LDV is to rebrand as MAXUS across right-hand drive Europe to coincide with the launch of two new models that will underpin the brand’s transformation – the new Deliver 9 and the newest EV in the brand’s stable, the E Deliver 3.
In 2009, LDV was bought by China’s SAIC, and was manufactured under the MAXUS name for the home market in addition to selected left-hand drive markets in Europe such as Spain, Belgium and The Netherlands.
Harris Group Chief Executive Denise Harris, said that now is the optimum time to consolidate the brand as MAXUS.
“When it comes to changing a brand name, you have to think very seriously about the benefits and also the possible consequences, and decide if it really is the right thing to do for the brand and the wider business.
“The LDV brand is much-loved by many loyal customers but, with the advent of new models on new platforms that will undoubtedly change brand perceptions, I am confident that the market will welcome the transition.
MAXUS.com
Date creation 1994-09-20
$2600 @ Snapnames 2005-10-29
LDV.com temp redirects to SaicMaxus.com
read more (businessvans uk)
In 2009, LDV was bought by China’s SAIC, and was manufactured under the MAXUS name for the home market in addition to selected left-hand drive markets in Europe such as Spain, Belgium and The Netherlands.
Harris Group Chief Executive Denise Harris, said that now is the optimum time to consolidate the brand as MAXUS.
“When it comes to changing a brand name, you have to think very seriously about the benefits and also the possible consequences, and decide if it really is the right thing to do for the brand and the wider business.
“The LDV brand is much-loved by many loyal customers but, with the advent of new models on new platforms that will undoubtedly change brand perceptions, I am confident that the market will welcome the transition.
MAXUS.com
Date creation 1994-09-20
$2600 @ Snapnames 2005-10-29
LDV.com temp redirects to SaicMaxus.com
read more (businessvans uk)