strategy How to Find Potential End Users?

[shilmy]

Hi,

Do any of you has regularly sell your domain to end users? If so, do you mind share with me in this thread on how find potential end users for your domain?

Regards,
Sjarief

 

[Archangel]

Something that's worked quite well for me is "ThePotentialBuyersDomain.com Website Question." It's not really bad, as you are asking a question of sorts about their website (whether they want a new domain for it) & it seems far more legit than "domain.com is for sale." As an aside: If it seems related to their website, they'll feel obligated to click.

 

[infmoney]

Something that's worked quite well for me is "ThePotentialBuyersDomain.com Website Question." It's not really bad, as you are asking a question of sorts about their website (whether they want a new domain for it) & it seems far more legit than "domain.com is for sale." As an aside: If it seems related to their website, they'll feel obligated to click.

I'll probably give that a try on Monday. I think now with school starting again the response rate should be back up(very low response rate lately).

 

[av1atic]

Something that's worked quite well for me is "ThePotentialBuyersDomain.com Website Question." It's not really bad, as you are asking a question of sorts about their website (whether they want a new domain for it) & it seems far more legit than "domain.com is for sale." As an aside: If it seems related to their website, they'll feel obligated to click.

Completely agreed. The method above has worked significantly better for me.

 

[lennco]

Something that's worked quite well for me is "ThePotentialBuyersDomain.com Website Question." It's not really bad, as you are asking a question of sorts about their website (whether they want a new domain for it) & it seems far more legit than "domain.com is for sale." As an aside: If it seems related to their website, they'll feel obligated to click.

I like that one, I'll also try that one on Monday.
Thanks AA
Rep'd!

 

[Nattydomain]

What I do when sending emails is use the subject line 'Question about "their url" this has worked for me.

 

[infmoney]

What I do when sending emails is use the subject line 'Question about "their url" this has worked for me.

Nice, definitely will be trying both on Monday and let you guys know the outcome.

Has your reply ratio been down this month?

 

[Kate]

I know I am stating the obvious but before chasing end users the skill one must possess is "how to find domain names that somebody would actually want"

 

[namemarket]

Domain quality is the most important thing by far..... Brad

In general terms that would seem to make sense but disagree with it in most cases because the numbers game and luck is heavily involved.

As evidence, there are vast numbers of excellent keyword domains which never have offers and likely may never sell but look at dnjournal.com and you will quickly see lots of questionable value domains (even some which appear to be little more than reg fee value) selling for top dollar. That's because they sold as a result of luck and the numbers game.

 

[Nattydomain]

Nice, definitely will be trying both on Monday and let you guys know the outcome.

Has your reply ratio been down this month?

I have not sent out any in a few months as other business is taking over BUT when I do send them out of course I get no replies at all but at least they still will for the most part ask how much or no thank you.

 

[namemarket]

...BUT when I do send them out of course I get no replies at all.....

Right, that's a big mystery. I find it so strange with such rare replies.

Have tested based on a fixed price, a price range and make offers only but always the same story with very rare response from the prospective buyers.

Hard to understand why they rarely respond but took the time to inquire in the first place. I just started with a different tactic but too early to see results.

 

[infmoney]

Well I know for one, that after giving your price they don't respond as much because most "endusers" don't understand the need for another domain and thought you we're going to offer them the domain for $20 or less.

I've had loads of people tell me "I already have a domain" or "I will offer you $20".

Right, that's a big mystery. I find it so strange with such rare replies.

Have tested based on a fixed price, a price range and make offers only but always the same story with very rare response from the prospective buyers.

Hard to understand why they rarely respond but took the time to inquire in the first place. I just started with a different tactic but too early to see results.

 

[Archangel]

Not to sound mean but I think otherwise:

1.) Your pitch is spammy in appearance & ppl look at the first line, delete your email, then pretend it was never sent at all or

2.) You are offering a sucky domain that no one wants or

3.) You're attempting to sell irregardless of niche ie you're selling cats to a dog lover. If I'm into film, I wouldn't need a video-game domain, ya know?

