Logo for every domain in portfolio?

[ttfan]

No doubt a logo can add significant value to a domain...I don't think anyone would question this.

However can you justify buying a logo for every domain in your portfolio? Assuming we only ever sell 10% of our domains, the cost of 10 logos would need to be added to the 1 domain we sell to justify the cost.

Simple logos costs seems to vary from about $25 to $50, so do you think it's worth paying for a logo for all your domains?

 

[mhdoc]

I use free for commercial use images from pixabay.com in mine. I can usually find one that matches the theme of the domain. Click the Domains link at PixSe.com to see if you like the look.

 

[S-B]

I actually disagree with the whole premise. I don't think logos add value. In fact, I would argue they could potentially detract from a sale.

Once you see something or categorize it, it's hard to forget. So if you own a brandable and place a tech logo, that nonprofit might have a harder time visualizing it as their name.

 

[deflee79]

Yeah i agree.. logo's don't add value it's just another charge the brandable markets charge you so you feel all warm and fuzzy.

 

[ttfan]

Fair point, thanks guys!

However for non-brandables, where the target market is obvious, it seems to add value to me.

 

[deflee79]

If you have a great name let the buyers dream and think of what could be..just my opinion.

 

[S-B]

Fair point, thanks guys!

However for non-brandables, where the target market is obvious, it seems to add value to me.

So gold.com wouldn't sell without a $50 logo of a piece of gold?

I wouldn't waste your time. Either your domains will sell, or they won't.

 

[ttfan]

So gold.com wouldn't sell without a $50 logo of a piece of gold?

Did I say it wouldn't sell without a logo? Poor example, as domains like that will obviously always sell and will always stand out from the crowd. Most people don't have premium domains like that, and might look for ways of adding value to their domains, or making them stand out more.

I wouldn't waste your time. Either your domains will sell, or they won't.

You might be right, but there are plenty of people who do believe in logos (look at Ali's site), so I'd like to hear from them why they think it's worthwhile. It may not work for every domain, but it might money well spent on other types of domains.

 

[S-B]

Did I say it wouldn't sell without a logo? Poor example, as domains like that will obviously always sell and will always stand out from the crowd. Most people don't have premium domains like that, and might look for ways of adding value to their domains, or making them stand out more.


You might be right, but there are plenty of people who do believe in logos (look at Ali's site), so I'd like to hear from them why they think it's worthwhile. It may not work for every domain, but it might money well spent on other types of domains.

So Ali's website is indicative of the entire market's best practices? Come on. Use your brain.

 

[namerav]

I think In place of logo even a graphical font will do the job and you can yourself design it. Though logo and domain name are not correlated for domain sales.

 

[AndyM]

Create a quality landing page for free and save money by not having a logo.

I create simple txt boxes on MS publisher for my domain names, save as picture then add to site with a link to either my contact page or a seperate landing page with a contact form.

 

[ttfan]

So Ali's website is indicative of the entire market's best practices? Come on. Use your brain.

Nop, I never said this, it was an example, and again you're twisting my words. I'll agree to start using my brain, if you agree to put on your glasses, so that you can read what I actually said.

Thanks @domainivate and @namerav as well, appreciate the tips!

 

[S-B]

Nop, I never said this, it was an example, and again you're twisting my words. I'll agree to start using my brain, if you agree to put on your glasses, so that you can read what I actually said.

Thanks @domainivate and @namerav as well, appreciate the tips!

Hah! Well played, sir.

 

[Omar Negron]

I always liked the look of the domain name as an image. Not a logo per say but something like this...

https://www.namepros.com/threads/yo...e-day-no-handregs.756868/page-36#post-5377047

My girlfriend makes them for me, because she's cool. She may be open to doing some simple ones for others (not free of course).

-Omar

 

[deflee79]

I always liked the look of the domain name as an image. Not a logo per say but something like this...

https://www.namepros.com/threads/yo...e-day-no-handregs.756868/page-36#post-5377047

My girlfriend makes them for me, because she's cool. She may be open to doing some simple ones for others (not free of course).

-Omar

I like it. It's clean and to the point.

 

[johname]

A domain holder has practically zero chance of having a logo pre made to fit a future serious buyer of a domain. Heck you cant even guess the color scheme they will want to use.

Having spent a lot of time in the mind of a logo designer, I can tell you for $25-$50 you will get a thought process of: Take a font, create outlines (vector lines), manipulate the lines a bit (usually by cutting something out or angle lean), then if it's say a garden domain, draw a simple leaf or turn one letter into a leaf. Done.

Also in the $25-50 category are the "Search Google for logos, spit out something similar" and the "Go to my past made logos and change one a bit" approaches.

I would rather own three well thought out hand regs for a year than pay someone $30 to build a logo for a portfolio domain that the buyer wont use and was next to nothing in there decision making.

If you are one that wants to show a domain in a logo to a client. The goal should be more of just a 'logo test drive' on the cheap. The potential buyer sees your domain in a quickly made logo to help them more perceive the domain in the logo they actually want.

Best to make this logo yourself and save dry powder for renewals.

If you cant do it yourself. It is also possible to hunt high and low for that Fiver type of designer that gives you some quality in a logo for $5

 

[S-B]

A domain holder has practically zero chance of having a logo pre made to fit a future serious buyer of a domain. Heck you cant even guess the color scheme they will want to use.

Having spent a lot of time in the mind of a logo designer, I can tell you for $25-$50 you will get a thought process of: Take a font, create outlines (vector lines), manipulate the lines a bit (usually by cutting something out or angle lean), then if it's say a garden domain, draw a simple leaf or turn one letter into a leaf. Done.

Also in the $25-50 category are the "Search Google for logos, spit out something similar" and the "Go to my past made logos and change one a bit" approaches.

I would rather own three well thought out hand regs for a year than pay someone $30 to build a logo for a portfolio domain that the buyer wont use and was next to nothing in there decision making.

If you are one that wants to show a domain in a logo to a client. The goal should be more of just a 'logo test drive' on the cheap. The potential buyer sees your domain in a quickly made logo to help them more perceive the domain in the logo they actually want.

Best to make this logo yourself and save dry powder for renewals.

If you cant do it yourself. It is also possible to hunt high and low for that Fiver type of designer that gives you some quality in a logo for $5

I think most people don't realize that logos can cost thousands. My company wouldn't even consider a project under $200.

 

[Omar Negron]

I like it. It's clean and to the point.

Thank you!

 

[cmdomains]

I find that a lot of logos attached on domains in different marketplaces scream "pick me! pick me!! "

Mehhhh.

 

[DomainVP]

No doubt a logo can add significant value to a domain...I don't think anyone would question this.

Logos are unnecessary, however a clean presentation of the domain couldn't hurt.

So if one does have a marketplace, they should consider using CSS to style the domain. Find a nice presentable font and a color that works with your site theme, and then use css shadowing and a few other tricks.