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A look at the psychology of pricing

Labeled as domains in Domain Industry News started by equity78, Aug 29, 2019.

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  1. equity78

    equity78 Top Member TLDInvestors.com TheDomains Staff PRO Gold Account VIP ★★★★★★★★★★

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    Lars Lofgren wrote a very good piece on QuickSprout about the psychology of pricing. The article is very much worth a read for those selling names both actively and passively. While a lot of the techniques are geared more to a tangible product, it still provides some solid insight for domain investors. From the article: Price Vs. Value Is price a measure of value? Not necessarily, … [Read more...]
     
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  2. Avijit Roy

    Avijit Roy Member VIP

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    Great reading, ty.
     
  3. FolioTeam

    FolioTeam Top Member VIP

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    Thanks for sharing
     
  4. myfavorite

    myfavorite Established Member

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    Nice one. I believe so when I look at the price at which some domains sale.
     
  5. KTC

    KTC Established Member

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    Makes complete sense to me. The higher the value, the more it is perceived have higher quality than something priced that anyone else could get.

    Same thing like comparing cars. Anyone could get something like a Ford or a Chevrolet. Not that the cars are bad, but they don't have that same perceived status like Mercedes Benz or any of those other brands that not many people can afford.

    This was a great read. Thank you for sharing this.
     
  6. EZPZYO

    EZPZYO Hack IT Crack IT VIP

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  7. RheiHawk

    RheiHawk Established Member

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    Good read! Thank you. I really liked the part about the value of time over cost. I'm going to have to consider ways to incorporate a time value into my outbound efforts.

    Have any of you noticed particularly better results when you mention things like "quick and simple process" to potential end users?
     

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