Right, that's a big mystery. I find it so strange with such rare replies.

Have tested based on a fixed price, a price range and make offers only but always the same story with very rare response from the prospective buyers.

Hard to understand why they rarely respond but took the time to inquire in the first place. I just started with a different tactic but too early to see results.

 

[Neophyte]

I have read this thread with great interest and have tried to apply what I have learned to my own sales.

Yesterday, I tried to pitch the domain AffordableSchoolUniforms[.]com to end users in that industry. I made sure to send emails to owners of active websites, not to other domainers or owners of parked domains. I know that AffordableSchoolUniforms[.]com is not a premium domain, but I was pitching it to owners of domains such as girls-school-uniforms[.]info, halfpriceschooluniforms[.]com, etc. My domain is a definite upgrade over those names.

My asking price was $300, but I also made it clear that I was willing to negotiate. I must have emailed 100 owners, and as of this posting, NOT ONE REPLY! I don't know what I am doing wrong. Was the price too high? Was my letter too long? Did the email go to the recipient's spam folder? I don't know.

If someone would be so kind as to help point me in the right direction, I would be most appreciative.

Also, I am willing to pay a commission to someone willing to pitch my domains to end users. I am looking for someone who had multiple successful sales to end users in the past. Please PM me if interested.

Thanks for your time.

 

[lennco]

I have read this thread with great interest and have tried to apply what I have learned to my own sales.

Yesterday, I tried to pitch the domain AffordableSchoolUniforms[.]com to end users in that industry. I made sure to send emails to owners of active websites, not to other domainers or owners of parked domains. I know that AffordableSchoolUniforms[.]com is not a premium domain, but I was pitching it to owners of domains such as girls-school-uniforms[.]info, halfpriceschooluniforms[.]com, etc. My domain is a definite upgrade over those names.

My asking price was $300, but I also made it clear that I was willing to negotiate. I must have emailed 100 owners, and as of this posting, NOT ONE REPLY! I don't know what I am doing wrong. Was the price too high? Was my letter too long? Did the email go to the recipient's spam folder? I don't know.

If someone would be so kind as to help point me in the right direction, I would be most appreciative.

Also, I am willing to pay a commission to someone willing to pitch my domains to end users. I am looking for someone who had multiple successful sales to end users in the past. Please PM me if interested.

Thanks for your time.

First off its only been one day.
Some people dont check their email for days others may need time to think about it.
On my last sale the person didn't send their first reply to me for almost 3 weeks after I first emailed them.

And it is important to keep your email short and sweet. I dont put a price in the email so that that have to ask me how much.
And as others have said its a numbers game.

I think I remember Federer once saying out of several hundred emails for just one domain he may get a few replies and maybe one sale per domain.

 

[infmoney]

There are many variables: time sent, subject line, email , domain quality, etc.

I've received emails 2 months after the initial email(even after I've already sold the domain).

I have read this thread with great interest and have tried to apply what I have learned to my own sales.

Yesterday, I tried to pitch the domain AffordableSchoolUniforms[.]com to end users in that industry. I made sure to send emails to owners of active websites, not to other domainers or owners of parked domains. I know that AffordableSchoolUniforms[.]com is not a premium domain, but I was pitching it to owners of domains such as girls-school-uniforms[.]info, halfpriceschooluniforms[.]com, etc. My domain is a definite upgrade over those names.

My asking price was $300, but I also made it clear that I was willing to negotiate. I must have emailed 100 owners, and as of this posting, NOT ONE REPLY! I don't know what I am doing wrong. Was the price too high? Was my letter too long? Did the email go to the recipient's spam folder? I don't know.

If someone would be so kind as to help point me in the right direction, I would be most appreciative.

Also, I am willing to pay a commission to someone willing to pitch my domains to end users. I am looking for someone who had multiple successful sales to end users in the past. Please PM me if interested.

