Making Sense of Domain Name Appraisals: The B/T Ratio

[DomainMart]

Your domain name was just appraised for $2,000. What does the number mean? What is driving its value? Are you equally satisfied with another domain name with the same extension that has the same price?

A simple measure called the brand-to-traffic (B/T) ratio can be used to answer these questions.

For details, see
http://www.domainmart.com/news/Making_Sense_of_Domain_Name_Appraisals.pdf

Comments welcome!