DomainEquity Logo input needed

[Rob Monster]

I am looking for some input on logo selection.

We have been working to finish a project called Domain Equity for peer to peer lending -- empowering domainers to access liquidity outside of the conventional banking pool. For those not aware, DomainEquity was a project long before COVID-related shutdowns, but has taken added urgency as a result of pressure on the banking system.

The site is scheduled to go live sometime in April. Here is a preview of the homepage:

And here is a walk-through:

https://www.loom.com/share/547cf9f24a9d4f1e90701361f34651fc

We have some logo concepts -- here is the short list of final candidates:

For the long run, I tend to prefer a logo that can ultimately be branded in a way that can be logowear, e.g. you could put it on a baseball cap, etc.

Welcome any feedback.

 

[Name Trader]

Honestly simple is better. What it is currently is great

this one

The best so far, IMHO.

 

[Millionaire]

#4 &#8 Rob... Actually #8 more

 

[Sumeeth]

I liked #7 , Great work by the team there

Thanks,
Sumeeth

 

[Rich]

I like the icon in five, would has as favicon maybe. seven looks good, got the whole "cross your t's and dot your i's" thing going synonymous with negotiations.

 

[Pay.My.id]

Good for # 7 , but great for # 8

 

[7363824]

I'm surprised how many people are saying #8 idk but I dont like the icon. Same with #5 too much going on with it IMO. #7 comes close but doesn't go overboard but I still love the simplicity of #4.

 

[Bertrell]

I'm diggin' #7

 

[Namesolve]

#4 seems like a nicer one.

 

[Aftab Iqbal]

I like #5

 

[h2o]

I agree with @BrandPlease. 5 & 8 are the best. 8 appears to be the most popular so far according to my unscientific scanning of the feedback, but 5 also has a nice logo that can stand by itself on a baseball cap or t-shirt for instance. In the opening thread, Rob did say that the "logowear" concept (brands that look good on apparel) was important too

 

[capiche]

I originally liked #8, but on second thought, I think it (the avatar) looks too much like something from the early 00’s. Almost like something Godaddy would do.

I’m settling for #4 because, for one, it’s simpler. It incorporates the avatar into the domain itself and would look much more professional on hats and t-shirts.

 

[bmugford]

#7.

Brad

 

[vinsdomains.com]

Also a fan of 7

 

[frank-germany]

they all look like a fivr $5 USD job
why don't you pay a designer?

 

[Mister Liquid]

#7 and #8 but leaning toward #7

 

[DomainBarracksRob]

#4 by far

At a first Wee glance #8 could easily and does (IMO) look like "D DomainEquity" Icon hinders it looks to much a like a "D". no good! ( same with 5)

#4 pops out and is CLear!

7 would be my 2nd choice

 

[Lox]

#8

> concept:

 

[Steven McEvoy]

they all look like a fivr $5 USD job
why don't you pay a designer?

Haha I thought the same thing!!

or at least show some NamePros support, sense you love this community so much and do a design contest here @Rob Monster

 

[7363824]

I originally liked #8, but on second thought, I think it (the avatar) looks too much like something from the early 00’s. Almost like something Godaddy would do.

Perfectly pt to words what I was thinking. Sorry Tib fir the GD comparison but I agree, it gives me that same huh feeling GDs new logo did.

 

[Golan]

7