Thanks for your time.

 

[Neophyte]

First off its only been one day.
Some people dont check their email for days others may need time to think about it.
On my last sale the person didn't send their first reply to me for almost 3 weeks after I first emailed them.

And it is important to keep your email short and sweet. I dont put a price in the email so that that have to ask me how much.
And as others have said its a numbers game.

I think I remember Federer once saying out of several hundred emails for just one domain he may get a few replies and maybe one sale per domain.

Maybe you are right about it only being one day since I sent the emails. I just know that the couple of times I have been successful selling, someone would respond within a couple of hours.

It is tedious work gathering those email address (dealing with private registrations and contact forms, etc.) and if you don't get a response it is very discouraging. I must have spent 5-6 hours getting the email addresses!

 

[lennco]

I must have spent 5-6 hours getting the email addresses!

Now do that everyday and you might get a few sales a month

And yes it is very tedious work.

 

[Neophyte]

There are many variables: time sent, subject line, email , domain quality, etc.

I've received emails 2 months after the initial email(even after I've already sold the domain).

I normally send the emails late at night so the recipients can have them first thing in the morning.

For the subject line, I use the keywords of the domain or the name of the industry along with "website question and comment." (Such as School Uniforms Website question and comment)


The domain is AffordableSchoolUniforms dot com, which is not great quality, but should be worth a couple of hundred bucks to someone who sells school uniforms.

 

[fm1234]

posted by nohbdyduzitbett:

I must have emailed 100 owners ...

I must have spent 5-6 hours getting the email addresses!

There's no point shotgunning it. The "numbers/luck" approach is just making a full time job out of busywork, that feels like real work but isn't. I say "10-30 prospects" a lot, but honestly, I don't think I've ever actually sent a single domain to more than 20 prospects. I'm sure that there are more than 20 prospects out there; I just don't see that there is much point in trying to find them -- if you want to get it in front of numbers, post it up on SEDO and promote the link. If you want to get it in front of serious potential end users, you have to consider that most companies and inviduals do not own a bunch of domain names, even if that might be something that would benefit them. So just because a prospect might have one domain similar or related to yours, does not make it a quality prospect.

Also, just my own opinion, but if you can dig up 100 prospects in 5 hours, these are crap prospects. Even with a somewhat streamlined system in place, it generally takes me 10-15 minutes to run through some basic screening (are they spending money on advertising at this keyword, do they own multiple related domains, are the domains developed or parked or redirected etc.) and then come up with reliable point-of-contact info on an actual human with a name (vs. "IT Department" or whatever) for that prospect. I could be wrong of course, but it's just hard to imagine how you could come up with 100 prospects worth pitching in that timeframe, unless the domain was something killer.


Frank

 

[Kate]

Yesterday, I tried to pitch the domain AffordableSchoolUniforms[.]com to end users in that industry. I made sure to send emails to owners of active websites, not to other domainers or owners of parked domains. I know that AffordableSchoolUniforms[.]com is not a premium domain, but I was pitching it to owners of domains such as girls-school-uniforms[.]info, halfpriceschooluniforms[.]com, etc. My domain is a definite upgrade over those names.

Eveything is relative
I guess the owners have the domains that they have because they were not willing to buy on the aftermarket. Just because their current domains are not too great doesn't they are easy targets.

Also, I am willing to pay a commission to someone willing to pitch my domains to end users. I am looking for someone who had multiple successful sales to end users in the past. Please PM me if interested.

There are no brokers for low-value domains. Even if charging 50% of your asking price of $300, it's not worth the time and effort.

It is tedious work gathering those email address (dealing with private registrations and contact forms, etc.) and if you don't get a response it is very discouraging. I must have spent 5-6 hours getting the email addresses!

That begs the question: is it worth peddling low-value domains ?
Make your time and effort worthwhile, for your own benefit and that of the potential buyers.