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Do you prefer to buy more "short domains or long domains"? Why?

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theuniverse

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Do you prefer to buy more "short domains or long domains"? why?
 
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short.

Long domains are more difficult to remember (generics aside) and suffer from more typos. Short domains also tend to be much easier to liquidate for near full reseller value should the need arise.
 
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It depends who you're selling to.

"Short" domains are widely traded within the industry. Very few of those turn into actual sites or are sold to end users; Reece is absolutely correct in saying they're easy to liquidate at reseller value since most of them are simply traded back and forth between resellers. Someone got the idea that shorter means better, when memorable names are actually better.

If you want a better chance at selling to an end user, spend the $5,000 you'd spend on a three-letter.com on a more memorable or generic name that's likely to have more PPC revenue and more end users. You can only sell "short" domains to groups that use that acronym.

While we're on the subject, it baffles me that people are actually spending money to buy out four-letter .net domains. I can barely sell a four-letter .com for $15 (I'm LLLL .com-free as of yesterday!); why in the world would I want a short .net that's not even a real word, which is worth 1/10 of its .com, in most cases? What kind of end user is going to buy a random four-letter .net? I don't understand the argument for buyout names.
 
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Many of the 4 letter .nets being bought are of the quad premium, VCVC, and strong pronounceable varieties. Their corresponding .coms generally go for $200-$500, hence the belief there may be value in registering the .net equivalents.

I agree with you 100% that it's absolutely silly to spend $5000+ on a short domain unless you have a marketing plan. Most LLL.coms (and LLLL.coms for that matter) receive very little in the way of direct navigation and will require heavy promotion.

However, once heavily promoted, they can achieve results as good, if not better than most longer domains, largely thanks to their memorability. If we take my LLLL.com as an example, it's name is promoted constantly on domain name forums thanks to it's "4 letter .com" meaning in the domainer world. The 3000+ uniques/month of highly targeted domainer traffic it brings in undeveloped is more than even most generics can lay claim to.

Steve said:
It depends who you're selling to.

"Short" domains are widely traded within the industry. Very few of those turn into actual sites or are sold to end users; Reece is absolutely correct in saying they're easy to liquidate at reseller value since most of them are simply traded back and forth between resellers. Someone got the idea that shorter means better, when memorable names are actually better.

If you want a better chance at selling to an end user, spend the $5,000 you'd spend on a three-letter.com on a more memorable or generic name that's likely to have more PPC revenue and more end users. You can only sell "short" domains to groups that use that acronym.

While we're on the subject, it baffles me that people are actually spending money to buy out four-letter .net domains. I can barely sell a four-letter .com for $15 (I'm LLLL .com-free as of yesterday!); why in the world would I want a short .net that's not even a real word, which is worth 1/10 of its .com, in most cases? What kind of end user is going to buy a random four-letter .net? I don't understand the argument for buyout names.
 
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I prefer two word generic .c*m domains that have an obvious use/market for development. eg: VisitLourdes.c*m

Occassionally I buy three worders if it takes 3 words to describe something exactly eg: MobileMemoryCards.c*m or DubaiRealEstate.n*t though I try to keep these to a minimum......and I don't usually buy .nets other than the one posted above. I like to have a few brandable names too.


I'd much prefer one worders but they just are'nt within my price range....yet ! :)


Steve said:
While we're on the subject, it baffles me that people are actually spending money to buy out four-letter .net domains. I can barely sell a four-letter .com for $15 (I'm LLLL .com-free as of yesterday!); why in the world would I want a short .net that's not even a real word, which is worth 1/10 of its .com, in most cases? What kind of end user is going to buy a random four-letter .net? I don't understand the argument for buyout names.

I don't understand it either :-/ , does'nt seem very logical to me :|


JMO - each to their own though :) Good question OP


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2 word generics are nice and it also depends on what I plan for them. I buy a lot of forum names because I am becoming very good at monetizing them and getting them running well. A brandable for a forum is not nearly as good as keywordforum.com.

I have a lot of brandables though for other non-forum projects like scripts I create or weird web 2.0 sites like social bookmarking. I follow trends when I can.
 
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How do you monetize forum domains? I thought forum domains had the lowest click thru rates?
 
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Huh?

theuniverse said:
Do you prefer to buy more "short domains or long domains"? why?

Are you trying to say there are domainers who prefer to buy long domains? :lol:

Frank
 
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I just planned to develop a mini website and i chose to hand regged a 2 words com. But of course i'll buy the shorter, but a word name, com if i had enough money :)
 
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Short when possible, Long when needed.

Both have their benefits.
 
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I just had my Highest ever adsense click on a location-location-Keyword-keyword.com name

but I usually prefer the shorter the better model
 
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Definitely short.....though one letter domain names are almost impossible to get now...
 
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