NameSilo

Where .com is Not King

Labeled as discuss in Domain Extensions, started by ixex, Apr 21, 2020

Replies:
57
Views:
5,620

  1. ixex

    ixex Final Product ★★★★★★★★★★

    Posts:
    834
    Likes Received:
    123
    Where in the world is .com not king?

    Where that other extensions are more popular, accepted, etc.?

    Any other heavy rival extensions in the world regions, demographics, other than ccltds?
     
    Last edited: Apr 21, 2020
    The views expressed on this page by users and staff are their own, not those of NamePros.
  2. koolishman

    koolishman Upgraded Member Blue Account

    Posts:
    952
    Likes Received:
    1,690
  3. ixex

    ixex Final Product ★★★★★★★★★★

    Posts:
    834
    Likes Received:
    123
    Last edited: Apr 21, 2020
  4. koolishman

    koolishman Upgraded Member Blue Account

    Posts:
    952
    Likes Received:
    1,690

    I think it is about 42.5 %, from a link posted here sometime ago.
     
  5. DigitalRoar

    DigitalRoar Established Member

    Posts:
    825
    Likes Received:
    802
    My guess is the United Kingdom
     
  6. koolishman

    koolishman Upgraded Member Blue Account

    Posts:
    952
    Likes Received:
    1,690

    A Summary of the Most Popular ccTLDs
    Rank ccTLD Number of Registrations
    1 .CN 23.0M
    2 .TK 22.5M
    3 .DE 16.2M
    4 .UK 13.3M
    5 .TW 6.5M
    6 .NL 5.9M
    7 .RU 5.7M
    8 .BR 4.1M
    9 .EU 3.7M
    10 .FR 3.4M

    From the link I posted above.
     
  7. h2o

    h2o Established Member ★★★★★★★★★★

    Posts:
    739
    Likes Received:
    643
    As an American, we also get Canadian Broadcasting Network along with all the same exact advertising that Canadians see. I find it pretty surprising how much .CA gets used over .COM emphasizing Canadian presence, Canadian dollars, Canadian rules and regulations, etc. Canadians have a lower population count per square mile/kilometer so they never are added in "Top 10" lists. Maybe one day, I will count the number of .CA vs .COM I see on CBN and report my findings!
     
  8. koolishman

    koolishman Upgraded Member Blue Account

    Posts:
    952
    Likes Received:
    1,690
    If and when India catches up (1.3 billion population), .in will be in top 3.
     
  9. Pierre Barnard

    Pierre Barnard Top Contributor VIP

    Posts:
    1,981
    Likes Received:
    3,261
    Definitely South Africa.. Co.za 99%
     
  10. BaileyUK

    BaileyUK Account Closed (Requested) VIP

    Posts:
    1,373
    Likes Received:
    2,543
    There's a number of factors to consider about what suits (putting availability to the side for the moment)

    Reach is the obvious factor in choice of a Com over a cctld. Are you looking from a heavy marketing perspective or simply a presence and locator. Nature of Business and it's primary operating medium also play heavy in the choice.

    The effect of Google location search has become insignificant in recent years due to their own internal metrics now weighing heavily in favor of paid for placements/ads. No matter where they come from in the world

    No business wants to ignore the .com but it's significance can be marginalized in the vast majority of small to medium sized businesses anywhere outside the US
     
    Last edited: Apr 21, 2020
  11. abdou01

    abdou01 Top Contributor VIP

    Posts:
    800
    Likes Received:
    802
    In France too, people usually try Domain.FR first.
    One day, I sold one Domain(.)fr while Domain(.)com was in sale by HugeDomains but the buyer was not interested !
     
  12. forsiteowners

    forsiteowners Established Member

    Posts:
    20
    Likes Received:
    3
    I just want to tell you one thing that is very important: "com" is just a com.
    Estibot shows one value. Godaddy quite different. Why is it like that?!
    Google is everything today. Type-in traffic is almost history. Most important is the link popularity, backlinks, page rank(alexa rank). Domain should be short or have a word.
    I've sold a lot of projects for millions in the past. I understand everything. I explained why. Why not expand, upgrade things and increase sales?
     
  13. Amar D

    Amar D Established Member

    Posts:
    328
    Likes Received:
    427
    Germany, Austria, Slovenia, Croatia, Bosnia, Serbia, Montenegro, Albania
     
  14. pb

    pb Established Member ★★★★★★★★★★

    Posts:
    654
    Likes Received:
    1,618
    Local ccTLD is more popular than .com in most countries, although .com might be high in places where the ccTLD has some crazy restrictions or prices.

    However there are also countries where TLDs other than local and .com are popular, for example:
    - in EU countries there is .eu, which is often preferred over .com
    - in Sweden there's .nu that was made popular because "nu" means "now" in Swedish
    - in Norway .as at one time gained popularity due to restrictions on .no (AS = public stock company)
     
  15. Bob Hawkes

    Bob Hawkes Top Member NameTalent VIP Gold Account Trusted Blogger

    Posts:
    6,866
    Likes Received:
    20,399
    It would be interesting to have a list of country code registrations not as an absolute number but expressed in terms of the population of GDP of the country. I think if you did that .ca and numerous European country codes would do well, along with a few others. I think there is little doubt about the strength of extensions like .de and .uk/co.uk as well as others.

