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I have decided to sell a domain that I have that was once an Internet store that I used to advertise on AdWords and YSM (Overture) PPC.
The site and domain are about 4 years old.
I have not bought advertising since about 11/2005 and I have not sold anything from it since, although the store is still up and running.
The domain does get some traffic from natural search engine listing but I disabled the shopping cart so that no one can buy anything (I can no longer find a good supplier for the products and the advertising costs too much anymore, so I cannot really take any orders). I never wanted to sell it as I thought I might be able to do more with it at a later date, but due to person reasons as well as other reasons, I don't think I will ever do anything with it anymore.
So I want to auction off the domain (just the domain, not the site) and I want to include stats for the auction bidders.
I just want to find out if you think it would be necessary to include all the stats from when I started advertising or only the stats since 12/2005 (when I stopped advertising and selling products).
On one hand, I figure that the stats before 12/2005 don't mean much so there is no reason to include them. On the other hand, the stats do include stats like estimated # of visitors who bookmarked and I figure that might be valuable to a domain buy despite the fact that the traffic from that period was just PPC traffic.
You're probably thinking, just include them anyway. The problem is, I seem to have lost all stats pre-2006. I switched hosts and thought that I saved all the AWSTATS data but I cannot for the life of me find them. I also got a new computer in 2006. I *might* be able to get these stats but it might take awhile and be a real pain in the arse. I only want to bother trying to retrieve them if it is worth the time. That's why I'm asking.
Do you think that the pre2006 stats from when I was buying PPC ads even matter at all (even the bookmark data)?
What do you think? (Taking into account that the buyer might not necessarily be a domain trader but rather someone who wants to develop it to cater to it's current traffic or redirect it to a site that is in the same niche.)
The site and domain are about 4 years old.
I have not bought advertising since about 11/2005 and I have not sold anything from it since, although the store is still up and running.
The domain does get some traffic from natural search engine listing but I disabled the shopping cart so that no one can buy anything (I can no longer find a good supplier for the products and the advertising costs too much anymore, so I cannot really take any orders). I never wanted to sell it as I thought I might be able to do more with it at a later date, but due to person reasons as well as other reasons, I don't think I will ever do anything with it anymore.
So I want to auction off the domain (just the domain, not the site) and I want to include stats for the auction bidders.
I just want to find out if you think it would be necessary to include all the stats from when I started advertising or only the stats since 12/2005 (when I stopped advertising and selling products).
On one hand, I figure that the stats before 12/2005 don't mean much so there is no reason to include them. On the other hand, the stats do include stats like estimated # of visitors who bookmarked and I figure that might be valuable to a domain buy despite the fact that the traffic from that period was just PPC traffic.
You're probably thinking, just include them anyway. The problem is, I seem to have lost all stats pre-2006. I switched hosts and thought that I saved all the AWSTATS data but I cannot for the life of me find them. I also got a new computer in 2006. I *might* be able to get these stats but it might take awhile and be a real pain in the arse. I only want to bother trying to retrieve them if it is worth the time. That's why I'm asking.
Do you think that the pre2006 stats from when I was buying PPC ads even matter at all (even the bookmark data)?
What do you think? (Taking into account that the buyer might not necessarily be a domain trader but rather someone who wants to develop it to cater to it's current traffic or redirect it to a site that is in the same niche.)
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