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platey

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Domain name rental - is it first possible? And/or worth it?

Eg and who owns the backlinks and seo and google ranking the rental of a domain name gives the owner of the domain name after the rental period?
 
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Sure, it's a great idea for the owner. BUT people, especially business people, aren't idiots. Very few people would even consider renting a domain, knowing that all of the promotion they put out, all of the traffic they get, etc. will all be lost as soon as the rental ends. You would need an AMAZING domain to find someone willing to rent...because in most cases, it's far better to hand register a crap domain and promote it, publish it, keep the traffic and own it indefinitely without expensive monthly fees.

that's edging towards branding i suppose in as much as any domain name and any subsequent website built on it will gain google ranking based on its keywords and anything can be branded it just takes time and good seo but some business want the generic type in traffic as well eg industry sector using organic seo which saves ppc ads and can offset domain name rental costs
 
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I've leased four domains / websites. Normally a one year contract with an automatic renewal at .0X% increase. All four websites were automotive related.

One company demanded a three year lease. It didn't work out and I let them out of the lease early. We still do business.

Only one name became a purchase. I gave up a lot of money on the purchase.

My average lease profit was about $2.5k I don't currently have any domains leased but I have a couple of websites still up if someone wanted to see them.

I got started leasing domains after I leased a name I couldn't afford to buy. I ended up buying the name for 2.5k if remember right. I still use the same contract I was given for that lease.

great info especially for those never having had experience of leasing domain names or who may be thinking of leasing a domain in the future
 
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What downside. You get to use a great domain at the fraction of the cost of buying. You have an option to buy. Lease has the stats so they'll know if the juice is worth the squeeze.

brilliant phrase made me laugh lol it dont take much

i brought a {profession} in country code etc {its in my sig} but paid £6 for it and renewed it for £15 ish so it owes me £21 approx $30 but its very much emerging market so to speak with great potential and would get great automatic type in traffic but prepared to sit on it for a while
 
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Hi

domain name rental is rare, in that some may "pay rent" while testing the domain for a project or to verify the stats on their server, if they are considering purchasing your name based on "claimed" traffic..

others may pay rent, when it's for an exclusive short term period.

but in general, most who "pay rent" are doing so within a "rent to own or lease to own" type of deal, where they either pay a "down payment" and/or "monthly payments" on a fixed schedule, until the agreed amount is paid in full.

in the interest of the owner, lease deals can include any protective provisions, late fee's, compounded interest, etc.


https://www.namepros.com/threads/lease-to-own-contract-via-escrow-or-others.918851/#post-5308837

https://www.namepros.com/threads/renting-domains.957495/#post-5616323

https://www.namepros.com/threads/domain-leasing-pitfalls.863713/#post-4897370


imo....
 
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Who says you have the option to buy? In SOME contracts, yes, you have the option to buy. But there is no requirement that a contract be written with an option for you to buy it...and there are ones where it is rental only, with no option to buy. And you honestly can't think of any downsides. Hmmm, let's see...if you are using it for a legit business, people will start to associate the domain you don't own with your business. You can't publish the domain name on any of your business material, because you have no control after you are done renting it. Any traffic you bring to the domain is gone after the rental ends. Etc.

you make a valid point and yes but you should be able to use it on your business material etc because after all it it is your rented business address - some businesses change premises once in a while and a domain is a business address and as such and should be used just like an actual address eg where a business can put their busines name or logo on the side of the business via a sign etc so long as that business returns the premises to the state they entered the building eg sign free the only difference with a domain name is that the business having rented the domain name will have left behind backlinks and seo etc
 
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That is why you include the option to buy.

Besides, would you refuse to rent the best location for a store in your town b/c you couldn't take your lease improvements to a new building? Get real.

Yes the domain has to be a rock-star. You wouldn't lease a crappy domain any more then you'd lease a store facing an alley.

in the uk there are many very old listed buildings eg even if a person owns them they can only be restored
to a certain specification eg origiinal condition at huge expense but they are usually in very sought after town centre locations where large retail chains want to have their stores in these locations and they have to agree to very strict renovation criteria etc but the profit generated by these stores being there outweighs any additional expense of restoration etc

sometimes location is everything to a store and the best domain is the best location and obviously doesnt come cheap
 
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That is why you include the option to buy.

