Try this if you fail domaining

[maxjohan]

Domain industry is a small somewhere like $500 million a year revenue. Not more than the world's most expensive megayacht.

But if you fail to sell your "pigeon shit"(term Rick Schwartz coined )... there is a much bigger opportunity around the corner which anyone can join THIS WEEK and it doesn't involve a sketchy MLM.

What I speak of is the $500 billion a year ADVERTISING industry.

The steps you can take:
1. Buy a decent domain name in a huge industry
2. Sell advertising.space on that domain name
3. Reinvest and repeat

One giant success for this method is the cars.com domain name. They sell advertsiing to 20,000 car dealerships worldwide. I almost fell off my chair when I heard from a local succeesful business owner that Cars.com charges those dealerships $899 a month for an ad spot. You do the math!

You are good to go!

Hope this can helps you, especially if you struggle to earn a living from online business!

 

[BRANDERX]

Domain industry is a small somewhere like $500 million a year revenue. Not more than the world's most expensive megayacht.

But if you fail to sell your "pigeon sh*t"(term Rick Schwartz coined )... there is a much bigger opportunity around the corner which anyone can join THIS WEEK and it doesn't involve a sketchy MLM.

What I speak of is the $500 billion a year ADVERTISING industry.

The steps you can take:
1. Buy a decent domain name in a huge industry
2. Sell advertising.space on that domain name
3. Reinvest and repeat

One giant success for this method is the cars.com domain name. They sell advertsiing to 20,000 car dealerships worldwide. I almost fell off my chair when I heard from a local succeesful business owner that Cars.com charges those dealerships $899 a month for an ad spot. You do the math!

You are good to go!

Hope this can helps you, especially if you struggle to earn a living from online business!

Thanks for this.

isn't this what Domaining.com does in the domain industry? The owner sells advertising space to domain related websites? & he makes loads of money.

 

[iowadawg]

Did not domains that only had advertising die off in the late 90's????
I remember back then how damn easy it was to put up a domain, and sell banner ads to everyone.
Made lots of money.
But today? You are dreaming if you think you can get a good domain and then have people/companies willing to advertise on it.
Look at the tens of thousands of blogs/sites out there with little to no advertising on them.
Why most blogs/sites use ad networks.
Really, find a better use for a good domain...for you will starve trying to sell advertising.

 

[Bob Hawkes]

It is an interesting idea often overlooked in our industry and thank you for staring the thread @maxjohan.

As a couple of people have noted, the real challenge is convincing advertisers. Google so dominate online advertising, it is tough to get traction. I suspect once one advertising partnership is successful getting another will be much easier.

To get advertisers to even consider a site you need not just a good domain name but quality content, regularly updated, that will attract users and that advertisers will want to be associated with. That is a lot of work and only happens if you have good expertise in the area, or a network of people who will contribute who do.

I wonder if this idea would work better with a geo name, that could be acquired for less and there is better chance of directly pitching potential advertising partners.

I have learned from the comments, and look forward to following the thread. I see a whole continuum of possibilities though. It is probably far easier to get enough advertising revenue to cover ongoing costs and perhaps investment costs on money tied up in the domain name, and for many that may be enough.

Bob

 

[Kate]

isn't this what Domaining.com does in the domain industry? The owner sells advertising space to domain related websites? & he makes loads of money.

Really ?
Maybe what you should do is invest in somebody else's venture and help them grow. Win-win.
At least there is a proof of concept already working.

 

[maxjohan]

Did not domains that only had advertising die off in the late 90's????
I remember back then how damn easy it was to put up a domain, and sell banner ads to everyone.
Made lots of money.
But today? You are dreaming if you think you can get a good domain and then have people/companies willing to advertise on it.
Look at the tens of thousands of blogs/sites out there with little to no advertising on them.
Why most blogs/sites use ad networks.
Really, find a better use for a good domain...for you will starve trying to sell advertising.

And domain name investors starve while they try to sell off their "pigeon sh*t" domain names.

