Techical site not converting well

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b00mhauer

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I am affiliated with an old website on the topuc of computer system bios/beep codes/diagnostics etc. Lots of inbound links and great search engine placement, yielding a few thousand visitors per day. I have a lot of plans for modernizing the site, but just put some adsense ads on it a few months back to let it at least start generating some revs in the interim.
However, the conversion has been really bad... on a typical day, clickthroughs are around .1% or even less, and often generates less than 20 cents in a day.
With this much traffic and on such a narrow topic, Im sure I can find some aff products or the "right" offer for our visitors, but I haven't found out what this would be yet. Thought I'd see if you guys might have any ideas or recommendations?

Thanks
 
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Technical site attracts tech related visitors who usually do not click ads much.
I have similar site and it gets about 1% CTR for adsense.
 
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Yeah I would expect pretty low clickthroughs, but this site is ridiculously low. but in any case, since system bios is such a narrow topic, Im guessing I'll need to get inside the mind of the typical visitor and try to find some solutions to offer them. I think another problem might be that a large % of vistitors are foreign, so Im not even sure how many can read english...
 
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You should try changing the ads position/type. Even for a tech site..you should get around 2% if you put good ads
 
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Computer geek site visitors suck.

You want good CPC and CPM? AV people. I have an audio speaker site that churns well, and a site about TV signals that makes $7/mo with zero promotion and no content updates.
 
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