Big Hit Entertainment (Twitter) officially introduced the company’s new name during a brand presentation on YouTube. According to the company, its new name HYBE represents its drive to become a “music-based entertainment lifestyle company”, adding that it symbolises connection, expansion and relationships.
However, despite this rebranding, the company reassured that the well-known Big Hit moniker is not being phased out.
Here's how: (For sub in english hit CC)
However, despite this rebranding, the company reassured that the well-known Big Hit moniker is not being phased out.
Here's how: (For sub in english hit CC)