A major reason why advertising trumps domain names is that it has better scale. You can invest in a so many domain names before you run out of capital. And even if you are a pro, you will likely just sell 2-4% from your portfolio each year.

Lately I just invest in handregs which I plan to develop. An $8.99 domain can turn into a $1,200 a month online income. While many sells their $8.99 domain name for $1,200 and call it a sucess! Their domain name was sold and they now must figure out another handreg which is worth $1-2K to somebody.

Domaining = Not great scale

 

[Furquan]

Domain industry is a small somewhere like $500 million a year revenue. Not more than the world's most expensive megayacht.

But if you fail to sell your "pigeon sh*t"(term Rick Schwartz coined )... there is a much bigger opportunity around the corner which anyone can join THIS WEEK and it doesn't involve a sketchy MLM.

What I speak of is the $500 billion a year ADVERTISING industry.

The steps you can take:
1. Buy a decent domain name in a huge industry
2. Sell advertising.space on that domain name
3. Reinvest and repeat

One giant success for this method is the cars.com domain name. They sell advertsiing to 20,000 car dealerships worldwide. I almost fell off my chair when I heard from a local succeesful business owner that Cars.com charges those dealerships $899 a month for an ad spot. You do the math!

You are good to go!

Hope this can helps you, especially if you struggle to earn a living from online business!

WoW, whats an idea sir Ji!

But no thanks I am doing good with my pigeon sh*t domains

 

[lock]

My pigeon sh#* domains include advertisedspace dot com.

 

[MapleDots]

My pigeon sh#* domains include advertisedspace dot com.

Got you beat there

my pigeon shit domain is...

PigeonShitNames.com

Don't believe me? Go there for a surprise

 

[lock]

lol hehe other day someone on forums committed avatarsuicide so inspired me.

 

[Joe N]

Forgot about this thread. Maybe @maxjohan can update us on how much ad space he/she has been able to sell so far.

 

[lock]

oh well just bought links .cheap as thread made me think again.

 

[MapleDots]

Forgot about this thread. Maybe @maxjohan can update us on how much ad space he/she has been able to sell so far.

The fallacy in his post is that one cannot buy a domain like cars.com

Same with vacation.com, travel.com, sex.com, candy.com etc.

All the super premiums that could boast traffic like that are unattainable to the average domain investor.

 

[lock]

The fallacy in his post is that one cannot buy a domain like cars.com

Same with vacation.com, travel.com, sex.com, candy.com

All the super premiums that could boast traffic like that are unattainable to the average domain investor.

Pigeonshit covers all the rest of the domains so your covered

 

[Joe N]

The fallacy in his post is that one cannot buy a domain like cars.com

Same with vacation.com, travel.com, sex.com, candy.com etc.

All the super premiums that could boast traffic like that are unattainable to the average domain investor.

I tend to agree, but he seemed convinced in the wisdom of his proposed model of getting people to pay for nothing in the hopes that something comes of it. So I'm curious to know how it worked out.

 

[Bob Hawkes]

I am daily amazed, and somewhat concerned, when I hear on the news the amazing amounts that some of the young influencers are making. It of course shows the nature of social media reach - a very few will go viral and get almost all of the market. To some degree, monetized web content seems moving same way, with more and more dollars to fewer sites.

As I mentioned earlier in the thread, I think part of the trick may be finding a really narrow niche, where there is a chance of becoming the place (and then advertisers will come). But maybe the other thing we could learn from the influencers is to be passionately enthusiastic in that niche. I don't mean to the degree of making untrue claims, but I wonder if too much web content lacks passion.

I wonder also if time is ripe for a system that bypassed the tech giants that control almost all the advertising dollars. AirBnB made the vacation rentals something individuals do, crowd sharing has made investing in startup ideas something for individual people, we all know how Lyft and Uber have changed rides. What about a system on the AirBnB model where someone with not many dollars that they want to spend to advertise something directly reaches someone with a content site. The company takes a small percentage but the individual directly deals with the advertiser, knowing exactly what content where.

