I haven't read all of these, so please excuse me if I overstate. I've sold many domains (none over early $xxx but then again, I've never owned any worthy of higher). Let me give you a few hints for selling your domain:
I've read it mentioned that you shouldn't send email bulk. This is true. Many of the reasons given are accurate ie if you send bulk emails, people will think you're spamming them. Something was mentioned before but I don't think it was explained the way I would have, so I'm going to do it here. If you send the emails one-by-one, it'll be tedious and not worth wasting your time over, right? Well, I vouch for the first part. You need to make the potential buyers feel as though you are talking directly to them. If you send a mass email, potential buyers will get the feeling that the email wasn't sincere and that you are only trying to get another bidder/player in the game. That's all you're really doing but they don't need to know that. In fact, they shouldn't. In the email, NEVER use "Dear sir/madam," etc. unless there's no other option. Personalize! If you know the buyer's name is Bob Smith, start it out with something similar to, "Dear Bob Smith." If the potential buyer has site.com and if you think your domain would work well with the potential buyer's site, don't add something to your email like "This will work as a great addition for your site." Use "This will work as a great addition for site.com." This is among the most important things to learn -- Let the potential buyer feel as though you are being sincere and not looking at him/her as a last resort.
The email address you send the email from isn't important, is it? As long as it sends, nothing else matters, right? This mindset will see all your researching go to waste. Spammers and frauds send emails from free providers, such as Hotmail. To distinguish yourself as a real, legit individual with a real, legit offer, use an email address from another domain you own, something that makes it stand out. If a person gets an email from hotmail.com, yahoo.com etc. they just might dismiss your email as trash and delete it without reading it. MAKE SURE THE USERNAME doesn't contain numbers or underscores (the latter is okay at times but should still be avoided), as these also will make people dismiss the emails as spam the second they see the address it was sent from.
I will offer one more piece of advice: If they don't need to know something, don't tell them. I am not suggesting that you refrain from telling them vital information (I just said the opposite!). The biggest example I can give here is your intentions for selling. I don't think the potential buyers need to know why you are selling. If you tell them, let's say, "I'm broke and I can't pay my bills, etc" then there are chances that they might try to sucker you into selling your domain directly to them, avoiding an auction or the chance to entertain additional bids, at perhaps 25% less or worse -- even as low as 10% -- of its value. If they don't need to know something, don't tell tem.
The rest should be second-nature. NEVER, EVER lie to them! Always keep a professional disposition. If you ask for $1,000 and someone offers you only $50, don't say something along the lines of "Get a life, freak! I'm not selling this for $50, you sorry-ass prick!" Instead, politely say, "Thank you for your offer but I am looking for something in a higher price range." Common sense is the biggest key to a sale -- not finding bidders or potential buyers. Use common sense and you might be able to make a sale with only one email sent. Remember -- You can send 1 email and make $10,000 from it and you can send 10,000 emails and not get a $1 offer. Know how to approach buyers and the rest will play out adequately. Act like a scammer or a noob--even if you are one--and you'll scare away bidders and all hopes of getting a sale. Remember: Common sense first, locating buyers second. Do this and I guarantee you'll see results. In this game of domain investment, you gotta play all your cards right. Know how to play them before doing anything with what you have. Remember: First impressions count. Mess up once and you might not get another chance with the same buyer. Be smart and you'll see rewards. Be stupid and see nothing. The former sounds better, doesn't it?