    Certainly in Canada I think it is true that small and medium sized businesses are more apt to select .ca than .com, but any large business will almost always have both, and some will use only .com. Surveys (admittedly sponsored by CIRA!) have shown high respect and trust for .ca, and even consumer preference for certain types of service.

    I wonder if the reason .us did not develop as strongly as a country code is because of not just .com but also .edu and .gov. In most of the world the highly trusted government and educational sites are on the country code, and that helps with trust and respect. Like I go to government sites it is on a .ca. But in .us, there are separate TLDs for that, so the carry over of trust is absent, somewhat.

    The .eu is an interesting case. @jmcc has a lot on it in his recent book.

    Bob
     
  16. Reddstagg

    Reddstagg Top Contributor VIP Gold Account

    Posts:
    878
    Likes Received:
    1,585
    And I started a one man revolution for .IE .....that's because I'm Kook.ie
     
  17. Bertrell

    Bertrell Established Member

    Posts:
    735
    Likes Received:
    2,762
    There's also the possibility that the asking price from HugeDomains for the .com was out of reach for the buyer.
     
  18. Recons.Com

    Recons.Com Top Contributor VIP

    Posts:
    7,085
    Likes Received:
    15,788
    .com is the king everywhere.

    It is not about the number of regs or the number of names you see in the wild.

    It is about the ambition and growth. If you are a French company with ambitions and aspirations beyond your borders, you gotta have your exact .com

    You also have more flexibility: you have .com, you can operate with just that domain name globally just fine. You have your local cctld, you are limited to one country pretty much.

    Add to this the fact that a) .com is de-facto cctld of the biggest economy of the world, USA; b) it is poised to receive leaked traffic from any namesake anywhere, especially from .co c) there are many large countries that use .com as part of their cctld, like .com.au, .com.tr, .com.br, .com.ar d) you immediately establish yourself as the DEFAULT company for the name, and not just in one industry like a TM could do for you. Consider "Apple". Even an apple producing company wouldn't want to name itself "Apple" nowadays, even if they legally could. And Amazon is mostly associated with the 1 trln company, not a region in SA. Could they do it if they did not own .com? Heck, no!
     
  19. pb

    pb Established Member ★★★★★★★★★★

    Posts:
    654
    Likes Received:
    1,618
    Yes, but if they want to operate locally, they need to have .fr

    Global brands like google, ebay etc. need local domains like .fr, .de, .pl if they want to operate on these markets. Because that's what people will type. They won't type google.com because "it's a global company". They will type google.cctld because they want their local version of that site.

    Yes, and only that. Every other country has its own cctld that people use (type) in the first order.

    I don't know much about Columbia, but in many countries not having your local domain functional or at least redirected euqals missed visitors or "leaked traffic" if you don't own it. For example in Poland many people send mails to [someone]@gmail.pl and they bounce because google didn't care to configure the domain (and at first they didn't even own it for a couple of years). I've seen it firsthand lots of times and many of these mails are lost forever, not being re-sent.

    Yeah, and you can be 90% sure if you tell them to visit yoursite.com, they will type yoursite.com.au etc. Muscle memory and all that.

    There is some truth to that. If you have ambitions to be global etc. So I won't argue. But this doesn't invalidate any of the above. Also if you have a .com and a US trademark, but someone else owns for example .de and DE/EU trademark, you're screwed on that market anyway.
     
  20. pb

    pb Established Member ★★★★★★★★★★

    Posts:
    654
    Likes Received:
    1,618
    One more thing - the language. For English words/phrases .com makes sense. For some languages like Spanish, that are used across many countries, makes some sense as well. But for languages that are spoken mainly in one or two countries, ccTLDs will perform an order of magnitude better. .com will be seen as inferior in lots of cases. Secondary choice at best.
     
  21. SirDrago

    SirDrago NAME JEDI VIP ★★★★★★★★★★

    Posts:
    4,371
    Likes Received:
    9,292
    I agree whole heartily
    .in is where the next eCom bubble will be. IMO
     
  22. Bob Hawkes

    Bob Hawkes Top Member NameTalent VIP Gold Account Trusted Blogger

    Posts:
    6,866
    Likes Received:
    20,399
    This is how CENTR report state in Europe in their most recent summary report ( late fall 2019)
    "Across the continent, country market share for local ccTLDs is 54% on average, based on registrants based in the country. For almost all countries, the local ccTLD is the largest by local registrations, followed generally by .com or .eu."
     
    Last edited: Apr 22, 2020
  23. abdou01

    abdou01 Top Contributor VIP

    Posts:
    800
    Likes Received:
    802
    No my asking price was higher than HugeDomains's,
     
  24. manpreet

    manpreet Top Contributor VIP ★★★★★★★★★★

    Posts:
    809
    Likes Received:
    715
    .in in India after the .com
     
  25. topdom

    topdom Top Contributor VIP

    Posts:
    1,006
    Likes Received:
    821
    I think in Italy and Turkey .net is comparable to .com but I'm not sure.

    In UK, if people don't prefer .com, then they should drop .co in their .co.uk, but they don't. It is like Germans preferring .co.de to .de. Very strange.

    In Russia, I suspect .biz and .pro are more popular compared to other countries.

    Can .biz replace .com after corona?
     

Want to reply or ask your own question?

It only takes a minute to sign up – and it's free!
Topics / Tags:
NameWorth
  1. NamePros uses cookies and similar technologies. By using this site, you are agreeing to our privacy policy, terms, and use of cookies.
    Dismiss Notice
Loading...