Bob

 

[Joe N]

What about a system on the AirBnB model where someone with not many dollars that they want to spend to advertise something directly reaches someone with a content site. The company takes a small percentage but the individual directly deals with the advertiser, knowing exactly what content where.

Isn't this basically how most companies advertise online today via Google, Facebook, LinkedIn, etc? You choose how much you want to pay, and the intermediaries put your ads in front of the most relevant people (as defined by you) as much as possible based on your investment.

 

[Joe N]

Or are you proposing that advertisers work through a third party company to post ads directly to sites of their choosing? In which case, why not just deal directly with the site?

I think I see what you're getting at... that this idea provides an avenue for companies who want to be more selective about where they advertise, but can't afford a full-blown ad campaign on any site of their choosing. I think the reason the idea falls short is because advertisers already have the option to harness the mammoth amounts of data collected by Google. Why would you choose to advertise on only one site when you could pay Google to put your ads in front of the exact right audience regardless of where they navigate to?

 

[Bob Hawkes]

Or are you proposing that advertisers work through a third party company to post ads directly to sites of their choosing? In which case, why not just deal directly with the site?

Hi Joe sorry I see that my early morning post did not very clearly explain the idea! Here is a more detailed try. I see it working exactly like AirBnB but for ad providers and buyers.

Yes it would be direct contact between the company/organization who wanted to advertise (X) and the person with the content site -Y- that would host the ad, but facilitated by a third party (A), exactly as AirBnB do for vacation rentals.

Content providers -Y- would set up an account and briefly describe their possibilities (like a rate card and type of site) on the (A) platform.

People looking to advertise (X) would browse listings on (A) platform, including reviews by past clients, and find a good match.

They would pay (A) for the package they wanted, A would handle payment take a cut and give (X) the rest. Also put (X) and -Y- into direct contact to work out details.

At end reviews submitted and posted.

Agree direct contact could cut out A, but if cut was small enough, and other aspects they offer such as payment processing and perhaps some sort of guarantee, would keep most using them I think.

Bob

 

[Joe N]

Hi Joe sorry I see that my early morning post did not very clearly explain the idea! Here is a more detailed try. I see it working exactly like AirBnB but for ad providers and buyers.

Yes it would be direct contact between the company/organization who wanted to advertise (X) and the person with the content site that would host the ad, but facilitated by a third party (A), exactly as AirBnB do for vacation rentals.

Content providers would set up an account and briefly describe their possibilities (like a rate card and type of site) on the (A) platform.

People looking to advertise (X) would browse listings on (A) platform, including reviews by past clients, and find a good match.

They would pay (A) for the package they wanted, A would handle payment take a cut and give (X) the rest. Also put (X) and into direct contact to work out details.

At end reviews submitted and posted.

Agree direct contact could cut out A, but if cut was small enough, and other aspects they offer such as payment processing and perhaps some sort of guarantee, would keep most using them I think.

Bob

Thanks for explaining in more detail.

The idea is a cool one, I just wonder if there would be much value in it. You're talking about advertising on targeted sites, which I think most would see as a step below advertising to targeted individuals, which is already available via multiple platforms at affordable rates.

There could be some added benefit I'm overlooking, but I think it would be a tough sell.

 

[Bob Hawkes]

already have the option to harness the mammoth amounts of data collected by Google. Why would you choose to advertise on only one site when you could pay Google to put your ads in front of the exact right audience regardless of where they navigate to?

BTW I agree entirely with what you wrote and explains why Adsense is such a dominant program. I think the alternative model might appeal to the same people who prefer crowd funded, indie music, independent bookstores, sites for individual craft makers, etc. The sort of small and personal is beautiful crowd. I don't see Fortune 500 companies using it.

A content provider could have a small icon on its site saying it is part of the network and linking to there to purchase advertising. Agreed that gives away a bit of the revenue, but I think a lot like having an intermediary like AirBnB involved