Atom / Atom.com - Marketplace (formerly Squadhelp)

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Hey Folks,

I've just started using squadhelp.com to list some of my brandable. So far I have 76 domains listed, there is no fee to list. I've had some decent action so far in the way of interested buyers but no sales as of yet. I've only been with them for 1 week now.

A bit of a summary review of SquadHelp:

PROS
  • No Listing fee
  • No Logo design fee
  • Ability to submit your names to end users holding naming contests
  • Ability to chat directly or send a message directly to end users.
  • Stats of your marketplace domains are shown in the marketplace dashboard.
  • Their customer service and support has been great, 24hr a day chat.
  • Ability to increase or decrease the list price of your domains or to show a discount. You can decrease or increase the price yourself by $200. If you want to lower more, you can contact support.
  • End users can shortlist your domains before they make a decision on which they want to purchase. The number of shortlists is shown in you marketplace dashboard.
  • When you submit your names you get to set the price you wish to get. Because their commissions are high I recommend listing at a higher price to offset the commission costs.
  • Their landing pages are fairly basic but they work. Because the marketplace is fairly new, I'm sure we will see style improvements in the future.
  • One thing I really like is they accept multiple extensions. I have listed .co and .io along with .com
  • Each seller gets a direct link to their marketplace portfolio, HERES MY PORTFOLIO. It is handy if your trying to p[promote your portfolio through social media.
  • I like that their marketplace doesn't have tens of thousands domain listings like BB. They are fairly strict on the domains they accept to list and so this helps keep the number of domains in the marketplace down and gets your listings more exposure.
CONS
  • Their commissions are very high, depending on the domain name they are usually between 30% and 35%. However, there are no listing fees, no logo design fees, so in the end their commission is very similar to brand buckets.
  • Their logos are not top quality, in fact I requested to have some of my logos remade.
  • I think they have a big backlog of logos to design, the wait time for logo design has been around 1 week, but your names are still listed while the logos are being designed.
  • After your names are accepted you need to agree to their commission rate, at this point you also need to apply your own keywords, descriptions etc. I found this was very time consuming.
 
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The views expressed on this page by users and staff are their own, not those of NamePros.
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Isn’t this basically a well written press release saying they are using an Atom WL marketplace to promote their own domain portfolio, or do I misunderstand?

Basically just saying that companies are using their white label like some of us of domainers are using which might not even include any of their own domains as their not cool domainers like us. Positive I guess is business people viewing the catalog so if your domains are in there can't hurt. 1 or 2 extra white labels won't change the world but maybe as more business orientated sites add them I guess it could be a positive if web related companies with users that have domain budgets start to use them. So I'd consider this cool if it dangles our domains in front of the "right" eyeballs which it may but probably a slow burn until enough are added to bring any significant sales improvements.

I'd probably be more excited about link #1 to see how the integration works out...

"Through this collaboration, Atom’s premium domains will soon be available directly within the WHMCS platform, giving thousands of WebPros partners and hosting providers the ability to offer high-quality, brandable names to their customers. This integration will help sellers increase exposure, boost conversions, and drive more sales."

https://www.atom.com/blog/atom-and-...and-domain-offerings/?utm_source=namepros.com

over link #2 which just appears to be a default white label...

https://seahawkmedia.com/press-rele...-powered-by-atom-com/?utm_source=namepros.com
 
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How often do people get offers on Premium domains that are BIN? I've only received one, and that was because it was a contest and Atom told them they could make an offer. I'm wondering if people see the price, think it's too high, and don't know they can negotiate.

I don't like the Make Offer option because it doesn't indicate payments are available.
Received 1 recently and accepted it right away because it was fair and the name wasn't that strong.
 
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1761214090726.png



Has anyone else noticed that it's now saying version 3.0 instead of 2.0?

Looks like Atom is listening to our concerns about the number of premiums being added to the marketplace, and would explain why the AI recommendations have been asleep lately.
 
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Isn’t this basically a well written press release saying they are using an Atom WL marketplace to promote their own domain portfolio, or do I misunderstand?
I agree it looks like they are just using the Atom WLM and including the Entire Catalog.
We're allowed to do that also, and we are supposed to receive a percentage of the commission that Atom receives on sales originated from our WLM. But I asked a couple of times here and nobody ever confirmed they actually do receive that commission - so I chose to NOT display the entire Atom catalog.

I just randomly checked the seahawkmedia WLM, and my names are there -- doesn't look like they filter on any "premium" status because all of my names are standard listings at Atom.
 
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How often do people get offers on Premium domains that are BIN? I've only received one, and that was because it was a contest and Atom told them they could make an offer. I'm wondering if people see the price, think it's too high, and don't know they can negotiate.

I don't like the Make Offer option because it doesn't indicate payments are available.

Once so far. Buyer chose BIN, within hours their payment was made.

I see what you are saying, doesnt seem to be any indication where the buyer can make an offer. I would certainly consider reasonable offers on a BIN.
 
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Marketplace offering to buy your Lease to Own _?

Do you think a marketplace like Atom for example would ever offer the service or buying Lease to own domains from sellers looking for Liquidity ? Not sure what way this might work or what discount a marketplace would be looking for in order to make a reasonable profit. @Atom.com
 
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Marketplace offering to buy your Lease to Own _?

Do you think a marketplace like Atom for example would ever offer the service or buying Lease to own domains from sellers looking for Liquidity ? Not sure what way this might work or what discount a marketplace would be looking for in order to make a reasonable profit. @Atom.com
Do you mean for a domain that has already been signed up on a Lease to Own agreement? That's an interesting thought...
 