Besides, would you refuse to rent the best location for a store in your town b/c you couldn't take your lease improvements to a new building? Get real.

you make a valid point and yes but you should be able to use it on your business material etc because after all it it is your rented business address - some businesses change premises once in a while and a domain is a business address and as such and should be used just like an actual address eg where a business can put their busines name or logo on the side of the business via a sign etc so long as that business returns the premises to the state they entered the building eg sign free the only difference with a domain name is that the business having rented the domain name will have left behind backlinks and seo etc

You guys are very narrow minded. First, you don't have the option to include an option to buy, that's up to the owner of the domain. Sure, you can ask for it or refuse to rent it without it, but it's the owners decision whether to include it.
Second, improving a building is way different...if you improve a rental, all you are out is the money for the improvements. If you lose the domain, you lose a main point of contact, possibly your reputation if a harmful site that people associate with you goes up, possibly lose customers to the new owner of the domain, lose the goodwill/reputation you built up, have people who find your old flyers/business cards visiting another businesses website, etc.
Third, think of it like this...Let's say I'm a dentist and I rent an office for my practice. If I move my office to a new location, I can easily put on the website and also tell people when they schedule an appointment that I am now located at a new address. In the unlikely event my client showed up at the old rental location, they would immediately realize it was not my office anymore. In contrast, if I lose the domain that is printed on flyers and business cards, people who find them looking for a dentist will go to the website...and find another dentists website instead! So I will now be losing my business to a competitor.
There is a big difference between changing rental space and losing a domain name.
 
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You guys are very narrow minded. First, you don't have the option to include an option to buy, that's up to the owner of the domain. Sure, you can ask for it or refuse to rent it without it, but it's the owners decision whether to include it.
Second, improving a building is way different...if you improve a rental, all you are out is the money for the improvements. If you lose the domain, you lose a main point of contact, possibly your reputation if a harmful site that people associate with you goes up, possibly lose customers to the new owner of the domain, lose the goodwill/reputation you built up, have people who find your old flyers/business cards visiting another businesses website, etc.
Third, think of it like this...Let's say I'm a dentist and I rent an office for my practice. If I move my office to a new location, I can easily put on the website and also tell people when they schedule an appointment that I am now located at a new address. In the unlikely event my client showed up at the old rental location, they would immediately realize it was not my office anymore. In contrast, if I lose the domain that is printed on flyers and business cards, people who find them looking for a dentist will go to the website...and find another dentists website instead! So I will now be losing my business to a competitor.
There is a big difference between changing rental space and losing a domain name.

which will eventually increase the value of good quality domain name sold prices
 
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which will eventually increase the value of good quality domain name sold prices

Which doesn't help the dentist renting his domain name.
 
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Which doesn't help the dentist renting his domain name.

if the domain name is of high quality eg exact match eg dentist domain it would encourage long term rental
 
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The lessee gets customers at a cost saving. Normally a fraction of what it would cost using adwords.

The lessor earns more money than parking, improves their domain authority and increases the opportunity and price of a sale.

To biggie's point, if you search for domain lease, you'll find a log of blogs talking about but very few opportunities.
 
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there are ZERO reasons for a developer to lease a domain if he doesn't have the certainty that he can buy it at some point (at a price agreed upon before he starts developing).
 
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i think most people who sell domains are open to renting it too.
usually the terms are straightforward.. and you just point yoru domain to where the person renting tells you to...

pay as you go type of deal
pay once per month
you stop paying, the domain stops pointing to your site
and you get option to buy at any time if you want to of course.
of course the months you paid to rent are not substrated from the buy price, cause this is not rent to own scenario.
Agree with you @alcy
 
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there are ZERO reasons for a developer to lease a domain if he doesn't have the certainty that he can buy it at some point (at a price agreed upon before he starts developing).

yep, domain leasing is my wet dream but if you try to put yourself in the shoes of a domain developer you will see that is hard to find a reason to do this ... maybe for a ultra premium com ... maybe.

off-topic: have you noticed that if you search for ricks blog the no. 1 result is the guy who has the .biz and "our" rick is no. 2 with his .com? isn't that funny as hell? :)
 
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I do let some of my domains to be used for free to people who want to have an easier start in developing. I do give them hosting too. As payment I always ask for a few links to be added somewhere in the homepage.
 
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"Rent2Own.domains" is for sale.
 
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I think the big danger in renting is the trashing of the name. It could take a while to recover if the name is used by a spammer, terrorist or other promoter of illegal activities.
 
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Other option might be, don't give the domain till he or she has completed the price arrangement.
 
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