When to Use 2nd Click Setting?

[thegeekguy]

I would like your opinion on this?
( I know this should be in the country level but in general as a guide)

European Traffic - 2nd click could increase income
North American Traffic - 2nd click could increase income
Asian Traffic( excluding Japan and singapore) - 2nd click will make very little impact on income.
South American Traffic - 2nd click will make very little impact on income.

 

[zaki.ahmed]

Hello.

I am not counting the points you have mentioned and in my opinion as a general I have below points

1- If the Traffic to Domain is very Less per day say 10 - 20 Visitors as Day, its better to keep them at One Click.
2- Some Domains which are not keyword Rich + NOT Directly Related to what user is looking for on that domain.
say for example parkingbusinessdotcom ( there is no such site right now just for example quoting this ) when this name is parked system trigger it as a Vehicle Parking Website and say if this is Domain Parking Related website, then when its sets to Two Click Some of the Related searches will say something related to Vehicle Parking and some Domain names/Parking.
Which will distract the user. So in this case also its better to Keep at One Click.
3 Any Domain First should be tested on One Click see the behavior for Month if the CTR is very poor say less than 5 % then on Two CLick there is less chances for this domain to work good.If the CTR is good say between 20-30% then it should be set to Two Click it will Perform Good.