have decreased because of google online fraud.

21. ### ArcaActive MemberVIP

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In May 2017 Mike Mann said his average sales price was \$3200.
In December 2016 he said his average sales price was \$2600.
In Mid-2015 his average sales price was \$1300.

22. ### JanOThis advertising space is for saleGold AccountBlue Account

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Looking at that list reminds me of a well known strategy hedge funds practice. For example in 2010 a hedge fund bought all of Europe's cocoa worth a billion dollar, enough to move the entire global cocoa market. They created a shortage that stirred up prices. Perhaps this guy hoped the same would happen to the domainindustry but his plans were ruined due to the hundreds of new extensions.

Last edited: Dec 9, 2017
23. ### DN_HunterActive MemberVIP★★★★★★★★★★

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I apologize if this was already mentioned as I did not read all of the posts in this thread. But the names with a fixed price all end with 888 (which are lucky numbers for some). However, if he just changed that to 999 he would make an extra \$111 per domain name. \$111 x 300K names would be an extra \$33 Million or enough to fund his annual renewals for 10+ years. Just saying...

24. ### Jv1999New Adventures: Squire of the Exo-TowerVIP

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Mike Mann should join Namepros. All these fun tidbits that people are commenting about :P. Like how changing 8 to 9 at the end gives him millions more LOL

25. ### domainer111Established Member★★★★★★★★★★

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There's a new army forming in society.

They are the data scientists. There are loads of them leaving college with a truckload of letters and even more formulas.

I chatted to one of them last week, and he showed me the stuff they do. They simply plot all the data and then draw lines that result in the best optimal solution.

For large portfolio holders like Mike and DropCatch etc., I wonder what this data science could do? Could it tell them what to keep and what to drop, based on the existing sales data?

One problem is you are eliminating the "human eye". The data may lead to some wrong names been dropped. ThrillOfTheGrill.com - a massive sale by Mike - for example, might of been dropped.