What is 'high traffic'?

[Reppy]

How much traffic is a lot?

I noticed that someone in the appraisal forum said their domain gets 'high traffic'. 15,000 uniques a month.

That's about 500 a day.

Is that a lot?

Is there a traffic scale? Where X amount = Good, Y amount = Great, Z amount = Brilliant!!!

 

[OK]

Under my scale:
500 = Good
1000 = Better
1500 = Great
2500 = Brilliant

(Uniques Per Day)

 

[Reppy]

Under my scale:
500 = Good
1000 = Better
1500 = Great
2500 = Brilliant

(Uniques Per Day)

Thanks for that betrollwin. Rep has been added.

Anyone else have any formulas, theories, scales, beliefs, ideas?

 

[snoop]

the word "high" is too vague to mean anything in this context other than that the domain does receive traffic.

 

[Virgil]

I just sold a 'high traffic' website. It has around 3.9k visits a day(uniques), and around 1.6 million hits/mo, but I know people who start calling 'high traffic' after 10k visits/day.

 

[fonzie_007]

For just a domain (with no webpage and no incoming links), 100 uniques a day is what I would consider to be decent traffic, but not necessarily high traffic. It also depends what type of traffic you have. Typo traffic tends to be more focuses than generic domain names. In my opinion, your click through rate for typo traffic tends to be higher than generic domain names (where you may be getting lots of surfers looking for different things). Any parked domain getting over 10 uniques a day probably will turn a profit on the year just through ad revenue. (70 uniques a week, assuming a 10% click through rate at 10 cents=7 clicks X 10=70 cents X 4 weeks= $2.80 per month)

I would consider anything over 1k uniques a day to be high traffic.

 

[Virgil]

Well, I forgot to mention what fonzie_007 did. 100+ visitors on a domain (parked/undeveloped) is a very good figure, whereas the same visitors for a developed website is just average traffic (again, depends on the website).

 

[kmg4]

I just sold a 'high traffic' website. It has around 3.9k visits a day(uniques), and around 1.6 million hits/mo, but I know people who start calling 'high traffic' after 10k visits/day.

Can I ask how much you sold it for?

Was it a fully developed blog-like site, which you were updating regularly with new content? You probably could have been getting $2500/month or more in Google Adsense.

Also, how does 3900/day amount to 1.6 million/month?

3900/day = 117,000 uniques a month. Unless each unique was generating 14 hits on average, 1.6 million a month seems high.