I don’t know if anyone saw my edited post yesterday, i shouldn’t have edited it as this thread is all about opinions and i gave mine, i edited it because i know there is a lot of MR investors on here, so didn't want to be that ‘arsehole’ thinking he knows everything and how i know for a fact what’s going to happen when i don’t.
I’ll rephrase what i said though, my ‘opinion’ is the MR abbreviation is bad for virtual tech, it’s creating confusion, Microsoft the biggest advocates of the term are even confused and contradicting themselves (judging by their own definitions of it) and confusion is never good for consumers and if companies like Mozilla are now jumping on the term, well then there’s one big train crash is coming up.
How you define what VR/AR represents is not going away and these terms are leaps and bounds ahead of where MR is, so what is the point of MR?
I don’t even know what all this ‘spectrum’ stuff means either, people don’t care about that, the average Joe just wants to put a headset on and have some fun.
I'm sure that the MR term will have it's use cases.
And that should not have the broad term implication VR or AR does. In fact AR does not have the wide implications VR does.
But as you can see Moz had a very specific use for a software device that is a wide hardware interpreter.
It's not a retail shelf product either.
For the Moz software, It's like a universal motor mount for your car that can accept any engine (like WMR).
While you might use it, you really don't care what it is called. It just works.
But it is a good example of how this is likely to be used going forward.
So it competes with what some use/promote XR for but not VR or AR.
As far as the WMR platform, it's still a Windows based standard of the same. We have yet to see what the Linux folks will cook-up and that is part of what drove MS to take the lead on this or possibly parish.
They are always 1-3 years behind. Especially with GUI's. Personally, I am tired of them copying the Windows GUI that I don't like to begin with. But Samsung is working with Linux as we speak.
But where I seen the mistakes being made last year in domains was that folks were treating this MR as a separate tech and not as a set of universal standards. Reg'n MR + any keyword that worked with VR.
It's just not the way it's going to work. But it will have it's specific uses.
And while it might be used in 'some' branding, it will be very hard as always to put a dent in that wide swoop of possibilities of need.
Most of what has been reg'd have been pure generics and not branding names.
No individual or group can corner the market on brands and make money.
You just have to take a 'few' chances, have some luck and pray a lot.
But it is interesting to see that now WMR compatible HMD's outnumber VR and AR specific HMD's we have not seen the need yet and is where I expected it to be.
But I was watching the marketing and continue to do that. My final judgment will come after these are in the market in March/April and we see what folks start looking for in the way of content.
And how advertisers target keywords for their adds.
Those are the leading indicators.