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Do you mean for a domain that has already been signed up on a Lease to Own agreement? That's an interesting thought...
Yes. When your desperate for a sale and then you see it's a 24 month lease :xf.frown:
 
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Be sure to opt-out if you don't want to give a 25% discount in addiition to a 30% commission. Atom has never provided any stats on any STR lift for the 25% promos (other than saying it lifts interest and is received well).

Until I see facts - 25%+30% discounts are simply too much to bear for me

Screenshot 2025-10-25 at 8.25.20 AM.png
 
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One thing I'd add is Atom should decrease the acceptance of crap names - but not cap the total #.

Does ATOM still allow two separate admissions, one by moderator for premium and one by committee?

I've submitted 26 domains for premium only 3 were approved. I'm not sure if the door is wide open.

There's a possibility that the influx of names are current trending keywords. (agent, agentic, ect.)
 
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I think it's just a slightly-modified front-end for Atom Search, restricted to premiums and whatever other filters they have active.

I'm not sure it's going to amount to much in the way of additional sales and Seahawk likely wants a cut of the 30% in commissions their clients were going to produce at Atom anyway.
Feels like the door is barely open lately. I have 10 submissions sitting in queue for nearly a month with zero movement.
 
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Maybe others had success with Atom, but I am moving my brandable domains away to brandstore (they are early and ironing a few bugs, but its still a better platform already than most rivals). I like what the spaceship / namecheap team are doing at the moment, the logo's are so much nicer too. I don't enjoy using Atom platform.

I know of people with thousands of domains there and not a single sale. Commissions are too high. Buying coins to list seems odd. Very variable approval times. Caps on price you are allowed to sell premium domains. Was also using their entire WLM and it seems to be all done on trust that you get the commission. Would be convenient for the system to lose track of sale with an "error".

Needless to say I didn't convert a single sale on my DR58 domain with decent traffic - brandboxd. Pleased for anyone who's having success there but I am not gelling with it.
 
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Feels like the door is barely open lately. I have 10 submissions sitting in queue for nearly a month with zero movement.

It's definitely been harder to get domains accepted for premium lately and the moderators are probably a bit overwhelmed with entries atm.

For those wanting to upgrade to premium, I suggest waiting a week or two.

Judging by the fact that the AI recommendation engine has completely stalled lately, and the version number was changed from 2.0 to 3.0 in the tooltip (probably a dev mistake updating it on live too early), I think (and it's just a guess here, I could be totally wrong) Atom is about to roll out a new AI recommendation engine.
 
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Maybe others had success with Atom, but I am moving my brandable domains away to brandstore (they are early and ironing a few bugs, but its still a better platform already than most rivals). I like what the spaceship / namecheap people are doing at the moment, the logo's are so much nicer too. I don't enjoy using Atom platform.

I know of people with thousands of domains there and not a single sale. Commissions are too high. Buying coins to list seems odd. Very variable approval times. Caps on price you are allowed to sell premium domains. Was also using their entire WLM and it seems to be all done on trust that you get the commission. Would be convenient for the system to lose track of sale with an "error".

Needless to say I didn't convert a single sale on my DR58 domain with decent traffic - brandboxd. Pleased for anyone who's having success there but I am not gelling with it.

I hate to say it, but if you're not getting sales on Atom you likely won't get sales on another platform.

There are domainers that just use Afternic landers and get sales. With Atom, you can still list on Afternic, Sedo plus you get retargeting Ads. Not to mention Atom is ranked at the top for a lot of end-user Google searches which brings a lot of traffic to the marketplace.

I have a 294 domain portfolio on Atom, mostly premiums and after 4 years I have a solid 3% STR and 6.6% STR for domains listed 12+ months. So far this year I've had 6 sales. The high commissions won't affect your sales, so it's something else. Either your domains are priced too high or your domains are no good. Because if your domain was good then a buyer would want it regardless of what marketplace it's listed on.

I'd like to add that I have spent considerable time learning the marketplace, figuring out categories and keywords, etc. plus investing in boosts, submitting names to contests, etc. Sometimes if something isn't working, the problem is our methodology not our circumstances.
 
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I hate to say it, but if you're not getting sales on Atom you likely won't get sales on another platform.
I sold on Spaceship, on Afternic, and directly on brandboxd (when it was a custom built site - which is what I will return it to)
 
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Feels like the door is barely open lately. I have 10 submissions sitting in queue for nearly a month with zero movement.
Yes is seems it either takes 24 hours or 3 weeks. Overall acceptance rate is still climbing, last week it was 6.45% now 6.54% .
 
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I hate to say it, but if you're not getting sales on Atom you likely won't get sales on another platform.

There are domainers that just use Afternic landers and get sales. With Atom, you can still list on Afternic, Sedo plus you get retargeting Ads. Not to mention Atom is ranked at the top for a lot of end-user Google searches which brings a lot of traffic to the marketplace.

I have a 294 domain portfolio on Atom, mostly premiums and after 4 years I have a solid 3% STR and 6.6% STR for domains listed 12+ months. So far this year I've had 6 sales. The high commissions won't affect your sales, so it's something else. Either your domains are priced too high or your domains are no good. Because if your domain was good then a buyer would want it regardless of what marketplace it's listed on.

I'd like to add that I have spent considerable time learning the marketplace, figuring out categories and keywords, etc. plus investing in boosts, submitting names to contests, etc. Sometimes if something isn't working, the problem is our methodology not our circumstances.
You have put in the work and you are getting the rewards. Most people want to submit a name and forget about the rest. I'm somewhere in between. I prefer to Let Brandbucket to do everything, most times I don't even know what the logo is like or what the description is, that's fine as they are the experts.
 
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