The Psychology of Pricing: List of Strategies

[Arpit131]

Nick Kolenda has written an excellent article on the psychology of pricing. There are many strategies that could be used to entice buyers to your pricing and thus, make the best out of a sale.

Whether you’re marketing a new product, selling items on eBay, or negotiating a deal on domain names, you’ll learn how to choose a price that will maximize your profit.

The process is broken down into four steps:

Step 1: Determine Your Price

Step 2: Influence Their Perception

Step 3: Motivate Them to Buy

Step 4: Maximize Your Revenue

You may find the article on this link:

http://www.nickkolenda.com/psychological-pricing-strategies/

 

[baldonius]

Wow, interesting and useful post. He definitely put a lot of work into this.