discuss How important is pronunciation?

[Zei]

Hey everyone!

I just saw a .com domain with excellent pronunciation. It's a homophonic word. It means two things at the same time. (One in English, one in other and familiar language).

Do you think it's important when we calculate the worth of the domain? It has more than 7+ words so I wanted to know how pronunciation may effect the price.

Thanks!

 

[wurdd]

That's awesome.

 

[Zei]

That's awesome.

Do you really think so?

I just saw an app in Google Play with the same name and it only has 50 downloads so... I'm not sure it'll be a good investment or not.

 

[wurdd]

Why not come up with your own name?

 

[MadAboutDomains]

Pronunciation of a domain is very important. If the vast majority of the world don't know how to pronounce it accurately when they see it - it's a problem.

Even a great domain like Microsoft's live.com is problematic (is it live like "live music" or live like "I live in a house")?

You shouldn't need a multi million dollar campaign in order to get the pronunciation into people's heads.

It's also worth bearing in mind that any domain that contains 7 words is likely to be too long and worthless unless it's a very common phrase that's known all over the globe. Even then you might be struggling.

 

[DrJacoby]

It has more than 7+ words

So the domain has at least 9 words in it?

 

[koolishman]

So the domain has at least 9 words in it?

I think he meant 7+letters.

 

[koolishman]

"more than 7+" means more than 8 (at least).

Right.

Letters. Not words. I think so.

 

[Zei]

Yeah, 7 letters. My mistake.

 

[PeterGomes]

very important is pronunciation

 

[BrandAptly.com]

You should always make accommodations for word-of-mouth marketing. That's where pronunciation comes into play.

 

[Samer]

I think he meant 7+letters.

Exactly, minor semantics” people!

 

[equity78]

Pronunciation is very important especially if you don't have the budget to advertise.

 

[Shojib]

Pronunciation of a domain is very important.

 

[TheBaldOne]

Pronunciation as in thought processes or as in oral communication?

I give you the very old conundrum:

'therapist.com'

There are two common variations of 'pronunciation' of this domain:

- Therapist dot com
- The Rapist dot com

But besides pronunciation also relies on dialect, which there are multitudes of.

As it is most people now see rather than hear domain names, therefore pronunciation has become less important, this is especially so since the advent of the mobile/cell phone. Think how many times a day you 'hear' a domain name being mentioned, now compare that to the number of times a day you see a domain name.

This trend is likely only to accelerate faster over the coming years. And whether you say 'To-mat-o' or 'To-mat-oe' will make little difference, both will be understood by the vast majority of the targeted public.

One further illustration of this is the use of numbers used during texting to replace groups of letters with a single number, i.e. 'mate' is replaced by 'm8'.